Core Points - The fifth China Quality Award was announced on September 16, with Inner Mongolia Yili Industrial Group Co., Ltd. winning a nomination award for its "self-prevention three-line zero" quality management model, showcasing the company's commitment to quality and the advancement of China's dairy industry [3][5][10] - The award highlights Yili's competitive edge in quality management and innovation, placing it alongside major players in high-end manufacturing and energy sectors [4][5] - Yili has consistently received nominations for three consecutive awards, demonstrating its sustained leadership in quality management [5] Group 1: Quality Management and Innovation - Yili's commitment to quality is reflected in its advanced technology and management practices at its ecological smart pastures, which utilize high-tech equipment for optimal dairy production [6][10] - The company emphasizes a culture of quality, where every employee is seen as a creator of quality, ensuring that quality awareness permeates all levels of the organization [8][9] - Yili has established a comprehensive quality management system, including the introduction of the "three-line" standard and the QbD (Quality by Design) control system, which enhances product quality [9][10] Group 2: Industry Recognition and Achievements - Yili has received multiple quality awards, including the Asia Quality Excellence Award and the China Quality Award nomination, establishing itself as a leader in the dairy industry [10][12] - The company has achieved significant improvements in milk quality, with its bacterial count consistently below EU standards, marking a milestone in the industry [11] - Yili's innovative practices and commitment to quality have positioned it as a global leader, with products exported to over 60 countries and regions [10][15] Group 3: Future Outlook and Commitment - Yili aims to continue driving high-quality development in the dairy industry, leveraging its quality culture and innovative capabilities to enhance its competitive edge [15] - The company is focused on building a sustainable future for the dairy industry, emphasizing the importance of quality as a core value and commitment to consumers [7][15]

转自：中国质量报 9月16日，被誉为"中国质量领域最高荣誉"的第五届中国质量奖评选结果在中国质量（南京）大会上正式揭晓。在这场汇聚能源、装备制造等国家战略产业 领军企业的角逐中，内蒙古伊利实业集团股份有限公司（以下简称"伊利集团"）从500余家行业翘楚中脱颖而出，凭借"'自主预防 三线促零'质量管理模 式"，荣获第五届中国质量奖提名奖。这份沉甸甸的荣誉，不仅凝结着伊利人对品质的极致追求，更见证了中国乳业从"追赶"到"超越"的历史性跨越，也是 伊利集团用"乳业品质"为"中国质造"写下的生动注脚。 中国质量奖自设立以来，一直是质量管理顶尖企业的实力竞技场。市场监管总局公示的信息显示，经审查，共有541家组织和73名个人进入第五届中国质量 奖受理名单，评选围绕质量创新发展、效益提升和质量管理制度模式推广等方面展开。经中国质量奖评选表彰委员会投票表决，伊利集团与中核核电、中国 船舶集团、哈尔滨飞机工业集团等"国之重器"企业一同荣获该奖项。作为一家食品企业，伊利集团与能源、高端制造领域巨头同台竞技，充分展示了其在品 质管理、技术创新方面的强大实力。 "本届中国质量奖评选汇聚了高端制造、能源、国防工业等战略领域的领军企业 ...

Core Viewpoint - The recognition of Yili's Thailand subsidiary by the Thai FDA for the "2025 Thailand FDA Quality Award" highlights the company's excellence in quality management and product quality, marking it as the only Chinese enterprise to receive this honor in 2023 [1][7]. Group 1: Awards and Recognition - Yili's Thailand subsidiary has won the Thailand FDA Quality Award for six consecutive years since 2020, showcasing its consistent quality and market recognition [1]. - The award was presented by Thailand's Deputy Prime Minister and Minister of Health, Somsak Thepsuthin, emphasizing the significance of this achievement [1]. Group 2: Quality Management and Standards - The evaluation criteria for the Thailand FDA Quality Award are stringent, covering aspects from raw material sourcing to production standards, product testing, market quality maintenance, and corporate social responsibility [1]. - Yili's Thailand subsidiary has implemented an advanced quality management system, integrating high standards throughout its operations, which includes a team of 32 experienced quality management professionals [3]. Group 3: Production and Market Performance - The factory has adopted advanced production equipment and established specialized production lines, enabling the large-scale production of high-quality ice cream, with an annual output of 20,000 tons [4]. - The sales revenue growth rate for the past three years has exceeded 13.7%, with the Cremo brand becoming one of the fastest-growing ice cream brands in Thailand, consistently ranking in the top three [4]. Group 4: International Recognition and Future Plans - Cremo has received international accolades, including the "Best Ice Cream" recommendation and nomination at the World Dairy Innovation Awards, further solidifying its reputation [4][7]. - Yili aims to leverage its high-standard quality management experience to expand into more global markets, striving to provide healthier and safer products to consumers worldwide [7].

