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为何拼多多商品都非常便宜,看清楚其中的逻辑后,你还会再会买吗?
Sou Hu Cai Jing· 2025-11-28 01:16
最近刷短视频,总能看到一条信息在不断循环:一件衣服只要十块钱,一盒牛奶才三块五,电子产品便宜到几乎跳楼价。每次看到这样的评论区,都 是清一色的"不买我是孙子"。我们身边的朋友也在源源不断地往拼多多上砸钱,什么东西都要先上拼多多看看能不能便宜一半买到。可你真的想过没 有,为什么拼多多的东西这么便宜?是商家良心发现了,还是这背后有什么我们没看透的逻辑? 我最开始也想不通这个问题。直到有一次,我花了九块九买了一条牛仔裤,穿了一个月缝线就散了。同样的风格和面料,在其他平台要价一百多,质 量完全是两个概念。那时候我才意识到,便宜这个东西,看起来像馅饼,其实可能是陷阱。后来我开始深入了解拼多多的商业逻辑,才明白这套系统 究竟是怎么运转的。 但这只是表面的逻辑。深层的东西要复杂得多。 我们先从最直观的现象说起。拼多多上的价格为什么能这么低,首先是因为它的商品结构跟其他平台完全不同。你在拼多多买的大多数产品,背后对 应的不是品牌方或者官方旗舰店,而是工厂、小作坊、甚至是代工厂的库存。这些工厂生产出来的商品,本来是打算供应给大品牌的。但是当销量不 达预期,或者生产过剩的时候,这些货就堆积在仓库里。拼多多做的事情就是把这部分库存 ...
陕西省咸阳市淳化县 推动县域经济社会高质量发展
Ren Min Ri Bao· 2025-11-27 22:07
Core Insights - Shaanxi Province's Xianyang City, specifically Chunhua County, is focusing on high-quality development through initiatives aimed at enhancing project promotion, improving the business environment, and upgrading the capabilities of officials [1] Group 1: Industry Development - Chunhua County is leveraging its characteristic industries, particularly "fruit, livestock, vegetables, mushrooms, and buckwheat," to foster integrated development that benefits the economy and the populace [2] - The county plans to develop 100,000 acres of standardized planting bases for the leading industry, the Ruixue apple, aiming for an industrial chain output value exceeding 6 billion yuan within five years [2] - The buckwheat industry has achieved an output value surpassing 1 billion yuan, with initiatives to promote local brands and enhance tourism through cultural events [2] Group 2: Financial Support and Infrastructure - China Bank is actively supporting Chunhua's characteristic industries by providing funding for brand building and market expansion, as well as organizing promotional events [3] - Chunhua County has been approved as a provincial economic development zone, with an investment of 939 million yuan to improve infrastructure and create a conducive environment for businesses [4] - A 100 million yuan industry revitalization fund has been established to support technological innovation and attract high-tech enterprises [4] Group 3: Rural Revitalization - The county has integrated 174 million yuan to implement 145 projects aimed at upgrading infrastructure in rural areas, with a projected 8.2% increase in per capita disposable income for rural residents by 2025 [5] - China Bank is facilitating educational and technological support in rural areas, contributing to the establishment of educational bases and e-commerce brands [5]
蒙品入湾,粤享草原!内蒙古特色农产品大湾区(广州)推介活动圆满举办
Nan Fang Nong Cun Bao· 2025-11-25 13:03
Core Viewpoint - The Inner Mongolia Specialty Agricultural Products Promotion Event in the Guangdong-Hong Kong-Macao Greater Bay Area aims to enhance the integration of Inner Mongolian agricultural products into the Bay Area market, showcasing high-quality products and fostering cooperation between Inner Mongolian enterprises and Bay Area buyers [3][5][10]. Group 1: Event Overview - The promotion event took place in Guangzhou from November 25, lasting for two days, featuring the exhibition and sale of high-quality agricultural and livestock products from Inner Mongolia [3][4][14]. - The event was guided by various governmental bodies, including the Inner Mongolia Autonomous Region Agricultural and Animal Husbandry Department, and supported by multiple cities within Inner Mongolia [8][9][10]. Group 2: Product Highlights - Inner Mongolia is recognized for its rich agricultural resources, with 2024 projections indicating that beef and lamb production will remain the highest in China, and the total output value of seven key industrial chains will exceed 700 billion yuan [19][20][21]. - The region has been focusing on enhancing the quality and competitiveness of its agricultural products, aiming to integrate them into the national market [22][24]. Group 3: Market Integration Efforts - The event serves as a bridge for Inner Mongolian products, such as beef, dairy, and specialty grains, to enter the Greater Bay Area, which is the largest agricultural product consumer market in China [32][40][41]. - The promotion activities have included strategic partnerships and collaborations with Bay Area enterprises to facilitate the distribution of Inner Mongolian products [47][80][82]. Group 4: Cultural Engagement - The event featured cultural performances, including traditional Mongolian music and dance, to create an immersive experience and attract consumer interest in Inner Mongolian products [11][86][90]. - The promotion utilized media engagement strategies to enhance visibility and consumer awareness of Inner Mongolian products, resulting in significant foot traffic at the event [84][91].
