陈皮星油藤茶
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“常态化精准帮扶”,怎么帮?|南岭东风
Nan Fang Nong Cun Bao· 2026-02-04 01:30
Core Viewpoint - The concept of "normalized precise assistance" has been introduced in the central government's 14th guiding document for agricultural work, marking a shift towards a long-term, systematic approach to support rural development and poverty alleviation [2][3][5]. Group 1 - The year 2026 marks a new phase for assistance strategies, transitioning from a transitional period to a stable, normalized support system [5][10]. - The focus is on moving from basic support to a stable starting point, emphasizing the importance of sustainable development [10][11]. - Guangdong's assistance to Guangxi and Guizhou emphasizes continuity, systematization, precision, and collaboration across various sectors, including industry, labor, and social welfare [12][13][14]. Group 2 - The "normalized precise assistance" framework aims to establish a multi-dimensional collaboration system involving government, market, and society, ensuring that support measures align closely with local resources and development needs [30][32]. - The approach requires precise identification and support, optimizing industrial assistance methods to enhance local economic development [34][35][36]. Group 3 - The collaboration between Guangdong and Guangxi has led to significant projects, such as the "Chenpi Xing You Teng" initiative, which has expanded the planting area to 60,000 acres and increased household income by over 15,000 yuan annually for 12,000 families [20][21][24]. - Financial assistance from Guangdong to Guangxi amounts to 1.7 billion yuan annually, with an average of over 50 million yuan per county, fostering the development of 49 specialized industries [25][26][27]. Group 4 - The "Pearl-Zunyi New Tea Drink" brand has gained national recognition, significantly increasing the income of tea farmers in Guizhou, with an average annual income of 11,000 yuan per person [41][44]. - The collaboration has also led to the establishment of a national new tea drink supply chain center, breaking the previous reliance on raw tea sales and enhancing local economic resilience [42][43][45]. Group 5 - The success of the Guangdong-Guizhou and Guangdong-Guangxi collaborations lies in their ability to create a cooperative governance network that integrates assistance responsibilities into local performance assessments [52][53]. - The shift from "assistance" to "cooperation" is essential, promoting a two-way partnership that leverages the strengths of both eastern and western regions [64][65][66].
小集市汇聚大能量,“广聚帮扶力 晟启振兴路”消费帮扶主题市集热闹开市
Nan Fang Nong Cun Bao· 2025-12-19 12:03
Core Viewpoint - The article highlights the launch of a consumption assistance themed market titled "Gathering Support, Initiating the Road to Revitalization," aimed at promoting local agricultural products and enhancing consumer engagement through interactive experiences [8][9][36]. Group 1: Event Overview - The market featured a variety of local specialties from regions supported by Guangdong, including Guizhou's prickly pear, Yunnan's colorful peanuts, and seafood from Zhuhai and Shantou [6][7]. - The event was organized by the Guangdong Regional Cooperation Consumption Assistance Product Trading Center, Guangdong Guangsheng Holding Group, and Southern Rural News, focusing on a multi-dimensional approach of "exhibition + interaction + experience + communication" [9][10]. Group 2: Product Offerings - The market showcased nearly 30 businesses and hundreds of quality assistance products, including snacks, nuts, and soup ingredients, which were well-received by local office workers [31][32]. - Featured products included health-oriented items like the "Chenpi Xingyou Teng" series, which combines traditional ingredients for a unique taste, and "Guangdong Sanbao," which offers various herbal products [18][20][23]. Group 3: Consumer Engagement - Interactive elements included a "send blessings" blind box lottery for purchases over 68 yuan, enhancing the shopping experience with surprise gifts and practical household items [26][28]. - The event aimed to create a warm atmosphere of support while allowing consumers to experience quality products directly from the source [28][30]. Group 4: Organizational Support and Future Plans - Guangsheng Holding Group has been actively implementing support measures to convert its resource and industrial advantages into actions that promote coordinated urban-rural development [36][37]. - The Guangdong Regional Cooperation Consumption Assistance Product Trading Center plans to organize more online and offline promotional activities leading up to the New Year and Spring Festival to sustain the momentum of consumption assistance [40][41].
