跟着演出去旅行

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国庆长假消费火:热衷跟着演出去旅行,金价涨带动珠宝消费潮
Nan Fang Du Shi Bao· 2025-10-09 14:07
长达8天的黄金假期,消费究竟有多火热?又有哪些亮点?10月9日,国家税务总局利用增值税发票数 据,对国庆中秋假期相关消费行业销售收入情况进行分析。结果显示:国庆中秋假期,全国消费相关行 业日均销售收入同比增长4.5%。令人关注的是,黄金价格上升带动珠宝首饰销售收入同比增长41.1%; 更多人"跟着演出去旅行",文化艺术服务销售收入同比增长18.6%,其中,文艺创作与表演服务、艺术 表演场馆销售收入同比分别增长18.4%、50%。 在深圳的水贝市场,游客"化身"黄金买家 国庆中秋假期期间,黄金价格延续了今年以来的上涨趋势,国际金价在每盎司3900美元附近震荡运行, 监测数据显示,10月4日北京主流品牌首饰金报价集中在1129—1131元/克区间。 然而,金价的上涨并没有阻挡公众的消费热情。有媒体报道,假期期间,北京的菜百股份(605599)总 店,首饰区试戴柜台前围满消费者,北京SKP的老铺黄金门店前,消费者排队选购高端古法金器。在深 圳的水贝市场,部分购买黄金的顾客是来深旅游的游客。 金饰价格破1100元每克,北京核心商圈的金店依旧人潮涌动;常州太湖湾音乐节激情四射,14万乐迷奔 赴现场,人均场内二次消费50 ...
文旅部部长:演唱会、音乐节等跨城观演率超60%
Xin Jing Bao· 2025-09-29 08:38
新京报讯(记者姜慧梓)9月29日,国新办举行"高质量完成'十四五'规划"新闻发布会,中央宣传部副部 长、文化和旅游部部长孙业礼介绍,演唱会、音乐节等跨城观演率超60%。 孙业礼表示,文旅融合也带动了与其他产业的融合,比如文化、旅游与科技的融合,催生出了基于新科 技的文旅产品,互动性、沉浸式体验感强,很受游客的喜爱。 孙业礼表示,"跟着演出去旅行"已经成为新风尚,不少人特别是年轻人"为了一场演出奔赴一座城市", 这已经成为常态。"有人做了统计,演唱会、音乐节等大型的演出,跨城的观演率超过60%。"孙业礼 说。 "文物游""非遗游""考古游""博物馆游"等也持续升温,2024年全国博物馆接待观众接近15亿人次,再创 历史新高,中国传统非遗如广东的"英歌舞"、福建的"簪花围",还有安徽的"鱼灯"等吸引众多游客。 ...
暑期文旅消费火热开启,消费热潮背后,你准备好了吗?
Sou Hu Cai Jing· 2025-07-09 09:18
Core Insights - The summer season is a peak time for cultural and tourism consumption, with various regions launching initiatives such as free admission and subsidies to stimulate spending [1] - Over 4,300 cultural and tourism activities are scheduled from July to August, with more than 570 million yuan in subsidies being distributed [1] Group 1: Consumer Trends - The hot weather has driven many tourists to seek out cooler destinations, with cities like Urumqi, Kunming, and Guiyang becoming popular for summer getaways [3] - Families with children and university students are the main consumer groups, with family trips accounting for 42% of travel during the summer [3] - The demand for diverse seasonal cultural and tourism products is emphasized, targeting different age groups [3] Group 2: Event-Driven Tourism - The "Su Super League" has successfully attracted tourists and fans, leading to a significant increase in hotel bookings in cities like Nantong and Suqian [5] - Concerts and music festivals are also thriving, with cross-city attendance driving growth in transportation and dining sectors [5] - Local governments are leveraging events to boost tourism, with initiatives like Qingdao's "ticket root economy" to enhance cultural consumption [5] Group 3: Night Economy and Cultural Experiences - The night economy is thriving, with innovative experiences like the Qingdao Beer Museum combining industrial tourism with entertainment [7] - Cultural experience projects, such as the "intangible cultural heritage night market," have seen a 65% increase in bookings, indicating strong consumer interest in deep cultural engagement [7] Group 4: Digital Integration - The integration of digital technology is enhancing the summer tourism experience, with initiatives like AR navigation in Xi'an and digital collectibles in Chengdu [9] - "Micro-vacations" are emerging as a trend, with high demand for boutique accommodations and camping sites near major cities [9] - Customized services for short trips are attracting families and young people, reshaping the summer tourism market [9] Group 5: Service Enhancements - Smart solutions are being implemented to improve visitor experiences, such as AI crowd management systems in Huangshan and expedited check-in services at Sanya Airport [11] - These operational improvements are aimed at increasing visitor satisfaction and repeat visits [11]
大麦上线“中国旅游日”专题页 可一站式购齐演出和景点门票
Huan Qiu Wang· 2025-05-19 06:11
Core Insights - The event "Traveling China, Singing the Mountains and Rivers" launched by Damai on China's Tourism Day aims to provide a one-stop platform for users to purchase concert and nearby tourist attraction tickets [1][2] - The large-scale performance market is expected to see significant growth in 2024, with box office revenue projected to reach 29.636 billion yuan, a 66% increase compared to 2023 [1] - The trend of "traveling with performances" has emerged, with over 60% of concertgoers traveling across cities to attend events [1][2] Group 1 - The "Traveling China, Singing the Mountains and Rivers" event page features information on concerts, music festivals, theatrical performances, and tourist attractions across over 300 cities [1] - Users can easily find and purchase tickets for both performances and local attractions through the Damai app, enhancing convenience for travelers [1] - The concert and music festival audience is increasingly contributing to the "ticket root economy," leading to increased spending on local tourism-related services [2] Group 2 - The cross-city audience for performances is driving economic growth in various sectors, including transportation, accommodation, dining, and cultural creativity [2] - In April 2024, the cross-province attendance rate for Hua Chenyu's concert in Yantai reached 88.1%, resulting in 302,000 visitors to the Yangma Island scenic area, a 26.8% increase year-on-year [2] - Damai plans to pilot a scenic ticket business starting in December 2024 in eight cities, with a nationwide rollout expected in 2025 [2]
“五一”假期全省营业性演出票房收入1.9亿元
Xin Hua Ri Bao· 2025-05-06 23:26
Group 1 - The "May Day" holiday saw a vibrant performance market in Jiangsu, with 285,100 attendees and ticket revenue of 190 million yuan, driving direct cultural and tourism consumption of 1.3 billion yuan [1] - The trend of "traveling with performances" has emerged, with notable concerts by artists like Ren Xianqi and Jacky Cheung evoking nostalgia among fans [1] - Four large music festivals were held during the holiday, with the Mido Music Festival attracting 80,000 attendees, 83% of whom were from outside Nanjing, and generating over 30 million yuan in ticket and merchandise sales [1][2] Group 2 - Concerts and music festivals have stimulated consumption in over 10 related industries, including accommodation, dining, and transportation [2] - The Mido Music Festival offered exclusive packages, including discounts for local attractions and hotels, leading to over 110,000 visitors at the Tian Sheng Qiao Scenic Area in the first three days of the holiday [2] - The Taihu Bay Music Festival transformed into a "mobile commercial complex," boosting bookings for nearby accommodations and eco-tourism activities [2]