杨洋介绍："总台高度重视亚冬会的宣传报道工作，在报道当中投入了超过1200人的转播和宣传报道团 队。同时，我们在哈尔滨冰雪大世界和太阳岛雪博会设立了两个前方演播室，围绕城市侧的特别直播节 目时长达到144小时。在亚冬会宣传报道过程当中运用了很多先进的技术和设备，比如总台的中国红8K 超高清转播车、直升机等，用直升机俯瞰的视角来看哈尔滨的城市风貌。我们也运用了很多AI技术以 及5G+8K+超高清这样的技术来进行转播和新闻报道，通过这些手段让大家充分感受到第九届亚洲冬季 运动会的盛况，以及黑龙江、哈尔滨的风貌和风土人情。" 关于传播的具体呈现形式，杨洋表示："这次的宣传报道分为国际传播和国内传播两个方向。在国际传 播方面，通过80多个语种向全球传递亚冬会的盛况。在国内传播方面，我们请到了9位新闻主播，比如 康辉、王音棋、刘妙然等，他们走下主播台来到黑龙江，实实在在地助力黑龙江和哈尔滨的发展。" "总台黑龙江总站自组建工作以来，始终与龙江大地双向奔赴，见证和助力成长。今年我们在哈尔滨冰 雪大世界设立演播室已经是第五年了，在哈尔滨雪博会设立演播室已是第二年了。同时，针对冰雪季做 了大量的宣传报道，开展了很多特别节目， ...

中新网沈阳1月10日电 (记者 赵桂华)冰封湖面，暖帐点点。1月10日，沈阳新民市溪溪湖湿地公园四千 亩冰面上，迎来了一场别开生面的冰雪盛会——第三届溪溪湖冬钓大赛正式鸣锣开赛。百余名垂钓爱好 者与市民游客齐聚于此，在银装素裹的天地间，共同体验冰钓之乐，感受冬日热情。 者正在体验冰上垂钓之乐。新民市委宣传部供图 一边钓鱼 这不仅是垂钓者的乐园，也是游客沉浸式体验北国冬韵的绝佳场所。现场特别设置了"年年有鱼"主题打 卡场景，吸引人们拍照留念。同时，热气腾腾的新民特色美食——铁锅炖鱼、酸菜血肠等就地烹制，香 气四溢，让人在享受冰钓乐趣之余，也能大快朵颐，品味地道风物。 垂钓爱好 溪溪湖冬钓大赛的连续成功举办，是新民市深入践行"冰天雪地也是金山银山"发展理念的生动缩影。新 民市坐拥"三湖六河"丰富水资源，冬季冰雪资源得天独厚。当地通过创新策划此类特色活动，将寒冷的 自然条件转化为独具魅力的旅游产品，有效盘活了"冷资源"，让静态的冰封湖面转变为充满活力的体验 空间与经济动能。 一边品尝铁锅炖酸菜血肠。新民市委宣传部供图 本届大赛进一步拓展了"冰雪+"的融合内涵，以"冬钓"为核心IP，精心串联起一系列冬季文旅体验：冰 ...

Core Viewpoint - The 2025/2026 Hebei Chengde Ice and Snow Hot Spring Tourism Season was launched in an innovative manner, utilizing a mobile and immersive approach to promote winter tourism in the region [1][3]. Group 1: Event Overview - The launch event featured the "Starry · Yanzhao" themed train, connecting Beijing, Chengde, and Saihanba, and aimed to create a unique cultural and ecological tourism experience [1][3]. - The core concept of the event was "overall planning + mobile scenes + immersive experience," integrating various cultural and tourism resources [3][5]. Group 2: Activities and Attractions - The train served as a moving cultural exhibition, showcasing iconic local attractions and culinary experiences, enhancing the travel atmosphere [5]. - A total of 26 key activities and 5 themed routes were promoted, covering ice sports, hot spring wellness, folk experiences, and educational travel [5][8]. Group 3: Cultural Presentation - Upon arrival at Longhua Station, a cultural display highlighted the tourism season's key activities, featuring traditional performances and local beverages [6]. - The event emphasized the integration of ecological resources with modern lifestyles, showcasing the "wellness travel" concept through local specialties [6]. Group 4: Immersive Experience - The final destination was the "Beijing-Tianjin-Hebei Arctic Village Snow Town," where guests engaged in immersive storytelling and labor scene recreations, honoring the spirit of Saihanba [8]. - This winter, Chengde will focus on its positioning as a wellness destination, offering diverse activities and experiences for visitors [8].

12月16日下午4时许，松花江畔的风依旧凛冽，但吹在衣凤龙的脸上，却没那么冷了。 此时，距离第二十七届哈尔滨冰雪大世界开园还有近18小时。这座刚刚落成的"冰雪王国"尚未对公众敞开大门，此刻却流光溢彩，迎来了一 批特殊的游客。 43岁的衣凤龙是土生土长的哈尔滨人，从事采冰已有20年。换下那身迷彩工装，穿上柔软的羽绒服，他搓了搓有些粗糙的大手，身边是同样 兴奋的妻子、大姐和二姐。 与他们同行的，还有不少和他一样的松花江上采冰人以及冰建工人，共计1000多人。 12月16日，衣凤龙（右）和家人一起看新闻报道。新华社记者杨思琪 摄 这是哈尔滨市委领导与冰雪大世界园区商量，精心做出的安排——邀请这些在严寒中奋战的冰城汉子，带着家属，提前免费入园。 "前几天，我刚看着自己采出的冰，被一车车拉走。这会儿，我就看见它们到底变成了啥样。"抬头望着以老哈尔滨火车站为原型打造的园区 大门，衣凤龙眼里闪烁着光。 "媳妇，你看这冰！"他忍不住伸出手，抚摸那光滑的冰面，"没杂质，一年比一年透亮，只有在咱们松花江里采的才这样。" "坐稳喽！" 顺着冰滑道俯冲而下，猛烈的风被甩在衣凤龙身后。这个习惯了沉默的汉子放声大笑，在短短50多秒里，享 ...

Core Viewpoint - The article emphasizes the transformation of ecological advantages into economic benefits in Heilongjiang, highlighting the importance of political supervision in promoting green development and the ice and snow economy [3][16]. Group 1: Political Supervision and Green Development - Heilongjiang's political supervision focuses on implementing major decisions from the central government, particularly in ecological protection and green development [3][6]. - The concept of "green water and lush mountains are invaluable assets" and "ice and snow are also golden mountains" is being integrated into local governance and development strategies [3][5]. - The provincial government is committed to ecological revitalization and green development, with political supervision being a key mechanism to ensure these goals are met [3][6][16]. Group 2: Ice and Snow Economy Growth - The ice and snow economy in Heilongjiang is becoming a new growth point, with the province expecting to exceed 266 billion yuan in total economic scale from this sector in 2024 [13]. - The number of domestic and international tourists visiting during the ice and snow season has significantly increased, with a reported 1.35 billion visitors and a 30.7% increase in spending [9][10]. - The province is leveraging its winter tourism potential, transforming what was once seen as a disadvantage into a competitive advantage [9][10]. Group 3: Ecological Protection and Economic Transition - The transition from logging to ecological protection has revitalized the forestry sector, with a reported forest coverage rate of 83.8% in Yichun, significantly above the national average [7][8]. - Local initiatives, such as the establishment of the Red Pine Protection Fund, are being monitored to ensure effective use of resources for ecological restoration [7][8]. - The integration of ecological protection with economic development is being emphasized, with local governments balancing production, living standards, and ecological sustainability [6][7].