畅饮健康茶饮新“CP”,广西宁明陈皮星油藤亮相大湾区农交会
Nan Fang Nong Cun Bao· 2025-12-12 12:03
Group 1 - The first professional B2B agricultural exhibition in China, the 2025 Greater Bay Area Agricultural Products Trade Fair, is being held in Guangzhou from December 12 to 14 [2][3] - The exhibition features innovative products from the collaboration between Ningming County in Guangxi and Xinhui District in Guangdong, including the Xingyou Vine Chenpi tea series [4][5] - The products are designed to provide health benefits, particularly for high uric acid groups, combining the effects of Chenpi and Xingyou Vine [7][8] Group 2 - The collaboration between Xinhui and Ningming aims to establish a "four sharing" mechanism focusing on R&D, manufacturing, sales, and warehousing, creating a health product industry [12][13] - A health industry park is being developed to build a complete industry chain from seedling cultivation to sales and deep processing [14][15] - As of now, the planting area of Xingyou Vine in Ningming County has reached 46,000 acres, benefiting over 10,000 farmers with an average income increase of 40,000 yuan per household [16][17] Group 3 - The exhibition aims to create a "Canton Fair" for agricultural products, enhancing the value chain from "direct supply from the origin" to "Bay Area consumption upgrade" [19][20] - The collaboration has leveraged media resources to promote the health benefits of Chenpi and Xingyou Vine through various marketing activities across multiple locations [21][24] - The Xingyou tea products have begun to be marketed nationwide since May, following the establishment of the Ningming Liguang Biotech Company [16][25]
陈皮星油藤香飘第七届新会陈皮文化节!“四个共享”擘画产业新章
Nan Fang Nong Cun Bao· 2025-12-12 11:30
Core Viewpoint - The seventh Xinhui Chenpi Cultural Festival emphasizes the theme of "Xinhui Chenpi, Shared by Humanity," showcasing the high-quality development of the Xinhui Chenpi industry and establishing a significant platform for production and sales connections [2][3]. Group 1: Industry Development - The Xinhui Chenpi industry has consistently adhered to the principles of open collaboration, mutual benefit, and win-win outcomes, responding actively to national calls for East-West cooperation [10][11]. - The collaboration between Xinhui and Ningming aims to integrate Xinhui's industrial advantages with Ningming's resource endowments, creating a comprehensive industrial chain [12][13]. Group 2: Product Innovation - The "Chenpi Star Oil Vine Tea" series represents a deep integration of the industrial value of Xinhui Chenpi and the health resources of Ningming's "plant brain gold" star oil vine, based on a clear "complementary" logic [15][16]. - The collaboration has established a complete industrial chain from "Ningming planting—Bay Area empowerment—national sales," involving over 12,000 households in Ningming cultivating 60,000 acres of star oil vine, with each household potentially increasing annual income by 15,000 to 40,000 yuan [24][29]. Group 3: Collaborative Framework - The "Four Sharing" model has been innovatively constructed to enhance product quality and market access through shared research platforms, production standards, market channels, and storage resources [17][18][39]. - The collaboration has led to significant economic impacts, with a cumulative sales amount of 235 million yuan for agricultural products, and the establishment of a cooperative model involving enterprises, cooperatives, and farmers [32][24]. Group 4: Cultural and Educational Initiatives - Cultural collaboration is also deepening, with the establishment of the "Xinhui-Ningming Jing Tang Library," promoting cultural enrichment and rural civilization [34][36]. - The Xinhui Ningming work group has invited national channel merchants and entrepreneurs to explore the "Chenpi+" product development and promotion, aiming to jointly tap into the vast potential of the health industry [43][45].
做优陈皮+市场,奋进500亿产值!第七届新会陈皮文化节启幕
Nan Fang Nong Cun Bao· 2025-12-12 05:03
Core Viewpoint - The seventh Newhui Chenpi Cultural Festival aims to promote the Chenpi industry towards a target of 50 billion yuan in output value by 2030, emphasizing high-quality development and market integration [14][116]. Group 1: Festival Overview - The seventh Newhui Chenpi Cultural Festival, themed "Newhui Chenpi for Humanity," officially opened on December 12, showcasing the cultural and economic significance of the Chenpi industry [3][7]. - The festival has evolved from a cultural platform to a multi-faceted empowerment event, becoming an important "city brand" for Newhui [8][9]. - Activities include exhibitions, source tracing, project signings, and promotional events, highlighting the integration of agriculture, culture, and tourism [10][36]. Group 2: Industry Development - Newhui Chenpi has been recognized as a leading agricultural brand in China, ranking first in the "China Regional Agricultural Industry Brand Influence Index" for three consecutive years since 2022 [24][25]. - The Chenpi industry is seen as a model for the integration of primary, secondary, and tertiary industries, contributing to the development of a modern rural industrial system in Guangdong [29][31]. - The local government is committed to enhancing the business environment and leveraging technology and branding to expand consumption scenarios and market potential [26][27]. Group 3: Economic Impact - The festival's activities are expected to generate over 9 billion yuan in production and sales cooperation agreements, indicating a strong market-driven approach [112][113]. - The Newhui Chenpi industry is projected to achieve a total output value of 26.1 billion yuan in 2024, reflecting its rapid growth and market adaptation [35]. Group 4: Future Goals and Initiatives - The festival has launched the "Newhui Chenpi 2030" initiative, aiming for a comprehensive industry output value of 50 billion yuan, showcasing the region's commitment to industrial upgrading and regional cooperation [37][116]. - The establishment of the China Chenpi Trade Center is set to facilitate the development of a national trading hub for the Chenpi industry, enhancing resource allocation and market connections [125].