What $100 Buys You in 2025 vs. What It Bought in 2010
Yahoo Finance· 2025-11-23 14:11
If there’s one thing that consumers are familiar with, it’s inflation. In recent years, higher prices have dominated financial headlines, thanks in large part to the spike in inflation following the coronavirus pandemic. Read More: I Asked AI To Make Me As Much Money As Possible: Here’s What Happened, According To Codie Sanchez Discover Next: 6 Things You Must Do When Your Savings Reach $50,000 However, in the modern era, it’s typical for prices to rise in the 2% to 4% range on an annual basis. Over time, ...
京圈餐饮老炮儿,如何把面包复购做到40%
虎嗅APP· 2025-11-22 03:12
Core Viewpoint - The article discusses the growth and business strategy of Hongxing Qianjin, a bakery and milk company founded by Wang Ying, highlighting its unique market positioning and operational challenges in the competitive baking industry [5][9][21]. Group 1: Company Overview - Hongxing Qianjin opened its first store on July 31, 2022, selling 300 breads within two hours, and has since expanded to 18 stores nationwide, projecting revenue of over 110 million yuan in 2024 with a net profit margin of 10% [5][9]. - The founder, Wang Ying, has 16 years of experience in the restaurant industry, previously creating popular dining concepts that focused on unique customer experiences rather than just food [6][8]. Group 2: Business Model and Strategy - The company emphasizes selling experiences rather than just food, with a focus on fresh ingredients and high-quality products, avoiding artificial additives and preservatives [8][10]. - The operational model has evolved to include a strong supply chain and data-driven management, allowing for efficient production and staffing, achieving a monthly revenue of 600,000 yuan per store with a labor efficiency of 270-320 yuan per hour [14][21]. Group 3: Marketing and Consumer Engagement - Hongxing Qianjin employs a "temperature strategy," combining fresh milk and baked goods to enhance customer experience and drive repeat purchases, achieving a milk purchase rate of over 90% among customers [18][20]. - The brand leverages social media and influencer marketing to create buzz and attract customers, while also adapting product offerings to local tastes without changing the overall store concept [17][20]. Group 4: Challenges and Future Plans - The company faces challenges in maintaining product consistency and quality as it expands, with plans to open 100 new small stores by 2025 while ensuring supply chain reliability [21][22]. - Despite competition from traditional brands and supermarkets, the company remains optimistic, focusing on opportunities for growth and innovation in the baking industry [21][22].
