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单月七进商圈机团社区!“四个共享”助宁明星油藤深入湾区市场
Nan Fang Nong Cun Bao· 2025-09-07 07:00
Core Viewpoint - The article highlights the successful collaboration between the New Meeting and Ningming regions in promoting the Chenpi Xingyouteng product, which has gained popularity in the Guangdong-Hong Kong-Macao Greater Bay Area through a comprehensive industry chain development and media-driven marketing strategies [14][19][46]. Group 1: Product Development and Market Expansion - The Chenpi Xingyouteng product has become a new favorite among consumers in the Greater Bay Area, appearing in various high-end communities and commercial areas since August [6][7]. - The product is part of a broader initiative to transform a local plant from Guangxi into a health drink and specialty product for local dining facilities [9][10]. - As of June 2025, the planting area for Xingyouteng in Ningming County has reached 46,000 acres, benefiting over 10,000 farmers with an average income increase of 40,000 yuan per household [38][39]. Group 2: Collaborative Mechanisms - The collaboration between Xinhui and Ningming, spanning over 700 kilometers, focuses on leveraging each region's strengths to create a mutually beneficial partnership, particularly through the integration of New Meeting Chenpi and Ningming Xingyouteng [18][19]. - A significant investment exceeding 10 million yuan has been made to establish a health industry park for Xingyouteng, creating a full industry chain model from seedling cultivation to sales [21][22]. - The "Four Sharing" mechanism has been implemented to enhance research, production, market access, and storage capabilities, significantly reducing product circulation costs [24][37]. Group 3: Media and Marketing Strategies - The establishment of the "Media + Chenpi Xingyouteng Guangdong-Guangxi Cooperation 'Four Sharing' Center" has facilitated resource integration to promote high-quality development of the Xingyouteng and Chenpi industries [44][46]. - The center has initiated a series of promotional activities, including the "Healthy China Tour" tasting events, which have successfully expanded the market presence of Xingyouteng products across various regions [49][51]. - The company plans to leverage its network of 325 Chenpi distributors nationwide to continue promoting the unique characteristics of Xingyouteng products [57][60].
从大湾区到京津冀 | 《圣一日记》第二季④
Nan Fang Nong Cun Bao· 2025-09-03 12:04
Group 1 - The article discusses the collaboration model called "Four Shares" which aims to enhance high-quality development in Jilin Province's characteristic industries through partnerships and resource sharing [2][4][42] - The initiative has led to increased market expansion and innovation in thought processes, as evidenced by the significant rise in connections and resources following the outreach to the Greater Bay Area [5][6][7] - The collaboration between Jilin and Guangdong has resulted in a successful project launch, indicating a strong foundation for future partnerships [8][9] Group 2 - The article highlights the importance of cross-regional cooperation, particularly between the Greater Bay Area and the Beijing-Tianjin-Hebei region, to create a "iron triangle" for agricultural development [12][14][35] - The partnership has facilitated the introduction of high-quality agricultural products, such as the "Little Ice Wheat," which meets the growing demand for green and healthy food [31][39] - The "Four Shares" model is recognized as a cost-effective and efficient market expansion strategy, with potential for replication and promotion across different regions [50][48][47]
圣一“低GI”食品腾飞的“女诸葛” —— 徐玉娟博士| 《圣一日记》第二季③
Nan Fang Nong Cun Bao· 2025-08-27 10:01
Core Viewpoint - The article highlights the successful development and market introduction of "low GI" products, particularly the "low GI" dumplings made from a special wheat variety called "小冰麦" (Little Ice Wheat), which is aimed at addressing health concerns related to blood sugar levels and obesity in China [10][11][31]. Group 1: Product Development and Market Expansion - The company has successfully launched "low GI" dumplings at the Changchun Agricultural Expo, receiving positive feedback from attendees [10][55]. - The "low GI" dumplings are made from "小冰麦," which has a lower glycemic index (GI) compared to regular flour, making it suitable for health-conscious consumers [43][44]. - The introduction of these products is part of a broader strategy to leverage resources and partnerships in the Guangdong-Hong Kong-Macau Greater Bay Area, enhancing market reach and collaboration [5][6][30]. Group 2: Leadership and Innovation - Dr. Xu Yujun, a prominent figure in agricultural research, has played a crucial role in the rapid development of these products, leading a team that has achieved significant breakthroughs in food processing technology [16][19][35]. - The company emphasizes the importance of scientific research and innovation in creating products that meet modern dietary needs, particularly for the growing population of diabetes patients in China [31][32][36]. - The collaboration between various stakeholders, including local governments and research institutions, has been instrumental in the successful launch of these innovative food products [4][8][14].
天选“低GI”合作CP:小冰麦+菇 | 《圣一日记》第二季②
Nan Fang Nong Cun Bao· 2025-08-22 04:36
Core Viewpoint - The article discusses the collaboration between "Saint One" and "Mushroom Sister" to launch a new "Low GI" food series, emphasizing the importance of shared resources and innovative thinking in expanding market reach and enhancing product offerings [10][11][24]. Group 1: Collaboration and Market Expansion - The collaboration is driven by the concept of "Four Shares," which includes sharing resources, ideas, and market opportunities, leading to increased partnerships and market expansion [4][5][11]. - The initiative aims to leverage the strengths of both companies, with "Saint One" focusing on low GI products and "Mushroom Sister" providing high-nutrition mushrooms, creating a unique product offering [25][42]. - The project has already gained significant attention, with the reading volume of the related diary exceeding ten million, indicating strong public interest and potential market demand [6][48]. Group 2: Product Development and Health Benefits - The "Low GI" food series is designed to stabilize blood sugar levels, reduce insulin fluctuations, and promote long-term health management, making it suitable for both diabetic patients and the general public [19][20][21]. - The collaboration emphasizes the importance of quality control, with "Mushroom Sister" having a 70% market share in South China for key mushroom varieties, ensuring high-quality ingredients for the new product line [34][35]. - The product is positioned as a healthy dietary choice, aiming to become a staple in households, with plans for mass production and distribution beyond the Greater Bay Area [47][50].
