Core Insights - The article discusses the performance of Shenzhen state-owned enterprises and their affiliated listed companies in terms of new media information dissemination, highlighting the "Shenzhen State-owned Enterprises New Media Information Release Observation List" for March 2025 [1] Group 1: Overall Performance - The overall activity of state-owned enterprise accounts has significantly increased, with an average of 8 more posts per account compared to the previous month, indicating a rebound in promotional activity after the Spring Festival [4][10] - The top-performing accounts in terms of total reading volume include Shenzhen Metro with over 474,000 reads, followed by Guoxin Securities and Shenzhen Gas with 198,000 and 196,000 reads respectively [2][3] Group 2: Engagement Metrics - In terms of likes, Shenzhen Metro leads with 3,649 likes, while Shenzhen Innovation Investment Group saw a remarkable increase of 3,499 likes, totaling 3,541 [6][7] - The "in-view" metrics show Shenzhen Bus Group leading with 1,246 views, followed by Shenzhen Metro with 1,142 views [9] Group 3: Content Strategy - The content strategy of various accounts has shown a trend towards integrating business services with brand culture and social issues, enhancing user engagement [11][12] - Notable campaigns include Shenzhen Bus Group's "Deep Bus 'Feng' Scenery Line" and Shenzhen Port Group's thematic posts that creatively combine employee stories with corporate values [12] Group 4: Listed Companies Performance - Among the listed companies, China Ping An stands out with a reading volume of 128,000+, followed by Shenzhen Airlines with 103,000 and China International Marine Containers with 56,066 [15] - The engagement metrics for listed companies show China Ping An leading in likes with 3,227, while several companies like Deep Property Group and Tianyin Communication Holdings have minimal engagement [16][19]

Group 1 - The core viewpoint of the article highlights Shenzhou Holdings' financial performance for the year 2024, showing a significant reduction in losses despite challenges from subsidiary losses and historical investment losses [1][2] - The company reported total revenue of 16.657 billion yuan and a gross profit of 2.292 billion yuan, with a loss attributable to shareholders of 254 million yuan, which is a substantial improvement compared to the previous year [1] - Shenzhou Holdings has maintained a commitment to shareholder value by declaring a dividend of 0.07 HKD per share, marking the seventh consecutive year of dividend payments [2] Group 2 - The company’s total assets reached 22.307 billion yuan, with net assets of 9.507 billion yuan and operating cash flow of 600 million yuan [2] - Shenzhou Holdings has invested 732 million yuan in research and development for data intelligence technology, establishing a core capability that spans data, knowledge, and decision-making layers [2] - The company is integrating data intelligence technology with various industries, including supply chain, manufacturing, fintech, and hospitality, to enhance the quality of the real economy [2][3] Group 3 - The government’s 2025 work report emphasizes accelerating the construction of a digital China and promoting the "AI+" initiative, which aligns with Shenzhou Holdings' strategic focus on data value release and AI application [3] - The company plans to leverage the strategic opportunity presented by national policies aimed at reducing logistics costs to enhance economic efficiency [3] - Shenzhou Holdings aims to drive innovation in data and AI business through industry focus, technology-driven approaches, ecosystem collaboration, and lean management [3]