2025年，北京商业新旧同频、里外焕新，在政策与市场的双轮驱动下，已从"增量开发"转向"存量焕新+体验升级"的新阶段。 据赢商大数据不完全统计，2025年北京新开28个零售商业，商业总体量超150万平方米。当城市更新成为扩大内需的新常态，北京商业在"上新"的同时又 带来了哪些新风向？ 01. 2025年北京商业加速洗牌焕新 入市新项目多、老项目改造快、政策支持力度大，推动区域格局重新洗牌、新老商圈错位竞争，令北京2025年的商业市场迸发出蓬勃的朝气。 具体来看，北京2025年新入市的28个项目中，有多个运营商为行业头部集团，如中海、保利、银泰、京东、首旅（王府井）、光大安石、京投发展、合生 创展、新辰商业，亦有部分聚焦本地的企业，相辅相成、互为增益。 从开业时间看，天气较冷的一季度为"开业淡季"，大部分项目选择在二、三、四季度开业，其中9月有8个项目开业、10月有5个项目开业，二者合计约占 全年开业总数近半，显示出"金九银十"的定律依然奏效。年底也是开业高峰，12月下半旬迎来4个新开业项目。 2025年，北京11个行政区迎来新商场，朝阳继续以7个新开业项目数量领跑，紧随其后的海淀今年"小爆发"，不仅迎来6个新 ...

Group 1 - Beijing is hosting two major international events during the National Day Golden Week: the China Open Tennis and the WTT China Grand Slam, promoting a "dual event" atmosphere for sports enthusiasts [1][3] - The "National Ball into Business Circle" initiative aims to enhance the integration of culture, commerce, tourism, and sports by bringing professional table tennis players into commercial areas for interactive events [4][5] - The WTT China Grand Slam is scheduled from September 25 to October 5, 2025, with approximately 250 top athletes participating in various categories, including singles and doubles [3][4] Group 2 - The "National Ball into Business Circle" series includes events at major commercial centers, allowing youth players to interact with professional athletes, thereby promoting youth engagement in table tennis [4][5] - The "ticket root economy" is highlighted as a significant trend in Beijing's consumer market, offering discounts and promotions linked to event tickets across various sectors [8] - The city is launching over a thousand promotional activities to stimulate holiday consumption, integrating cultural and tourism offerings to meet diverse consumer needs [9]

Group 1 - The "2025 Global Launch Festival" is taking place from September 19 to September 21 at Beitou Shopping Park, featuring new product launches aimed at stimulating consumer activity [1][3] - The festival focuses on five key economic aspects: launch, debut, exhibition, performance, and store, and aims to create immersive consumer experiences in areas such as cultural creativity, fashion, jewelry, and smart technology [3] - The event will continue until December 2023, contributing to the development of Beijing as an international consumption center [1][3] Group 2 - A sub-venue, Weibo IN Cross-Dimensional Gravity Field, will open on October 1, featuring various unique IP commercial spaces and exclusive first-store experiences [3] - The festival will also collaborate with shopping districts like Xidan Joy City and Chaoyang Joy City to host activities related to popular IPs such as "Detective Conan" and "SpongeBob SquarePants" [3] - The event aims to create a city-wide launch and interaction platform for cultural and creative toys, enhancing consumer engagement [3]

Core Viewpoint - The "2025 Global Launch Festival" has been officially launched in Beijing, focusing on the "Five Firsts Economy" to create a new consumption experience for citizens and tourists until the end of the year [1][2] Group 1: Event Overview - The festival features a main venue and multiple sub-venues, promoting a diverse social and entertainment consumption scene [1] - The main venue includes various functional exhibition areas showcasing over 20 well-known companies and a range of new and limited edition products [1][2] - The event aims to attract young consumers through interactive experiences, including performances by popular Cosers and live music from Latin American artists [1][2] Group 2: Activities and Engagement - Sub-venues in commercial areas like Wangfujing and Xifanli will host various activities, creating a city-wide festive atmosphere [2] - Future activities will focus on themes such as fashion, national jewelry, and smart technology, integrating instant sales and cross-border exhibitions [2] - The organizing committee plans to enhance public participation through creative products like the "Beijing Launch Calendar" and "Launch Check-in Passport" to convert online traffic into offline footfall [2]