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院士企业家支招“二次创业”,佛山举行“十五五”规划专家座谈会
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-30 06:45
Group 1: Core Insights - The city of Foshan is entering a "transitional phase" as it shifts from high-speed growth to a focus on quality and efficiency in its development strategy [1] - The meeting highlighted the need for Foshan to undergo a "second entrepreneurship" through industrial upgrading, urban branding, and cultural economy [1][2] - Key themes for Foshan's future include "intelligent, cutting-edge, and green" industrial transformation, as emphasized by experts [2][3] Group 2: Industrial Transformation - Foshan faces challenges such as weak high-end talent attraction and low venture capital participation, despite its traditional industrial advantages [2] - The establishment of research platforms like Jihua Laboratory aims to convert research density into industrial concentration, requiring collaboration between government and enterprises [2] - Recommendations include leveraging local funds and attracting market-oriented investment to create a closed-loop system for project funding and industrial support [2] Group 3: Global Engagement - Foshan must address how to expand its enterprises globally in the "post-American era," transitioning from "scale dividends" to "innovation dividends" [3] - The city is encouraged to deepen cooperation with Hong Kong and Macau, exploring joint industrial funds and facilitating cross-border transactions [3] Group 4: Cultural and Brand Development - Foshan needs to enhance its "soft power" by improving its image and narrative, moving beyond its identity as a manufacturing hub [6] - Suggestions include creating aesthetic landmarks and integrating cultural resources to enhance the city's appeal and attract talent [6][7] - The city is urged to develop a unique promotional slogan to foster a warmer, more relatable image that resonates with younger generations [7] Group 5: Systemic Challenges - Foshan's economic slowdown and declining city reputation are identified as significant challenges, necessitating a comprehensive restructuring of its industrial, functional, spatial, and image systems [7][8] - The city faces multiple contradictions, such as a high manufacturing ratio with underdeveloped service sectors and disparities in public services despite low urban-rural income ratios [8] - The goal is to achieve a balanced development model that integrates manufacturing strength with service sector growth and equitable resource distribution [8]
常州终于进球
21世纪经济报道· 2025-08-17 07:38
Core Viewpoint - The article discusses how Changzhou leveraged the "Pen Stroke Defense War" during the Suzhou Super League to enhance its city image and promote local tourism and industries through creative marketing strategies and community engagement [4][14]. Group 1: Event and Community Engagement - Changzhou's football team achieved a significant victory in the ninth round of the Suzhou Super League, which sparked excitement and joy among fans [2]. - In response to the support from the public, Changzhou quickly launched six major gifts, including a lottery for fans, creating a celebratory atmosphere [3]. - The local government actively engaged in social media interactions, which helped bridge the gap between officials and the public, enhancing community participation [8][9]. Group 2: Marketing Strategies - Changzhou utilized the Suzhou Super League as a platform to promote local attractions and industries, including unique marketing campaigns like "9.9 yuan ticket + radish dry fried rice" [4][12]. - The city introduced themed events for each match, such as showcasing local cuisine and manufacturing, which significantly increased local tourism and engagement [11][12]. - The local government effectively responded to the "losing strokes" meme, turning it into a marketing opportunity that resonated with the public [9]. Group 3: Economic Impact - The influx of visitors due to the Suzhou Super League led to a notable increase in tourism, with key attractions receiving 533 million visitors in June, a 13.4% year-on-year increase [14]. - The local economy benefited from the event, with direct revenue from key tourist sites reaching 480 million yuan, reflecting a 10.7% increase [14]. - Changzhou's tourism consumption and visitor numbers have been the highest in the province since the start of the Suzhou Super League [14][15].
长江为证、结发首城,这样的婚礼你喜欢吗? “工科生”宜宾 想要更浪漫
Si Chuan Ri Bao· 2025-05-30 02:44
Core Viewpoint - Yibin is leveraging its romantic theme to enhance its tourism and cultural industry, aiming to create a "Yangtze River Wedding Destination" by integrating wedding-related activities and attractions [2][4][9] Group 1: Development of Wedding Industry - Yibin is developing wedding-themed districts and activities, including a collective wedding event for 52 couples and the launch of 11 romantic travel routes [2][4] - The city is transforming traditional venues, such as the Austin Garden restaurant, to cater to wedding guests, with a significant portion of diners attending wedding events [4][6] - The wedding industry in Yibin is seen as a way to stimulate consumption and promote cultural tourism, with a focus on integrating local attractions, food, and wine [2][4][5] Group 2: Market Dynamics and Consumer Trends - Despite the challenges posed by an aging population, Yibin's net population inflow provides a favorable environment for the wedding industry [5][9] - The demand for wedding services is evolving, with consumers seeking more practical offerings, such as one-stop services for marriage registration and maternity care [7][9] - The local government is actively supporting the wedding industry by inviting reputable businesses and establishing a dynamic evaluation mechanism for service quality [7][8] Group 3: Strategic Considerations - Yibin aims to create a unique city brand by positioning itself as a wedding destination, which could enhance its appeal in a competitive tourism market [9] - The development of the wedding industry is seen as a gradual process that requires a focus on consumer needs and market exploration [6][9] - To succeed, Yibin must address various aspects, including service quality, consumer experience, and regulatory frameworks, to ensure sustainable growth in the wedding sector [8][9]