Investment Rating - The investment rating for the company is "Outperform the Market" [5][21]. Core Insights - The company reported better-than-expected operating profit for Q1 2025, with a revenue of 1.923 billion RMB, reflecting a year-on-year growth of 12.9% [1][7]. - Non-GAAP operating profit reached 691 million RMB, up 76.2% year-on-year, and Non-GAAP net profit attributable to shareholders was 770 million RMB, an increase of 44.2% [1][7]. - Cash collections for Q1 2025 were 2.180 billion RMB, showing a 6.3% year-on-year increase, indicating improved willingness of companies to pay for recruitment services [1][7]. Business Segmentation - The B-end online recruitment business generated 1.901 billion RMB in revenue, also reflecting a 12.9% year-on-year growth, with the number of paying enterprise clients reaching 6.38 million, a 12.3% increase [2][8]. - The average revenue per user (ARPU) was 1,170 RMB, up 5.6% year-on-year [2][8]. - The C-end revenue was 21.9 million RMB, growing 11.2% year-on-year, driven by an expanding job seeker base, with monthly active job seekers reaching 57.6 million, a 23.6% increase [2][8]. Financial Performance - The Non-GAAP operating profit margin for Q1 2025 was 36.0%, an increase of 13.0 percentage points year-on-year, with a gross margin of 83.8% [3][15]. - The company has optimized its sales, R&D, and management expense ratios, leading to significant improvements in profitability [3][15]. - Revenue growth is expected to continue in Q2 2025, with projections of 2.05 to 2.08 billion RMB, reflecting a year-on-year increase of 6.9% to 8.5% [3][16]. Future Outlook - The company anticipates continued revenue growth driven by improved cash collection rates and the gradual commercialization of AI tools [3][16]. - The adjusted profit forecasts for 2025 to 2027 are 3.35 billion RMB, 4.31 billion RMB, and 5.27 billion RMB, respectively, with year-on-year growth rates of 24%, 29%, and 22% [3][16].