自中国过境免签政策实施以来，China Travel持续飞速升温，今年上半年，外国人出入境数量超过3800万人次，同比上升30.2％。其中，免签入境外国人 1364万人次，同比上升53.9％。 免签政策自23年发布以来不断加码，由一开始的72/144小时过境免签，目前已可停留多达10天。随着过境免签政策的持续发展，外国游客的探索之旅也随 之进入了深度体验模式。 图片来源：中国日报网 去年我们收集了YouTube平台的视频数据，使用DiVoMiner®平台对视频量、讨论话题、热门城市等进行了分析，受到了大家的喜欢，点击阅读： China Travel火了！老外：这是我没见过的中国 这一次，我们对这批数据进行了更新，补充了YouTube平台2024年8月1日到2025年7月31日的相关视频数据，看看China Travel的热度是不是还那么高？外 国游客的关注点又有何变化？ 看点1 视频量激增，中国旅游成全球热点 图片来源：DiVoMiner 数据显示，从2024年8月至2025年7月，China Travel相关的YouTube视频总量达到60,613条，同比增长354%！标志着中国作为旅游目的地正受到全球游客 ...

Group 1 - Shanghai received 6.326 million inbound tourists in the first three quarters of 2025, a year-on-year increase of 37.1% [1] - In the first nine months of 2025, Shanghai welcomed 4.747 million foreign tourists, marking a 49.3% increase year-on-year [1] - South Korea is the largest source of tourists to Shanghai, with approximately 620,000 visitors in the first nine months of 2025, a 121% increase [1] Group 2 - The short-distance tourist market is experiencing rapid growth, with Thailand and Indonesia contributing 312,000 and 163,000 visitors respectively, reflecting year-on-year increases of 106.5% and 61.4% [1] - The long-distance tourist market remains active, with steady growth in visitors from the UK, France, and Germany [1] - A visa-free policy for Russian passport holders has attracted more Russian tourists, with nearly 35,000 visiting in September and over 240,000 in the first three quarters, a nearly 50% increase [1] Group 3 - Foreign tourists are enjoying deeper and more diverse experiences in Chinese cities, as exemplified by a Croatian tourist's culinary exploration in Shanghai [2] - Major events like the 2025 FISE World Series and the "Dragon Roars in Nine Provinces" dinosaur exhibition have drawn significant international audiences, with nearly 900 athletes and 300,000 spectators attending the FISE event [3] - The influx of business and incentive travel groups reflects the active economic and cultural exchanges between China and other countries [3] Group 4 - The Shanghai tourism industry is preparing for the upcoming China International Import Expo, urging local tourism businesses to enhance service quality and create a safe and efficient environment for visitors [5] - The Shanghai cultural and tourism department anticipates that the total number of inbound tourists for the year will exceed 8 million [5]

Core Insights - The topic of "bringing empty suitcases to China" has gained popularity on social media during the National Day and Mid-Autumn Festival holidays, indicating a shift from "China Travel" to "China Shopping" [1][4] - The National Immigration Administration reported that during this year's holiday, 751,000 foreign visitors entered China, with 535,000 benefiting from visa-free policies, marking increases of 19.8% and 46.8% respectively compared to the previous year [1] - The number of foreign tourists enjoying tax refunds upon departure has surged by 248% in the first eight months of this year, with tax refund sales increasing by 98% [1] Group 1: Travel and Shopping Trends - The transition from "China Travel" to "China Shopping" reflects a growing trend among foreign tourists who are increasingly satisfied with their shopping experiences in China [1][4] - As of August 2023, over 10,000 stores in China offer tax refunds for departing tourists, enhancing the shopping experience [4] - The convenience of shopping in China has been highlighted by foreign tourists who express their amazement at the quality and design of Chinese products [1][4] Group 2: Policy and Infrastructure Improvements - The Chinese government has relaxed visa policies, extending the stay duration for foreign visitors from 72 hours and 144 hours to 240 hours, thereby increasing the attractiveness of travel to China [1] - Enhanced mobile payment solutions have been introduced, making transactions easier for foreign tourists, which is crucial for improving their overall experience [5] - The seamless integration of transportation infrastructure across airports, train stations, and urban areas has significantly improved the travel experience for foreign visitors [7] Group 3: Economic Impact - In 2024, China is expected to see the establishment of 59,000 new foreign-invested enterprises, a year-on-year increase of 9.9%, with actual foreign investment reaching $116.24 billion, making it the largest recipient of foreign investment among developing economies [9] - The shift from travel to shopping is not only enhancing cultural exchanges but also fostering economic ties between China and other countries [9][10] - The increasing flow of people and capital into China signifies a growing global interest in the Chinese market and its offerings [9]

