新华社深圳5月10日电 题：AI让零售业更"智慧"——第二十五届中国零售业博览会观察 新华社记者赵瑞希 记者从货架上拿起一个产品，货架上的屏幕立马开始介绍这个产品的功能、特点。记者还可以通过货架 上的话筒说出自己的需求，让货架帮忙寻找和推荐产品。"这个AI交互式货架相当于智能导购员，这个 产品已经在一些美妆店使用了。"契胜展台工作人员徐琼琼说。 从消费者行为的深度洞察到供应链的智能优化，从个性化营销的精准实施到客户服务的全面升级，AI 的应用正在重新定义零售业的各个环节。 中国连锁经营协会会长彭建真表示，从技术侧来看，零售企业依托智能硬件与AI技术，在供应链革 新、品类差异化打造中，构建独特的竞争力；从渠道端来看，线上线下全渠道融合已成趋势，线下门店 通过特色场景搭建升级为"体验高地"。 在AI技术加速渗透零售业的今天，零售门店正从传统"人货场"向"智能生态场"演进。从去年的点状分 布，到今年的全面开花，越来越多的AI+解决方案在零售业博览会现场亮相。聚焦零售技术革新，本届 博览会集中呈现了从智能硬件到全渠道整合，从供应链整合到体验消费、无人门店的行业前沿动态。 中国连锁经营协会名誉会长裴亮在本届博览会同期举 ...

Core Viewpoint - The 137th Canton Fair showcased Aucma's innovative full-temperature product solutions, emphasizing the company's commitment to high-end, intelligent, and eco-friendly home appliances [1][3][18]. Product Innovations - Aucma introduced several new products, including the "Pure Flat Full Embedded" series refrigerators, which feature a slim design and large storage capacity, exemplifying the integration of home appliances with interior design [5][6]. - The 546L Pure Flat Full Embedded refrigerator is noted for its thin profile and significant freezing capacity, while the 516L T-type refrigerator offers a versatile temperature range for diverse food storage needs [5][6]. - A new -70℃ home low-temperature freezer was launched, addressing the preservation needs of high-end ingredients like salmon and tuna [8]. Air Conditioning and Small Appliances - Aucma's new air conditioning products cater to global markets, featuring unique designs and advanced functionalities such as 3D surround wind and mother-baby wind, tailored for high-temperature environments [10]. - The B&G series small appliances, characterized by a black and gold design, received positive attention from international audiences, highlighting the brand's focus on aesthetics and quality [12]. Smart Retail Solutions - The company presented smart retail solutions, including AI-powered vending machines, which enhance traditional retail through digital upgrades and improved inventory management [14]. - Aucma's IoT management platform supports millions of devices, providing comprehensive lifecycle management for commercial refrigeration [14]. Medical and Solar Products - Aucma showcased medical products like the DW-86L599 ultra-low temperature freezer and the CFD-50 SDD solar-powered refrigerator, demonstrating innovation in both medical and sustainable technology [16]. Global Market Strategy - The company has been actively expanding its overseas presence, particularly in Southeast Asia, Africa, South America, and the Middle East, focusing on localizing products to meet regional demands [18]. - Aucma's TMF series and BM series refrigerators, designed for North America and East Asia, respectively, incorporate advanced features like temperature adaptive defrost technology, appealing to local customer preferences [18]. Customer Engagement - The revamped Aucma exhibition attracted numerous domestic and international clients, resulting in multiple cooperation intentions during the fair [20].