侨宝陈皮星油藤,惊艳登场深圳食博会!
Nan Fang Nong Cun Bao· 2025-10-23 13:30
Core Insights - The article highlights the participation of Qiaobao Chenpi Xingyou Vine products at the Shenzhen Food Expo, showcasing the collaboration between Guangdong and Guangxi regions in promoting health-oriented products [10][11][12]. Group 1: Event Overview - The Shenzhen Food Expo took place from October 22 to 24, 2025, at the Shenzhen Convention Center, featuring exhibitors from nearly 30 countries and regions, with over 50,000 types of food and premium agricultural products [2][3]. - The expo serves as a significant platform for connecting global markets and aims to enhance awareness of the health benefits and collaborative stories behind Chenpi Xingyou Vine products [11][18]. Group 2: Product Highlights - Qiaobao Chenpi Xingyou Vine products utilize a unique integration model of "Chenpi + Xingyou Vine," demonstrating the industrial strength of the Guangdong-Guangxi collaboration [10][12]. - The products have successfully entered multiple high-end consumption scenarios in the Greater Bay Area, supported by over 10 million yuan investment in building a health industry park [13][14]. Group 3: Industry Impact - The Shenzhen Food Expo promotes the transformation and high-quality development of the food industry, contributing to Shenzhen's goal of becoming a globally influential center for high-end food and ingredients [18][20]. - The event attracted participation from over 30 provincial and regional governments, showcasing local specialty industries and facilitating direct access to the core market of the Greater Bay Area [20][21]. Group 4: Consumer Engagement - During the expo, many buyers visited the booth to taste the Chenpi Xingyou Vine tea, engaging in discussions about supply chain cooperation and customized product development [22][23]. - The event also featured a live broadcast and online connections to explain the product development process to potential buyers, enhancing consumer engagement [25][29].
单月七进商圈机团社区!“四个共享”助宁明星油藤深入湾区市场
Nan Fang Nong Cun Bao· 2025-09-07 07:00
Core Viewpoint - The article highlights the successful collaboration between the New Meeting and Ningming regions in promoting the Chenpi Xingyouteng product, which has gained popularity in the Guangdong-Hong Kong-Macao Greater Bay Area through a comprehensive industry chain development and media-driven marketing strategies [14][19][46]. Group 1: Product Development and Market Expansion - The Chenpi Xingyouteng product has become a new favorite among consumers in the Greater Bay Area, appearing in various high-end communities and commercial areas since August [6][7]. - The product is part of a broader initiative to transform a local plant from Guangxi into a health drink and specialty product for local dining facilities [9][10]. - As of June 2025, the planting area for Xingyouteng in Ningming County has reached 46,000 acres, benefiting over 10,000 farmers with an average income increase of 40,000 yuan per household [38][39]. Group 2: Collaborative Mechanisms - The collaboration between Xinhui and Ningming, spanning over 700 kilometers, focuses on leveraging each region's strengths to create a mutually beneficial partnership, particularly through the integration of New Meeting Chenpi and Ningming Xingyouteng [18][19]. - A significant investment exceeding 10 million yuan has been made to establish a health industry park for Xingyouteng, creating a full industry chain model from seedling cultivation to sales [21][22]. - The "Four Sharing" mechanism has been implemented to enhance research, production, market access, and storage capabilities, significantly reducing product circulation costs [24][37]. Group 3: Media and Marketing Strategies - The establishment of the "Media + Chenpi Xingyouteng Guangdong-Guangxi Cooperation 'Four Sharing' Center" has facilitated resource integration to promote high-quality development of the Xingyouteng and Chenpi industries [44][46]. - The center has initiated a series of promotional activities, including the "Healthy China Tour" tasting events, which have successfully expanded the market presence of Xingyouteng products across various regions [49][51]. - The company plans to leverage its network of 325 Chenpi distributors nationwide to continue promoting the unique characteristics of Xingyouteng products [57][60].
