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“我们的征程是星辰大海” 豫企出海记
He Nan Ri Bao· 2025-11-17 23:27
在马来西亚身穿当地特色服饰的雪王。宇通纯电动公交车交付哈萨克斯坦。 冰淳茶饮在越南的门店。 卫华集团生产的起重机运往海外。 志之所趋,无远弗届,穷山距海,不能限也。 1978年改革开放的春风,2001年中国正式加入世界贸易组织的步伐,2013年共建"一带一路"倡议擘画的蓝 图,一次次为包括豫企在内的中国企业出海,按下"加速键"。 面对国际市场,"走出去"企业代表的不仅是一家公司,更代表着河南企业乃至中国企业的形象。这是一份沉 甸甸的责任,也是一枚亮闪闪的勋章。 回望豫企出海的脉络和路径,不妨从3个故事说起。 "2003年,我们获得出口食品生产企业备案资质,作为首家速冻食品企业开拓香港及海外市场。"思念食品有 限公司董事长王鹏告诉记者,中国美食文化博大精深,但当中华美食走出国门,面临的是从消费习惯到产业 生态的双重挑战。如何让外国朋友也爱上速冻水饺和汤圆?通过产品创新、渠道多元化、本地化生产的不断 协同,思念在海外的"美食版图"不断扩大。 2018年年底,思念食品美国查茨沃思生产基地正式投产,主要生产水饺、虾饺、馄饨、面点等。2025年,思 念食品海外业务版图再扩大——其经典产品猪肉白菜水饺,正式进驻美国15个 ...
推动豫企“出海” 提升国际竞争力
Sou Hu Cai Jing· 2025-08-17 23:14
Core Viewpoint - The article emphasizes the importance of enhancing international cooperation and investment strategies for companies in the context of global economic changes, advocating for a shift from individual overseas ventures to a more collaborative and resilient approach in international markets [1][2]. Group 1: Trends in Overseas Investment - Companies are transitioning from "single-point overseas" strategies to systematic "group overseas" approaches, focusing on both efficiency and safety [1]. - There is a growing emphasis on localizing operations rather than merely establishing overseas points, aiming for deeper integration in foreign markets [1]. Group 2: Industry Focus and Development - The province is a significant industrial and agricultural hub, with key industries including food, equipment manufacturing, and electronic information, which are encouraged to develop into multinational corporations [1]. - Companies in energy and raw materials are supported to enhance overseas resource development and technical capabilities [1]. Group 3: International Market Network Enhancement - Companies are urged to establish a robust international market operation network, focusing on compliance, precision, and specialization [2]. - The strategy includes identifying key regions for investment, particularly in the context of the Belt and Road Initiative and RCEP [2]. Group 4: Innovative Outbound Strategies - The development of overseas industrial parks and trade cooperation zones is encouraged to facilitate cultural integration and brand building [3][4]. - Companies are advised to leverage e-commerce and digital platforms to expand their export capabilities, particularly in emerging industries like new energy vehicles and smart technology [3]. Group 5: Policy Support and Ecosystem Development - A comprehensive support system is proposed to address challenges faced by companies in international markets, including financial services and legal assistance [5]. - The establishment of a "Henan Enterprises Going Global" alliance is suggested to pool resources and provide integrated services for companies venturing abroad [5].