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2025年度中国消费名品名单公布,澳柯玛成功入选
Core Viewpoint - The Ministry of Industry and Information Technology of China has officially announced the list of consumer brands for 2025, with Aucma recognized for its product quality, innovation, social responsibility, and strong user reputation [1] Group 1: Product Innovation and Development - Aucma adheres to the mission of "creating a happy temperature with technology" and has established a two-tier R&D system focusing on future and cutting-edge technologies as well as personalized product development based on user needs [2] - The company boasts a high conversion rate of over 98% for valuable invention patents and has achieved advanced levels in energy efficiency, digital control, software security, artificial intelligence, and the Internet of Things [2] - Aucma has made breakthroughs in home refrigeration by applying advanced technologies used in medical refrigeration, launching ultra-low temperature freezers down to -70°C, setting new records for home refrigeration and preservation [2] Group 2: Market Expansion and Product Line - While strengthening its freezer market position, Aucma is also actively expanding into the refrigerator market with the marketing concept of "good freezers, better refrigerators" [2] - The company has introduced a series of innovative refrigerator products, including a -40°C deep freezing preservation refrigerator and various models designed to meet market demands for seamless and flush installations [2] Group 3: Customer Service and Satisfaction - Aucma has developed the "Golden Dolphin Five-Star Service Brand" and established a comprehensive after-sales service system, enhancing service through AI technology and offering full-scenario solutions for installation, maintenance, and renewal [3] - The company has received multiple accolades as a "five-star benchmark enterprise for user satisfaction" and its digital service platform has been recognized as a national "service-oriented manufacturing demonstration platform" [3] - Aucma plans to continue focusing on innovation and deepen the integration of temperature technology with digital technology to provide better products and services for consumers [3]
澳柯玛入选2025年度中国消费名品
Xin Jing Bao· 2026-01-10 11:47
Core Viewpoint - Aucma has been recognized as a leading brand in China's consumer goods sector by being included in the 2025 National Consumer Goods List, highlighting its product quality, innovation, and strong user reputation [1] Group 1: Product Innovation and Technology - Aucma has established a dual-level R&D system focusing on both future and user-centered technology, resulting in over 3,500 high-value invention patents with a conversion rate exceeding 98% [2] - The company has made significant advancements in low-temperature preservation technology, launching the first domestic -40°C, -60°C, and -70°C low-temperature freezers, setting new records in home refrigeration [2] Group 2: Market Expansion and Product Offerings - Aucma is actively expanding its refrigerator market by applying advanced low-temperature technology, introducing the industry's first -40°C deep freezing refrigerator and various innovative models to meet consumer demands [3] - The company has received multiple accolades for its refrigerator products, including recognition in the "Good Products Shandong" list and the "China Home Appliance Health Star" award [3] Group 3: Customer Service and Satisfaction - Aucma has developed the "Golden Dolphin Five-Star Service Brand," enhancing its after-sales service system through AI technology and digital platforms to improve user experience and satisfaction [4] - According to the "2023 China Home Freezer Brand Reputation Research Report," Aucma ranked first in overall reputation among 20 brands, marking its 11th consecutive year of achieving this status [4] Group 4: Future Outlook - In 2026, Aucma aims to continue driving innovation and integrating temperature technology with digital advancements, contributing to the high-quality development of China's manufacturing sector [5]
“温度科技专家”澳柯玛全温区解决方案亮相广交会
Core Viewpoint - The 137th Canton Fair showcased Aucma's innovative full-temperature product solutions, emphasizing the company's commitment to high-end, intelligent, and eco-friendly home appliances [1][3][18]. Product Innovations - Aucma introduced several new products, including the "Pure Flat Full Embedded" series refrigerators, which feature a slim design and large storage capacity, exemplifying the integration of home appliances with interior design [5][6]. - The 546L Pure Flat Full Embedded refrigerator is noted for its thin profile and significant freezing capacity, while the 516L T-type refrigerator offers a versatile temperature range for diverse food storage needs [5][6]. - A new -70℃ home low-temperature freezer was launched, addressing the preservation needs of high-end ingredients like salmon and tuna [8]. Air Conditioning and Small Appliances - Aucma's new air conditioning products cater to global markets, featuring unique designs and advanced functionalities such as 3D surround wind and mother-baby wind, tailored for high-temperature environments [10]. - The B&G series small appliances, characterized by a black and gold design, received positive attention from international audiences, highlighting the brand's focus on aesthetics and quality [12]. Smart Retail Solutions - The company presented smart retail solutions, including AI-powered vending machines, which enhance traditional retail through digital upgrades and improved inventory management [14]. - Aucma's IoT management platform supports millions of devices, providing comprehensive lifecycle management for commercial refrigeration [14]. Medical and Solar Products - Aucma showcased medical products like the DW-86L599 ultra-low temperature freezer and the CFD-50 SDD solar-powered refrigerator, demonstrating innovation in both medical and sustainable technology [16]. Global Market Strategy - The company has been actively expanding its overseas presence, particularly in Southeast Asia, Africa, South America, and the Middle East, focusing on localizing products to meet regional demands [18]. - Aucma's TMF series and BM series refrigerators, designed for North America and East Asia, respectively, incorporate advanced features like temperature adaptive defrost technology, appealing to local customer preferences [18]. Customer Engagement - The revamped Aucma exhibition attracted numerous domestic and international clients, resulting in multiple cooperation intentions during the fair [20].