300+渠道商联手赋能!媒体+陈皮星油藤粤桂协作“四个共享”中心揭牌
Nan Fang Nong Cun Bao· 2025-08-18 10:33
Core Points - The establishment of the "Media + Chenpi Star Oil Vine Collaboration 'Four Sharing' Center" marks a significant initiative to enhance cooperation between the Chenpi and Star Oil Vine industries in Guangdong and Guangxi [5][14][42] - This center aims to leverage media as a tool for promoting shared resources in research, production, market systems, and storage, thereby fostering industry integration and development [6][8][32] Group 1 - The center was inaugurated on August 18 and is a collaboration between the Xinhui-Ningming Guangdong-Guangxi cooperation working group and Southern Media Group [4][5] - The initiative is expected to enhance the quality and market presence of the Chenpi and Star Oil Vine products through a comprehensive approach that includes media, branding, culture, and market integration [8][32][36] - The collaboration will utilize the resources of 325 Chenpi distributors to promote the "Chenpi Star Oil Vine Healthy China Tour" and enhance the local specialty products [10][11][34] Group 2 - The project is part of a broader strategy in Guangdong to utilize media to support rural revitalization and improve the quality of local industries [15][16] - The partnership between Xinhui and Ningming has been ongoing for eight years, focusing on integrating the Chenpi and Star Oil Vine industries to create a comprehensive health industry chain [17][18][20] - The "Four Sharing" mechanism includes shared research and development, production facilities, sales channels, and storage solutions, significantly reducing product circulation costs [26][30][41]
南农晨读 | 赶海
Nan Fang Nong Cun Bao· 2025-08-13 01:33
Group 1 - The third national soil survey, referred to as "Soil Three Survey," has been initiated to assess the health of soil in China after 43 years [4][5] - The internal testing and analysis work is a critical phase of the soil survey, with the accuracy of test results directly impacting the quality of the survey outcomes [8] - Guangdong province has launched the internal testing and analysis work in the second half of 2023, with a goal to complete the first round of sample testing by June 2024 and all 94,000 soil samples by December 2024 [12][13] Group 2 - The "Ning Ming Star Oil Tea" industry has been promoted through a collaborative effort between Guangdong and Guangxi, with a focus on market integration and product introduction to the Guangdong-Hong Kong-Macao Greater Bay Area [50][52] - A promotional event was held in Guangzhou to introduce the "Ning Ming Star Oil Tea" products, attracting attention from local residents and tourists [51]
媒体+东西协作双向奔赴,新会陈皮宁明星油藤联创“四个共享”
Nan Fang Nong Cun Bao· 2025-08-12 01:32
Core Viewpoint - The collaboration between Xinhui and Ningming, focusing on the integration of Chenpi and Xingyouteng industries, aims to create a significant health industry cluster, leveraging media to enhance market visibility and consumer awareness [1][126][137]. Group 1: Industry Collaboration - The partnership between Xinhui and Ningming has been ongoing for eight years, emphasizing mutual benefits and resource sharing across various sectors including labor, industry, education, and culture [10][11][68]. - The "Four Sharing" mechanism has been established, focusing on research and development, manufacturing, sales, and warehousing to enhance the health industry [12][62][67]. - The Xingyouteng industry is projected to reach a market value of over 100 billion yuan, with specific targets for beverage, skincare, and health products [119][120]. Group 2: Product Development and Market Expansion - The launch of Chenpi Xingyouteng products in major markets like Guangzhou has attracted significant consumer interest, showcasing the potential of these health products [5][9][125]. - The establishment of the Ningming Liguang Biotech Company has initiated the production of integrated health products, including various teas and health supplements [55][112]. - The collaboration aims to create a closed-loop industry chain from planting to processing and sales, enhancing efficiency and market reach [38][117]. Group 3: Media Empowerment - The "Media+" initiative has been instrumental in promoting the Xingyouteng industry, facilitating connections between producers and consumers, and enhancing brand visibility [69][80][126]. - Media efforts have included organizing promotional events and leveraging social media to create consumer engagement and awareness about the health benefits of Xingyouteng [87][93][100]. - The collaboration with media has helped bridge the gap between rural production and urban markets, fostering a more integrated approach to industry promotion [16][78][126].