康养旅居

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沉浸体验未来养老,北京老博会将在十月举办“智”敬银发族
Xin Jing Bao· 2025-07-19 11:19
Core Viewpoint - The 11th Beijing International Aging Industry Expo will take place from October 29 to 31, focusing on the theme "Smart Enjoyment of Silver Age and Care for All" and showcasing new achievements in the integration and development of the aging industry [1] Group 1: Event Overview - The expo will be held at the National Convention Center Phase II, expanding the exhibition area to 10,000 square meters with six major exhibition zones, including travel and health care, smart elderly care technology, and age-friendly facilities [1] - Over 200 exhibitors are expected to participate, highlighting the expo's significance in the aging industry [1] Group 2: Key Features and Innovations - The expo will emphasize three main features: technology leadership, scenario-based experiences, and full industry chain coverage [1] - A special focus will be on the needs of the "gray-haired" demographic, which constitutes two-thirds of the attendees, primarily aged between 55 and 75, indicating their purchasing power and decision-making capabilities [2] Group 3: Specialized Activities - The expo will include a dedicated experience area for smart elderly care, showcasing applications of AI health monitoring and smart home technologies [3] - Various activities such as health lectures, traditional food experiences, and a "Silver Age Life Market" will be organized to enhance the experience for elderly attendees [3] - Five major initiatives will be implemented to increase the expo's attractiveness, including barrier-free access, health lectures, cultural experiences, policy consultation sessions, and family interaction areas [3]
安顺经开区:“避暑购房”模式火热 旅居康养助推楼市“盛夏”
Sou Hu Cai Jing· 2025-07-10 03:08
Core Viewpoint - The Anshun Economic Development Zone is experiencing a surge in real estate sales driven by a "healthcare + housing" model, attracting many out-of-town visitors seeking a summer retreat [1][3]. Group 1: Real Estate Sales Growth - The "healthcare + housing" model has led to significant increases in real estate sales since May, with diverse offerings in retirement, vacation, and cultural tourism becoming increasingly popular among out-of-town buyers [1][3]. - The "Xihu Mountain Water" sales office has seen a large influx of buyers from both within and outside the province, highlighting the appeal of the newly upgraded "fourth-generation housing" projects [3]. Group 2: Marketing and Promotion Strategies - Anshun Economic Development Zone is enhancing its promotional efforts by collaborating with real estate associations to market the area nationwide, aiming to attract more out-of-town visitors [3][5]. - The zone is leveraging "familiarity effects" by utilizing "seed customers" to encourage potential buyers, while also integrating out-of-town purchasers into the "new citizen" category to provide better service and support [3][5]. Group 3: Service Enhancements for New Citizens - A leadership group has been established to improve services for out-of-town buyers, focusing on one-stop services in areas such as housing discounts, healthcare, and education [5]. - The zone is committed to transitioning from rapid sales to refined services, enhancing the living experience and sense of belonging for new residents [5]. Group 4: Cultural and Recreational Activities - Anshun Economic Development Zone is organizing various cultural and entertainment activities to encourage visitors to stay longer and return, promoting a vibrant community atmosphere [5][7]. - The zone is actively promoting its 21°C city image through targeted marketing efforts in regions like Zhejiang, Guangdong, and Hunan to attract more visitors [5][7]. Group 5: Future Development Plans - Future strategies will focus on leveraging the region's ecological and cultural advantages to promote summer retreats and year-round wellness tourism [7]. - The development will explore synergies between tourism and various sectors, including low-altitude economy, education, culture, healthcare, real estate, and gastronomy [7].
健康消费,供给与需求双向奔赴(健康焦点)
Ren Min Ri Bao· 2025-05-15 21:58
Group 1: Health Consumption Promotion - The Ministry of Commerce and the National Health Commission, along with 12 other departments, have jointly issued a plan to promote health consumption, focusing on ten key tasks such as enhancing healthy dietary consumption and optimizing the market supply of special foods [1] - The health consumption market is expanding as public awareness of health increases, with new business models and scenarios emerging, making health consumption a new growth point for boosting overall consumption [1] Group 2: Traditional Chinese Medicine (TCM) Night Market - The TCM cultural night market in Jiangxi has become a vibrant venue, attracting young people to experience TCM through various activities such as making herbal sachets and tasting medicinal cuisine [2][3] - The night market features 150 stalls and nine exhibition areas, promoting TCM culture while meeting public demand for health and wellness [3][4] Group 3: Fitness and Sports Consumption - The "Jinling Matrix" sports complex in Nanjing offers diverse fitness activities, transforming traditional parks into multi-functional consumption spaces that combine sports, leisure, and commerce [6][7] - The integration of sports and tourism in urban parks is redefining outdoor exercise, providing comprehensive service experiences and promoting a healthy lifestyle among city residents [8] Group 4: Health Tourism and Wellness - The "Kangyang Town" in Yunnan, known for its abundant Dendrobium, has become a health tourism destination, attracting visitors with its unique offerings such as Dendrobium cuisine and traditional medical services [9][10] - The local government plans to develop new business models around health tourism, enhancing the brand's visibility and integrating various health and wellness services [11][12]