Core Viewpoint - Lisheng Sports is a leading automotive sports operation service provider in China, actively promoting business growth and digital transformation in the sports industry, with a focus on various revenue streams and strategic initiatives for future expansion [1][2]. Financial Performance - In the first half of 2025, the company reported revenue of 272 million yuan, a year-on-year increase of 21.94%, and a net profit attributable to shareholders of 15.32 million yuan, up 11.97%. Basic earnings per share were 0.0946 yuan, reflecting a growth of 4.07% [2]. - For the second quarter, revenue reached 163 million yuan, showing a significant year-on-year growth of 38.53%, while net profit surged over three times to 8.88 million yuan [2]. Business Segments - Core business revenue breakdown: approximately 70% from event operations and about 25% from venue management. The overseas revenue is driven by new international events, while domestic revenue primarily comes from events and venue operations [2]. Strategic Initiatives - The company has been authorized to operate the Men's China Tour Golf events, hosting seven events in the first half of the year, including two co-sanctioned events with the European Tour. Plans are in place to increase the number of events to around 20 for the full year [2]. - The Hainan International Circuit has seen an investment of 184 million yuan in self-owned funds, with expected revenue contributions starting in 2027. The company is also in the process of refinancing, currently under review by the exchange [2]. Market Engagement - The participation of celebrities like Wang Yibo in events has positively impacted ticket sales and event promotion, and the company aims to leverage these opportunities to enhance event value [2]. Technological Development - The company is investing in digital sports technology, focusing on AI applications across various sports sectors. It holds a 49.1916% stake in Yuedong Tianxia, aiming to empower its development [2]. - Investment interests extend beyond traditional business areas to include the sports industry and AI robotics, with a specific mention of investment in Whale Robot [2].

Group 1: Company Overview and Performance - Lisheng Yundong (Shanghai) Sports Technology Co., Ltd. is a leading automotive sports operator in China, focusing on sports event management, venue operation, marketing services, and digital sports business [2] - In the first half of 2025, the company achieved a revenue of 272 million CNY, representing a year-on-year growth of 21.94% [3] - The net profit attributable to the parent company was 15.32 million CNY, with a year-on-year increase of 11.97% [3] - The core business of event revenue accounted for approximately 70%, while venue operation revenue made up about 25% [3] Group 2: Business Growth and Strategies - The second quarter saw a revenue of 163 million CNY, with a year-on-year growth of 38.53% [3] - The company is enhancing its event offerings by integrating with local cultural tourism and increasing participation from star athletes, leading to growth in ticket sales and registration fees [3] - The company plans to operate around 20 golf events in 2025, having already conducted 7 events in the first half of the year [3] Group 3: Future Projects and Investments - The Hainan International Circuit project has seen an investment of 184 million CNY, with expectations to contribute to revenue by 2027 [3] - The company is actively pursuing refinancing options, currently under review by the exchange [3] - The company holds a 49.1916% stake in the "Yuedong Circle" app, focusing on AI integration in sports and health sectors [3] Group 4: Market Opportunities and Celebrity Engagement - The participation of celebrities in racing events has positively impacted ticket sales and marketing, enhancing the visibility of motorsports in China [3] - The company aims to leverage market opportunities by increasing event value and attracting star athletes to boost commercial impact [3]

Core Viewpoint - The 16th Beijing Olympic City Sports Culture Festival and the 6th "8·8" Beijing Sports Consumption Festival were launched with the theme "AI Sports, Enjoying a Summer" to enhance citizen participation in sports events and promote the integration of commerce, culture, tourism, and the sports industry [1] Group 1 - The sports consumption festival runs from August 1 to August 31, featuring both online and offline activities [1] - The event aims to create a lifestyle where watching sports becomes fashionable and to establish a "never-ending" sports consumption festival [1] - The initiative seeks to improve the overall experience of citizens participating in sports events [1]

证券之星消息，2025年8月7日力盛体育(002858)发布公告称公司于2025年8月7日接受机构调研，东方财富 证券陈子怡、东吴基金周玮琳、西南证券周杰苟宇睿、开源证券方光照、财通证券周诗琪、三福资产白福 浓、中欧基金范适、华泰资产朱旭东王学涛、泰信基金王冰倩、汇丰晋信杨明芬参与。 具体内容如下： 问：海南封关对公司在海南的业务布局有什么影响？定增项目进展如何？ 答：海南自贸港即将在今年12月18日封关运作，借助海南封关后的政策优势，公司计划将该产业综合体打 造成一个国际化的汽车运动和汽车文化交流平台。一方面，吸引国内外知名汽车品牌入驻，开展新能源汽 车展示、测试和体验活动；另一方面，积极举办国际高水平的新能源汽车赛事，提升海南在汽车运动领域 的国际知名度。同时，结合海南的旅游资源等，培育本地赛车市场，带动相关消费。此外，公司还将利用 海南的区位优势，加强与东南亚等地区的汽车运动交流合作，拓展国际业务。目前公司已经投入自有资金 1.47亿元建设海南国际赛车场。再融资项目也在持续积极推进。 问：公司上半年运营情况如何？高尔夫赛事是否达到预期？ 答：上半年公司围绕发展战略与年度经营计划积极推进各个板块业务。各项 ...

