Core Viewpoint - The incident involving a well-known chain restaurant, Wei's Liangpi, where a dead mouse was placed in a beverage machine, has been confirmed as a deliberate act by a customer, leading to criminal charges against the individual involved. The restaurant claims it has no issues with food safety, despite ongoing complaints from consumers about food quality and hygiene [1][3][5]. Group 1: Incident Details - On August 31, 2025, a customer placed a dead mouse in the restaurant's beverage machine, causing public concern over food safety [1]. - The police confirmed the incident and detained the individual for disturbing public order, indicating that the restaurant was not at fault [1][5]. - The restaurant's staff conducted thorough checks and found no evidence of mice in the premises, asserting that their monitoring systems are effective [5]. Group 2: Brand Reputation and Consumer Complaints - Despite the incident being labeled as a "setup," Wei's Liangpi continues to face numerous complaints on consumer platforms regarding food safety, including reports of strange odors and foreign objects in food [5][6][14]. - The brand has a history of food safety issues, raising questions about its internal quality control systems [5][20]. Group 3: Business Strategy and Market Position - Wei's Liangpi, established in 1999, has expanded to over 400 locations, primarily known for its Liangpi dish but has gained popularity for its beef burgers and pizzas [15][19]. - The company has recently withdrawn from major food delivery platforms, becoming the first chain restaurant in China to do so, citing high commission fees as a significant burden [20][21]. - Experts suggest that while this move may improve profitability by reducing costs associated with delivery platforms, it risks losing a segment of customers who rely on delivery services [21].

Core Viewpoint - JD.com has announced emergency measures to support delivery riders affected by the "choose one" policy imposed by competing platforms, ensuring riders can freely accept orders and maintain their income [1][3][6]. Group 1: Emergency Measures - JD.com will guarantee sufficient order volume for riders who have been blocked by competing platforms to ensure their income does not decrease [3][6]. - The company will increase its recruitment of full-time riders from 50,000 to 100,000 over the next three months [3][6]. - JD.com will prioritize job placements for the partners of riders, such as full-time delivery personnel and cleaners, to significantly boost household income [3][6]. - The company commits to never forcing part-time riders to choose one platform, encouraging them to maximize their income by accepting orders from various platforms [3][6]. Group 2: Industry Context and Criticism - JD.com criticized competing platforms for their practices, highlighting that over 60% of restaurants in the industry are operating at a loss while some platforms enjoy gross margins exceeding 40% [4][6]. - The company pointed out the safety issues faced by riders, noting that accident rates for riders are more than three times higher than those for delivery personnel [4][6]. - JD.com expressed concern over the monopolistic behavior of certain platforms, which have led to significant income reductions for millions of riders [4][6]. Group 3: Internal Policies and Profit Management - JD.com's CEO, Liu Qiangdong, has mandated that the net profit margin for JD's delivery service should not exceed 5%, aiming to avoid the high commission rates seen in other platforms [11][12]. - The company plans to provide full-time riders with social insurance and is exploring commercial health insurance options for part-time riders to address their medical needs [12][11]. - Liu emphasized the importance of technology in reducing costs and improving efficiency rather than exploiting merchants and riders [12][11].