Core Points - The Thai FDA announced the winners of the "2025 Thailand FDA Quality Award," with Yili's Thailand subsidiary being the only Chinese company recognized this year for its outstanding quality management system and product quality [1][3] - This marks the sixth consecutive year that Yili's Thailand subsidiary has received this honor, highlighting the company's strong reputation in the local market and its leading position in global food quality [3][18] Quality Management and Standards - The Thai FDA Quality Award has stringent evaluation criteria, including raw material sourcing, standardized production operations, product testing, quality maintenance during distribution, and corporate social responsibility [5] - Yili's Thailand subsidiary excelled in areas such as intelligent process management, strict cleanliness standards, and industry-leading automation, which impressed the evaluation experts [5][15] - The company employs 32 experienced quality management and technical personnel, with many holding international certifications, ensuring robust daily quality control [15] Market Performance - Yili's products have gained a strong reputation for "safety, health, and deliciousness," leading to a continuous increase in market share in Thailand [7] - The annual production of ice cream at Yili's Thailand subsidiary has reached 20,000 tons, with an average annual sales growth rate exceeding 13.7% over the past three years [16] - The Cremo brand has become one of the fastest-growing ice cream brands in Thailand, consistently ranking among the top three in the market [16] International Recognition - Cremo ice cream has received accolades such as the "Best Ice Cream" recommendation and nomination at the 2025 World Dairy Innovation Awards [16][18] - The continuous recognition from the Thai FDA reflects the international community's acknowledgment of Yili's internationalization strategy and quality management capabilities [18]

Core Viewpoint - The company, Guangdong Jintieniu Shelf Co., Ltd., is launching a brand strategy upgrade aimed at driving the warehousing shelf industry towards standardization, intelligence, and internationalization by 2025 [1][22]. Group 1: Company Overview - Founded in 2013 and headquartered in Guangzhou, the company is recognized as a national high-tech enterprise and a "little giant" in specialized and innovative sectors [3]. - The company operates two intelligent production bases with an annual output value of 1 billion yuan and holds over 50 patents, including three national invention patents [3]. - Its core products, including loft shelves and heavy-duty shelves, dominate the market in South China, serving over 100 countries and regions with an installation area exceeding 10 million square meters [3]. Group 2: Brand Strategy and Innovation - The company is focusing on "brand renewal and technological breakthroughs" to create a differentiated competitive advantage amid increasing industry homogenization and evolving customer demands [5]. - The new brand positioning emphasizes "trust" and "innovation," aiming to establish a reliable and innovative image in the warehousing shelf industry [7]. - The introduction of a new visual identity system, featuring "vibrant new orange" as the primary color, integrates industrial aesthetics with modern technology to enhance the brand image [10]. Group 3: Quality Commitment and Product Development - The company has made a significant quality commitment with the slogan "better loft | platform | shelves, durable for 30 years," reflecting confidence in its products and quality [20]. - It implements a full lifecycle quality management system, utilizing advanced technologies such as automotive-grade spraying and modular design to achieve international leading standards in corrosion resistance and load-bearing performance [20]. - The company is actively participating in industry standard formulation and is committed to providing high-quality, cost-effective warehousing solutions to global customers [5][20]. Group 4: Industry Trends and Future Outlook - The company's innovative initiatives are setting new trends in the warehousing shelf industry, making storage spaces fashionable and modern through the introduction of trendy color systems and customized solutions [17]. - The company is responding to the national call for high-quality manufacturing development, with a new 1 billion yuan intelligent warehousing equipment industrial park set to be operational by the end of 2025 [22]. - Looking ahead, the company aims to provide efficient, safe, and sustainable solutions for global warehousing and industrial spaces, aspiring to become a global leader in reshaping productivity in industrial and logistics sectors [24][25].

Core Insights - Qingdao Beer has been recognized as one of the first "Chinese Consumer Brands" by the Ministry of Industry and Information Technology, highlighting its commitment to quality and consumer satisfaction [1] - The brand's unique "digital end-to-end quality management model" has allowed it to create products that exceed consumer expectations, reinforcing its strong market presence [1][6] Product Strategy - Qingdao Beer has developed a diverse product matrix consisting of 9 major series and over 70 products, catering to various consumer preferences and age groups [3] - The company has introduced innovative products such as the A6 and A3 from the upgraded Aogute series, as well as unique offerings like Nikashi White Beer and non-alcoholic White Beer, enhancing its product differentiation [5] Quality Management - The company emphasizes a rigorous quality control process, involving over 1,800 quality inspection projects and meticulous selection of ingredients, ensuring high standards in every bottle [7] - Qingdao Beer has integrated traditional craftsmanship with modern technology, digitizing quality management practices to preserve the expertise of its artisans [9] Consumer Engagement - Qingdao Beer has successfully positioned itself as a brand that resonates with younger consumers by creating products that align with their emotional and experiential values [10] - The brand has engaged in various marketing initiatives, including collaborations with sports events and the creation of themed products, to enhance its connection with consumers [12] Market Positioning - Qingdao Beer is seen as a leader in the Chinese beer industry, continuously innovating and adapting to market changes while maintaining a focus on quality [5][6] - The brand's ability to blend tradition with modern consumer trends has solidified its reputation as both a classic and trendy choice in the beverage market [10]