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报告:从“走出去”到“走进去” 绿地投资是中企出海的破局之钥
Group 1 - The 2025 China International Service Trade Fair, themed "Digital Intelligence Leading, Service Trade Renewed," was held in Beijing from September 10 to 14 [1] - KPMG China released a report highlighting that Chinese companies face challenges in the global supply chain due to a lack of understanding of international trade rules and compliance mechanisms [1] - The report emphasizes that greenfield investment is becoming a key strategy for Chinese companies to expand overseas markets beyond mergers and acquisitions [1] Group 2 - The report indicates a shift in the industrial structure of Chinese outbound investment from traditional manufacturing to high-tech and low-energy sectors, particularly in digital economy and green energy [2] - Significant regional trends in greenfield investment have emerged, with Southeast Asia, Europe, and the Middle East becoming core destinations for Chinese companies [2] - Companies are advised to proactively seize strategic opportunities while also focusing on risk prevention in areas such as investment location, subsidy applications, and cross-border data security [2]
21专访|毕马威中国李瑶:绿地投资成中企出海的“破局之钥”
Core Viewpoint - The 2025 China International Service Trade Fair highlights the increasing focus on Chinese enterprises' overseas supply chain expansion amid global economic uncertainties, with a significant rise in foreign direct investment (FDI) [1][2]. Group 1: Investment Trends - China's non-financial direct investment reached 431.61 billion RMB (approximately 62.29 billion USD) in the first half of 2023, marking a year-on-year increase of 22.7% [1]. - Investment in Belt and Road Initiative (BRI) countries amounted to 80.17 billion RMB (about 11.57 billion USD), reflecting a growth of 23.3% year-on-year [1]. - Private enterprises are becoming the main force in China's overseas greenfield investments, transitioning from product exports to full industry chain layouts [2][4]. Group 2: Greenfield Investment Characteristics - The shift towards greenfield investment is seen as a strategic response to geopolitical factors and the challenges of cross-border mergers and acquisitions [3][4]. - Key regions for greenfield investments include Southeast Asia, Europe, and the Middle East, driven by local market demands and favorable trade agreements [2][4]. Group 3: Future Outlook - The report indicates that China's greenfield investment is expected to continue expanding, supported by macroeconomic conditions, industry advantages, and the need for companies to understand local market demands [6][7]. - The focus on renewable energy and electric vehicle supply chains is anticipated to dominate large-scale greenfield investments in 2024 [4]. Group 4: Challenges and Strategies - Companies face challenges from global supply chain restructuring and trade protectionism, prompting a reevaluation of investment strategies [8][9]. - To enhance resilience, companies are advised to adopt a diversified capacity model and establish local production bases to mitigate risks associated with concentrated supply chains [9][10]. Group 5: Opportunities in the Belt and Road Initiative - The BRI continues to be a core direction for Chinese overseas investment, particularly in the context of digital economy and green transformation [11][12]. - Opportunities in renewable energy projects and digital economy collaborations are emerging in BRI countries, with significant potential for Chinese enterprises [11][12].