“媒体+四个共享”打造“低GI”美食 |《圣一日记》
Core Viewpoint - The collaboration between Jilin and Guangdong provinces has led to the development of "low GI" products, specifically the "low GI dumplings" made from Jilin's small ice wheat, which cater to a growing market of health-conscious consumers, particularly those with diabetes [1][4]. Group 1: Product Development and Market Potential - The "low GI dumplings" were first showcased at the 24th China Changchun International Agricultural and Food Expo, attracting significant attention and interest from officials and consumers alike [1]. - The demand for "low GI" products is on the rise, with a reported 56% increase in search interest and significant sales growth, indicating a broadening consumer base beyond just diabetes patients [3]. - The "low GI" product line is expected to become a key growth segment in the food industry as public health awareness continues to rise [3]. Group 2: Nutritional Advantages - The small ice wheat used in the dumplings boasts high protein content (18%) and a rich amino acid profile, making it nutritionally superior to regular wheat [4]. - The product is designed to be both high in protein and fiber, with a naturally low glycemic index, appealing to health-conscious consumers [4]. Group 3: Marketing and Promotion Strategies - The "media+" approach is being utilized to enhance consumer awareness and understanding of "low GI" products, aiming to tell the success stories of the Jilin-Guangdong collaboration [5]. - Prominent figures in the food industry have expressed confidence in the product's potential for international markets, indicating a strong promotional strategy for global outreach [7].
从岭南大地到北国春城,“媒体+”再为吉粤“四个共享”添动能
Nan Fang Nong Cun Bao· 2025-08-17 05:34
Core Viewpoint - The "Media+" initiative aims to enhance agricultural cooperation between Guangdong and Jilin provinces, focusing on the promotion of high-quality agricultural products and the establishment of a robust market system through cultural empowerment and media integration [10][11][12]. Group 1: Event Overview - The Jilin-Guangdong Agricultural Sharing Economy and Quality Specialty Agricultural Products Promotion Conference was held during the 24th Changchun International Agricultural and Food Expo [2][3]. - The conference emphasized themes such as technological agriculture, green agriculture, quality agriculture, and brand agriculture [4][5]. Group 2: Media Empowerment - The "Media+" initiative is seen as a transformative approach to empower agricultural market systems, integrating culture and media to enhance product value and market reach [9][30]. - The initiative has sparked a wave of exploration and discussion across various industries, promoting a new paradigm of cooperation between Jilin and Guangdong [11][12]. Group 3: Agricultural Cooperation - The collaboration between Jilin and Guangdong has led to the development of numerous products, market connections, and export enterprises, establishing a new cooperative model known as the "Four Shares" [12][13]. - Jilin officials expressed the intention to adopt Guangdong's successful experiences in cultural empowerment and media integration to boost local agricultural products [14][15]. Group 4: Brand Development - The initiative aims to transform regional products into trusted national brands by connecting cultural narratives with consumer experiences through media [16][17]. - Various companies are leveraging the "Media+" strategy to enhance brand recognition and market presence, focusing on consumer trends and product innovation [39][40]. Group 5: Future Directions - Guangdong plans to collaborate with Jilin to create a "New Year Dish" matrix, elevating local specialties like Jilin ginseng into culturally significant products through media promotion [48][49].
媒体+东西协作双向奔赴,新会陈皮宁明星油藤联创“四个共享”
Nan Fang Nong Cun Bao· 2025-08-12 01:32
Core Viewpoint - The collaboration between Xinhui and Ningming, focusing on the integration of Chenpi and Xingyouteng industries, aims to create a significant health industry cluster, leveraging media to enhance market visibility and consumer awareness [1][126][137]. Group 1: Industry Collaboration - The partnership between Xinhui and Ningming has been ongoing for eight years, emphasizing mutual benefits and resource sharing across various sectors including labor, industry, education, and culture [10][11][68]. - The "Four Sharing" mechanism has been established, focusing on research and development, manufacturing, sales, and warehousing to enhance the health industry [12][62][67]. - The Xingyouteng industry is projected to reach a market value of over 100 billion yuan, with specific targets for beverage, skincare, and health products [119][120]. Group 2: Product Development and Market Expansion - The launch of Chenpi Xingyouteng products in major markets like Guangzhou has attracted significant consumer interest, showcasing the potential of these health products [5][9][125]. - The establishment of the Ningming Liguang Biotech Company has initiated the production of integrated health products, including various teas and health supplements [55][112]. - The collaboration aims to create a closed-loop industry chain from planting to processing and sales, enhancing efficiency and market reach [38][117]. Group 3: Media Empowerment - The "Media+" initiative has been instrumental in promoting the Xingyouteng industry, facilitating connections between producers and consumers, and enhancing brand visibility [69][80][126]. - Media efforts have included organizing promotional events and leveraging social media to create consumer engagement and awareness about the health benefits of Xingyouteng [87][93][100]. - The collaboration with media has helped bridge the gap between rural production and urban markets, fostering a more integrated approach to industry promotion [16][78][126].