Company Overview - Lisheng Yundong (Shanghai) Sports Technology Co., Ltd. is a leading automotive sports service provider in China, focusing on the marketization of sports events and the digital upgrade of the industry [2]. - The company’s main business includes sports event management, venue operation, marketing services, sports club management, sports equipment manufacturing and sales, and digital sports [2]. Business Development - In the first half of 2025, the company actively promoted various business segments in line with its development strategy and annual operational plan [3]. - The company repurchased shares worth over 22 million CNY to stabilize market expectations and maintain company value [3]. Strategic Initiatives - The company plans to leverage the policy advantages of the Hainan Free Trade Port, which will officially operate on December 18, 2025, to create an international automotive sports and culture exchange platform [4]. - An investment of 147 million CNY has been made to construct the Hainan International Circuit, with ongoing efforts in refinancing projects [4]. Operational Performance - The company has successfully conducted various events, including international, national, and regional competitions, within the annual event calendar [5]. - The golf tour has been actively promoted since obtaining operational authorization at the end of March, with more events planned for the second half of the year [5]. Future Plans - The company aims to expand its involvement in various sports, including tennis, cycling, and marathons, while continuing to focus on motorsports [6]. - The strategy includes a long-term, full-industry chain expansion, covering various derivative event IPs, venue operations, and sports products [6]. Technological Integration - The company is investing in sports technology, including AI and robotics, to enhance its core business and expand its event categories [7]. - The "Yuedong Circle" app focuses on sports and aims to integrate AI technology into sports health and education, promoting digital and intelligent upgrades in the industry [8].

Summary of Lisheng Sports Conference Call Company Overview - **Company**: Lisheng Sports - **Industry**: Sports Event Management and Operations Key Points and Arguments Financial Performance - Lisheng Sports achieved a record high total revenue of over 400 million yuan in 2024, despite facing long-term equity investment losses and goodwill impairment [2][8] - Core racing and event operations remained profitable, while emerging karting and digital sports businesses incurred losses [2][8] - The company expects improved performance in 2025 due to reduced risks and an employee stock ownership plan [2][8] Business Strategy and Expansion - The company is expanding its strategy from racing to a broader sports domain, having secured golf event authorization in 2025 and planning to extend into tennis, cycling, and marathons [2][4] - The golf business will encompass events, practice facilities, and equipment, with expected revenue contributions starting in 2025 and significant growth anticipated post-2026 [2][5] - The Haikou racetrack is projected to be completed by the end of 2026, contributing to revenue from 2026 to 2027, benefiting from Hainan's free trade zone operations and tourism consumption [2][6] Market Outlook - The company is optimistic about the golf market, predicting that a well-structured full industry chain could surpass the scale of its current racing business [2][7] - Long-term revenue target is set to exceed 1 billion yuan through a "5+4+2" model [2][7] Revenue Streams and Profitability - The commercial value of golf events includes sponsorship, registration fees, merchandise, and broadcasting rights, with significant profit potential once initial costs are covered [2][8] - The expected revenue for golf events is around 400 million yuan, with profits projected between 150 million to 200 million yuan [12] Future Developments - The company plans to explore other sports events like marathons and tennis in 2026, contingent on progress in 2025 [14] - Additional racetrack projects are planned outside Hainan, driven by the growing demand for performance cars in China [15] Challenges and Risks - The company faced challenges in the past year due to long-term equity investment losses and goodwill impairment, alongside losses in karting and digital sports due to high initial investments [8] - The focus for 2025 will be on ensuring profitability and avoiding large-scale loss-making investments, particularly in AI and digital sports [18] Market Comparison and Insights - Domestic golf event profitability is expected to improve through marketization, with potential comparisons to successful overseas models like the European Tour [9][10] - The company is analyzing the commercial viability of various sports events, considering market competition and audience characteristics [20] Important Milestones - Key milestones to watch in 2025 and 2026 include developments in the golf business, the construction of the Haikou racetrack, and the progress of the company's capital increase and buyback plans [21]