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中国上市公司协会理事刘翠兰:出海要善用媒体力量 讲好中国品牌故事
Feng Huang Wang Cai Jing· 2025-09-23 08:17
Core Insights - The "Phoenix Bay Area Finance Forum 2025" held in Guangzhou focused on the theme "New Pattern, New Path" and gathered global elites from politics, business, and academia to explore development opportunities amidst changing circumstances [1] Compliance and Governance - Liu Cuilan, a director of the China Listed Companies Association, emphasized that compliance is essential for Chinese companies transitioning to global players, highlighting the need to navigate varying regulations in governance, foreign investment, ESG, data security, intellectual property, and supply chain management [3] - Companies must strengthen their governance and compliance awareness to avoid rapid but unstable expansion in international markets [3] Innovation as a Competitive Edge - Innovation is identified as a critical strength for companies to establish themselves globally, particularly in the face of technological competition and barriers [3] - Companies are encouraged to leverage both domestic and international markets and resources, increase R&D investment, and enhance their independent innovation capabilities [3] Cultural Integration and Local Engagement - Liu Cuilan suggested that companies should respect local cultures and customs, support local supply chains, and engage in community service to transition from being perceived as outsiders to becoming integral members of the local community [4] - The goal of "coexistence" serves as a bonding agent for companies integrating into local markets [4] Importance of Information Dissemination - There is a significant information dissemination gap for Chinese companies operating abroad, often leading to misinterpretation of their corporate image [4] - Companies should proactively set agendas and utilize international narrative languages to effectively communicate their stories and values, enhancing brand affinity and credibility [4] - Emphasizing both technological innovation and cultural empathy is crucial for accurately portraying Chinese brands in the global market [4]
杨乐渝:企业如何成为幸福产业运营商
Zheng Quan Shi Bao Wang· 2025-07-25 11:48
Core Viewpoint - The concept of "happiness industry operators" emerges as a new market entity in the context of the digital age and high-quality development in China, focusing on symbiosis, user orientation, data-driven strategies, and IP-centric operations [1][9] Group 1: Reconstructing Cognition and Strategy - Entrepreneurs must recognize that symbiosis is the underlying logic of development in the new era, and that happiness industry operators embody the trend of enterprise evolution and upgrading [2] - The shift from "self" to a user-value perspective is essential, redefining enterprise value based on user needs rather than traditional supply-side approaches [2][3] Group 2: Reconstructing Products and Services - Products and services must be redefined to create not only functional value but also cultural, emotional, and social value, transforming the relationship with users into an ecological symbiosis [4] - The process of transforming real estate from mere housing to community-focused living spaces illustrates the IP transformation, enhancing user interaction and creating a new lifestyle [5] Group 3: Reconstructing Organization and Human Resources - Organizations must be restructured to prioritize user value, leading to a more organic and flat organizational structure that enhances responsiveness to market demands [6][7] - The "user-value-oriented" approach allows for immediate interaction with users, facilitating resource optimization and deep integration of demand and supply [7][8] Group 4: Sustainable Development and Human Focus - The evolution towards happiness industry operators represents a shift from mechanization and bureaucracy to an ecological and life-oriented enterprise model, emphasizing human engagement and creativity [8] - The experience of the All-China Federation of Industry and Commerce demonstrates that happiness industry operators are key to innovative enterprise transformation and sustainable development [9]
从7只到1.1万只,朱鹮保护带来哪些启示?
Zhong Guo Huan Jing Bao· 2025-05-19 01:51
Core Viewpoint - The successful conservation of the endangered Chinese crested ibis, which has grown from just 7 individuals in 1981 to over 11,000 today, exemplifies China's systematic approach to ecological civilization and offers a model for global endangered species protection [1]. Group 1: Systematic Governance - The conservation network for the Chinese crested ibis has evolved from legal frameworks to multi-stakeholder governance, enhancing ecological safety [2]. - Legal foundations include the Wildlife Protection Law and the Nature Reserve Regulations, which establish a species protection hierarchy and rigid ecological barriers [2]. - The implementation of ecological red lines in Hanzhong and the "Four Prohibitions" policy in Yangxian have effectively curtailed ecological damage [2]. - International cooperation has been strengthened, with China exporting 7 ibises to Japan in 1999, leading to the establishment of a wild population of over 500 ibises by 2024 [2]. Group 2: Digital Empowerment - Technological advancements have transformed conservation efforts into precise and intelligent actions, integrating monitoring and analysis throughout the protection process [3]. - The "Huan Tian Yi Fen" monitoring platform and the upgraded "5G + Wild Ibis Monitoring and Analysis Platform" utilize IoT and AI to track population dynamics and habitat patterns [3]. - The establishment of the world's first ibis gene bank in Zhejiang and the use of Beidou tracking technology in Jiangsu have provided scientific support for breeding and habitat restoration [3]. - New technical guidelines for artificial incubation and disease prevention have shifted health management from experience-based to data-driven approaches [3]. Group 3: Symbiotic Development - The conservation of the Chinese crested ibis has led to sustainable development, aligning ecological protection with local economic benefits [4]. - Yangxian's organic rice fields and ibis-themed tourism have attracted 6.38 million visitors, generating over 4 billion yuan in revenue [4]. - The establishment of an organic product certification system and cooperative models has created a value chain that benefits local farmers, yielding an annual output value of 1.64 billion yuan [4]. - In Luo County, a multi-layered protection network has activated ecological resource value, with local residents benefiting from eco-tourism and agricultural initiatives, leading to an average annual income increase of 20,000 yuan per household [4].