对近期重要经济金融新闻、行业事件、公司公告等进行点评:晨会纪要-20251121
Xiangcai Securities· 2025-11-21 01:59
Group 1: New Materials Industry - The rare earth magnetic materials industry experienced a decline of 4.08% this week, underperforming the benchmark by 3 percentage points [2] - The industry valuation (TTM P/E) fell by 3.32 times to 73.9 times, currently at 87.2% of its historical percentile [2] - Prices of rare earth concentrates showed a slight decline, with mixed carbonate rare earth ore prices dropping by 2.78% [3] - Praseodymium and neodymium prices peaked and then fell, with praseodymium oxide average price decreasing by 1.8% [3] - Dysprosium prices continued to decline, with an average decrease of 2.58% for dysprosium oxide [4] - The price of sintered neodymium-iron-boron N35 decreased by 1.45%, indicating weak demand and limited order releases [4] Group 2: Investment Recommendations - The short-term prices in the rare earth sector are driven by market sentiment, with supply expected to decrease before the end of the year, while demand remains positive [5] - The overall valuation and performance levels are supported by loose liquidity and industrial policies, but high valuations may face pressure due to declining market risk appetite [5] - The industry maintains an "overweight" rating, with expectations for price recovery and improved market conditions following the easing of export controls [6] - Focus on upstream rare earth resource companies is recommended due to expected supply contraction and strategic value positioning [6] - Downstream magnetic material companies are also expected to benefit from price recovery, particularly those with strong customer structures and new growth opportunities [6] Group 3: Food and Beverage Industry - The food and beverage industry saw a decline of 0.56% from November 3 to November 7, while outperforming the broader market indices [8] - The industry valuation is currently at a low level, with a PE ratio of 22X, ranking 23rd among primary industries [9] - The CPI showed a mild increase of 0.2% in October, with food prices declining by 2.9% [10][11] - Investment recommendations suggest focusing on leading companies with stable demand and strong risk resistance, as well as those innovating in new products and channels [12] - The food and beverage sector maintains a "buy" rating, emphasizing the potential for recovery in the current low valuation environment [12]
从“牛奶工坊”到资源中枢——探访荷兰弗莱巴牧场的智慧农业创新
Xin Hua She· 2025-11-13 08:57
Core Insights - The article highlights the transformation of the Fleba Dairy Farm in the Netherlands from a traditional milk producer to a smart agricultural hub, focusing on data-driven practices, waste recycling, high-value product development, and regional collaboration [1][4]. Group 1: Data-Driven Practices - Fleba Dairy Farm utilizes smart collars on cows to collect vital data, enabling precise health monitoring and management decisions [1][2]. - The farm's system automatically measures milk yield, fat content, protein levels, and conductivity during milking, which aids in adjusting feeding strategies based on health indicators [1][2]. Group 2: Waste Recycling and Resource Management - The farm is implementing a three-stage manure treatment system aimed at converting waste into valuable resources, including biogas for energy and nutrient-rich liquids as fertilizer alternatives [2][3]. - The first stage focuses on energy conversion through biogas production, while the second stage separates solid and liquid residues for composting and nutrient extraction [2]. Group 3: High-Value Product Development - Fleba Dairy Farm has shifted its primary products from liquid milk to higher-value dairy products, such as lactoferrin, which is extracted shortly after milking and has a market value significantly higher than the cost of production [3]. - The farm's product line now includes lactoferrin, organic fertilizers, and green energy, reflecting a diversification strategy [3]. Group 4: Regional Collaboration - The farm collaborates with Wageningen University and Research Center for innovative projects, including methane capture and vertical farming feed production [3]. - Fleba Dairy Farm has established crop rotation agreements with nearby vegetable growers to enhance pest control and soil nutrient management, promoting synergy between crop and livestock farming [3]. Group 5: Future Goals - The farm aims to integrate excess biogas into the regional energy network, enhancing community energy resilience and sustainability [4]. - The overarching goal is to evolve into a smart agricultural production unit that integrates data, recycles resources, and fosters broad connectivity within the agricultural sector [4].
国际奥委会主席考文垂到访蒙牛集团,点赞乌兰布和沙漠治理实践
3 6 Ke· 2025-11-12 03:14
Core Viewpoint - The visit of the International Olympic Committee President to Mengniu Group highlights the integration of sports and nutrition, as well as sustainable development initiatives in the dairy industry [1][7]. Group 1: Environmental Initiatives - Mengniu has been recognized for its impressive achievements in desertification control in the Ulan Buh Desert, with the planting of 98 million desert plants and greening over 220 square kilometers [11]. - The company launched the "Sand Sea Dream" ecological protection plan, aiming to complete 10 million square meters of windbreaks and enhance the ecological diversity and stability of the Ulan Buh region over the next five years [5]. - Mengniu's efforts in ecological restoration are integrated with industrial development, creating an organic dairy industry chain that aligns with the concept of "green mountains and clear waters are invaluable assets" [12]. Group 2: Corporate Responsibility and Future Plans - As the first Olympic global partner in the dairy industry, Mengniu is committed to promoting Olympic values and integrating desert management with industrial development [9]. - The company plans to continue its role as a TOP partner, contributing to sustainable development efforts and the advancement of global sports [9]. - Mengniu aims to accelerate its layout in basic nutrition, functional nutrition, and medical nutrition, supporting China's health-first development strategy [16]. Group 3: Global Representation - During the 2024 Paris Olympics, Mengniu showcased its desert management achievements by creating a 140-square-meter desert oasis leisure area at the beach volleyball venue under the Eiffel Tower [13]. - The company's green practices exemplify the responsibility of Chinese enterprises in addressing global environmental challenges [16].
