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关键词读懂“十五五”| 锚定旅游强国目标 推动入境游、“中国购”持续升温
Yang Guang Wang· 2025-11-13 06:36
文化和旅游部此前发布的《2024年文化和旅游发展统计公报》显示,2024年,我国国内居民出游56.2亿 人次,同比增长14.8%。国内居民出游总花费5.8万亿元,同比增长17.1%。中国旅游研究院院长戴斌认 为,"十四五"时期,我国旅游业发展规模不断壮大、行业结构持续优化,呈现出一系列新趋势、新特 征。文化和旅游正在更大范围、更深程度、更高水平上融合发展。 面向"十五五"新征程,文化和旅游融合发展将拓展更广领域、深化更实内涵、提升更高质量,有力赋能 经济社会发展全局,切实回应人民群众对美好生活的新期待。 "旅游强国的建成,直观体现在庞大的游客规模与旅游收入,特别是国际旅游市场竞争力的显著增强。 要实现这一目标,关键在于围绕游客需求,深化供给侧结构性改革,以高品质旅游产品吸引国内、国际 游客,以高标准服务体系塑造良好口碑,持续提升我国旅游业的综合竞争力、国际影响力和可持续发展 能力。"刘祥艳表示。 在"十五五"发展新蓝图指引下,利好政策接连出台。近日,财政部、商务部、文化和旅游部、海关总 署、税务总局印发通知,明确自今年11月1日起完善免税店政策,进一步发挥免税店政策支持提振消费 的作用,引导海外消费回流,吸引 ...
复星国际联席CEO徐晓亮:旅游业正从“观光游”迈向“度假游”
Core Insights - The tourism industry is transitioning from "sightseeing" to "vacationing," emphasizing the need for high-quality tourism products to meet personalized and high-quality consumer demands [2] - The "14th Five-Year Plan" period is crucial for China to advance from a tourism power to a tourism strong nation, focusing on enhancing the quality of tourism offerings [2] - Fosun Tourism Group aims to create world-class vacation products and align with national tourism development goals [2] Company Overview - Fosun Tourism Group operates nearly 70 resorts and hotels across over 40 countries and regions, generating annual revenue exceeding 19 billion yuan and hosting over 8.6 million guests each year [3] - The company has developed four main product lines: Club Med Global, Club Med China, Super Vacation Zones, and Super Cultural Tourism Malls [3]
陕西选手获全国导游大赛中文组铜奖
Shan Xi Ri Bao· 2025-10-07 00:20
省文化和旅游厅高度重视导游队伍建设,近年来通过定期进行专业培训、举办业务竞赛、打造知名 导游等方式,着力提升陕西导游的业务素质。一大批文化底蕴深、服务意识强、知名度高的导游活跃于 旅游市场,为陕西旅游的蓬勃发展贡献力量。为争取在本届大赛中取得好成绩,省文化和旅游厅提前谋 划、精心组织,从全省优秀导游中遴选出3名代表,在两个月的备赛期内,围绕导游职业道德、综合知 识、文化素养、应变能力等方面开展全方位系统训练。 "我们将紧盯行业发展新趋势,持续强化人才梯队建设,夯实持续发展基础,充分发挥大赛以赛促 训、以赛促建的作用,为我省文旅事业高质量发展提供坚实人才支撑。"省文化和旅游厅有关负责人表 示。(记者 李卫) 近日,由文化和旅游部与中华全国总工会、共青团中央、全国妇联共同主办的第六届全国导游大赛 总决赛在湖北省十堰市圆满结束。陕西省文化和旅游厅推荐的导游姚卫荣获得中文组铜奖,导游郑渊跻 身英文组全国12强,刷新了近10年来我省参加该项赛事的最佳成绩。 作为全国导游行业最高规格的赛事,本届大赛以"赓续中华文脉·建设旅游强国"为主题,总决赛会 聚了全国32个省(自治区、直辖市)的96名优秀选手同台竞技。大赛首次单独设 ...
江苏省旅游协会四届一次常务理事会在曲阜召开
Xin Hua Ri Bao· 2025-08-12 21:48
Group 1 - The Jiangsu Provincial Tourism Association held its first executive council meeting in Qufu, Shandong, with attendance from key figures including the president and vice presidents of the association [1] - The chairman of Wuxi Nianhua Bay Cultural Tourism Development Co., Ltd. expressed gratitude for the association's support and highlighted the company's commitment to the innovative development of traditional culture [1] - The meeting focused on learning important discussions regarding building a strong tourism nation and outlined the association's work direction for the future [1] Group 2 - The president of the association emphasized the importance of the association's role as a bridge between the government and enterprises, outlining five key areas for future focus: deep learning, innovation, priority focus, support for reform, and leadership in industry development [2] - During the meeting, participants engaged in discussions with Dingyi Cultural Tourism, leading to multiple cooperation intentions among various units [2] - The attendees visited patriotic education sites, reinforcing their commitment to enhancing the "Water Charm Jiangsu" tourism brand and contributing to the happiness of the people and the goal of building a strong tourism nation [2]