潮经济

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拱墅 青春武林起新声
Hang Zhou Ri Bao· 2025-07-28 02:36
Core Viewpoint - The integration of sports, culture, and commerce in the Wulin Square area is driving economic growth and enhancing the consumer experience, particularly through events like the street basketball competition and themed markets [9][10][11]. Group 1: Event Impact - The Hangzhou Business Community Street Basketball Championship, referred to as "楼BA," has attracted numerous teams and spectators, significantly boosting the local economy, particularly in restaurants and cafes [9][10]. - The event has transformed Wulin Square into a vibrant hub, with various themed consumption scenarios like "运閤集" and "武林吨吨冰饮节," featuring over 60 types of ice drinks and desserts [10][11]. Group 2: Cultural and Commercial Integration - The integration of cultural performances and sports events is enhancing the consumer experience, with regular performances at key locations to fill waiting times and extend visitor stays [11][12]. - The "运閤集" market features unique sub-brands and has nearly 400 stalls, with a significant portion dedicated to original brands, including intangible cultural heritage products [12][13]. Group 3: Economic Growth Metrics - The Wulin commercial area has seen a 30% increase in foot traffic and over 1.1 billion yuan in sales during major events, indicating a strong correlation between cultural events and economic performance [14]. - The area is projected to host 115 consumer promotion activities in the second half of the year, further stimulating local commerce [11]. Group 4: Future Developments - The Wulin commercial area aims to attract 108 new stores by 2024, enhancing its status as a premier shopping destination in Hangzhou [16][17]. - Upcoming high-end commercial projects like Hangzhou Hang Lung Plaza are expected to reshape the regional commercial landscape, focusing on youth, trends, and sports [17][18].
徐州:“烟火气”与“潮经济”融合共振,“老”街巷激发消费“新”活力
Yang Zi Wan Bao Wang· 2025-04-21 07:38
Core Insights - The revitalization of historical streets in Xuzhou, such as Wangling Road and Daomajing, is blending traditional culture with modern consumer trends, creating vibrant urban spaces that attract both locals and tourists [1][2][3] Group 1: Wangling Road Revitalization - Wangling Road has undergone "micro-renovations" to preserve historical elements while integrating modern artistic features, enhancing its appeal as a cultural and leisure destination [2][3] - The street has become a popular spot for young people, offering diverse consumption experiences with trendy cafes and unique shops, contributing to a new economic ecosystem [3] Group 2: Daomajing Cultural District - The Daomajing area has been transformed through a government investment of 13 million yuan, focusing on restoring its historical charm while modernizing the environment [4][6] - The newly developed cultural station in Daomajing aims to enrich local cultural life and promote historical awareness through various community activities [6] Group 3: Hubei Mountain Cultural District - Hubei Mountain has seen a rise in popularity due to its historical significance and the introduction of new shops and cultural products, leading to increased tourist numbers and economic growth [7][9] - The area has become a new urban "IP," attracting a younger demographic and becoming a must-visit destination for both locals and visitors [9]