同世界各国共享发展机遇 ——写在第八届中国国际进口博览会闭幕之际
Ren Min Ri Bao· 2025-11-10 22:49
Group 1: China's Commitment to Open Cooperation - China's modernization requires open cooperation and mutual benefits, as emphasized by President Xi Jinping [1] - The 14th Five-Year Plan suggests expanding institutional openness and maintaining a multilateral trade system [1] - The 8th China International Import Expo (CIIE) concluded with a record intended transaction amount of $83.49 billion, a 4.4% increase from the previous year [1] Group 2: Vibrancy of China's Market - The CIIE serves as a platform to observe China's high-level openness and the vitality of its large market [2] - The number of participating companies at the expo reached a historical high, showcasing the dynamic nature of China's market [2] - Companies like Yunfan Intelligent Control and Sherwin-Williams highlight the advantages of China's complete industrial chain and innovative capabilities [2] Group 3: Positive Business Environment - The CIIE reflects a favorable business environment in China, encouraging long-term investments from global companies [3] - The "World Open Report 2025" indicates that China's openness index is projected to grow by 0.5% in 2024, ranking 38th among 129 economies [3] Group 4: Continuous Improvement of CIIE - The CIIE has consistently attracted exhibitors and facilitated numerous transactions since its inception in 2018, demonstrating China's commitment to high-level openness [4] - The expo promotes equal benefits and solidifies common interests among participating countries [4] Group 5: Trade and Cooperation - The CIIE showcases diverse products from various countries, enhancing trade relations and meeting the diverse needs of Chinese consumers [5] - The event also features activities aimed at deepening cross-regional and cross-industry cooperation [5] Group 6: Governance and Trade Rules - China has implemented policies to enhance logistics efficiency, such as the "border inspection and release" policy, which can expedite customs clearance [6] - The country has signed 23 free trade agreements with 30 countries and regions, reflecting its commitment to improving the international trade rules system [6] Group 7: Stability and Positive Energy for the World - The CIIE hosted over 80 supporting activities, fostering cooperation and contributing to global economic stability [7] - China's focus on high-quality development and deep reforms is expected to provide more certainty and stability to the world economy [7] Group 8: Innovation and Consumer Trends - The expo highlights China's commitment to high-quality development, showcasing innovations and diverse consumer preferences [8] - Central enterprises organized significant procurement activities, indicating strong demand for collaboration [8] Group 9: Open Market Dynamics - The CIIE features vibrant consumer engagement, with international products gaining popularity among Chinese consumers [9] - The event allows foreign companies to tap into the growing Chinese market, enhancing their growth prospects [9] Group 10: Medical and Health Sector Innovations - The medical and healthcare section of the CIIE attracted significant attention, showcasing innovative products and fostering international collaborations [10] - The expo serves as a platform for companies to strengthen existing partnerships and explore new opportunities [10]
乌拉圭乳业收入创历史新高,全年有望突破9亿美元
Shang Wu Bu Wang Zhan· 2025-11-08 16:59
Core Insights - The Uruguayan dairy industry is experiencing its best period in a decade, with milk deliveries to processing plants reaching a historical high of $650 million from January to September 2025, representing a 13% year-on-year increase [2] - The total volume of milk delivered reached 1.512 billion liters, marking a 4.7% increase compared to the previous year [2] - If climate conditions remain stable, the total revenue from milk deliveries for the entire year of 2025 is expected to exceed $900 million for the first time [2]