Core Insights - The topic of "bringing empty suitcases to China" has gained popularity on social media during the National Day and Mid-Autumn Festival holidays, indicating a shift from "China Travel" to "China Shopping" [2] - The National Immigration Administration reported that during this year's holiday, 751,000 foreign visitors entered China, with 535,000 benefiting from visa-free policies, marking increases of 19.8% and 46.8% respectively compared to the previous year [2] - The number of foreign tourists enjoying tax refunds upon departure has surged by 248% in the first eight months of this year, with tax refund sales increasing by 98% [2] Group 1 - The transition from "China Travel" to "China Shopping" reflects a growing trend among foreign tourists who are increasingly satisfied with their shopping experiences in China [2][5] - The number of foreign visitors entering China under visa-free policies reached 15.89 million from January to August, accounting for 62.1% of all foreign entries, a year-on-year increase of 52.1% [3] - The number of tax refund stores in China has exceeded 10,000 by the end of August, enhancing the shopping experience for foreign tourists [5] Group 2 - Cities in China are improving the experience for foreign tourists by enhancing mobile payment systems and providing seamless travel infrastructure, making it easier for visitors to navigate [6][7] - The integration of services across various travel scenarios has expanded the destinations for foreign tourists beyond major cities to include smaller towns, enriching their cultural experiences [7] - The influx of foreign capital is evident, with 59,000 new foreign-invested enterprises established in 2024, a 9.9% increase, and actual foreign investment amounting to $116.24 billion, making China the largest recipient of foreign investment among developing economies [8] Group 3 - The cultural exchange between China and the world is deepening, with foreign tourists gaining a more comprehensive understanding of China through their experiences [11] - The narrative of "China Travel" evolving into "China Shopping" signifies a broader economic and cultural engagement, showcasing China's openness and innovation to the world [8][11] - The ongoing improvements in service and policy are expected to attract more global attention, reinforcing China's position as a key player in international tourism and commerce [8][11]

Core Insights - The topic of "bringing empty suitcases to China" has gained popularity on social media during the National Day and Mid-Autumn Festival holidays, indicating a shift from "China Travel" to "China Shopping" [1] - The National Immigration Administration reported that during this holiday, 751,000 foreign visitors entered China, with 535,000 benefiting from visa-free policies, marking increases of 19.8% and 46.8% respectively compared to the previous year [1] - The number of foreign tourists enjoying tax refunds upon departure has surged by 248% in the first eight months of this year, with tax refund sales increasing by 98% [1] Group 1 - The transition from "China Travel" to "China Shopping" reflects an enhanced experience for foreign tourists, who are increasingly impressed by the quality and design of Chinese products [1][5] - The relaxation of visa policies, allowing longer stays and more streamlined processes, has made travel to China more attractive [1][7] - The number of duty-free shops in China has exceeded 10,000, facilitating a more convenient shopping experience for foreign visitors [5] Group 2 - The integration of mobile payment solutions has significantly improved the convenience for foreign tourists, with new services introduced to enhance their travel experience [5][7] - The infrastructure in Chinese cities supports seamless travel experiences, allowing tourists to enjoy a "point-to-point" travel model [7] - The diversity of travel destinations in China is expanding, with more small cities becoming popular among foreign tourists for cultural experiences [7][8] Group 3 - The influx of foreign investment in China is notable, with 59,000 new foreign-invested enterprises established in 2024, a year-on-year increase of 9.9% [8] - The actual use of foreign capital reached $116.24 billion, making China the largest recipient of foreign investment among developing economies [8] - The evolution from "Travel" to "Shopping" signifies a deeper cultural exchange and mutual understanding between China and the world [10]

Core Viewpoint - The article discusses the increasing influx of foreign tourists to China due to relaxed visa policies, highlighting both the opportunities and challenges in accommodating these visitors effectively [2][3][28]. Visa Policy Impact - The National Immigration Administration reported that in the first eight months of this year, the number of foreign visitors entering China under visa exemptions reached 15.89 million, a year-on-year increase of 52.1%, accounting for 62.1% of total foreign arrivals [3]. - Projections suggest that by 2025, the total number of foreign visitors could exceed 35 million, approaching Japan's anticipated 37 million [3]. Challenges Faced by Foreign Tourists - Foreign tourists often encounter difficulties related to accommodation, ticket booking, and payment systems, which can detract from their overall experience [5][6]. - Issues such as the requirement for specific types of identification photos (49mm x 35mm) can lead to confusion and inconvenience for foreigners [8]. - The lack of multilingual guides and the cultural gap in communication further complicate the experience for foreign visitors [9][10]. Systemic Barriers - Foreign residents in China face significant challenges due to the reliance on local identification systems, which limits their access to various services [19][20]. - The payment systems in China are primarily designed around local banking and mobile payment solutions, creating barriers for foreigners who do not have local credit histories [19][20]. Government Initiatives - Recent government policies aim to enhance the travel experience for foreigners, including the introduction of integrated social security cards for foreign workers in Shenyang and innovative products like "Chuangyoutong" and "Mifang Card" in Beijing [26][27]. - The Ministry of Commerce has also expanded the "immediate refund" tax policy to facilitate easier tax refunds for foreign tourists [28]. Conclusion - While there are significant challenges for foreign tourists and residents in China, ongoing improvements in policies and services indicate a commitment to creating a more welcoming environment [22][28].

Core Insights - The article highlights the significant growth in China's tourism market during the "Golden Week" holiday, driven by the expansion of visa-free policies and changing travel preferences among foreign tourists [1][4][5]. Group 1: Visa-Free Policy Impact - The number of foreign tourists entering China visa-free has increased by 52.1% year-on-year, with a total of 15.89 million visa-free entries recorded [4]. - The implementation of visa-free policies has notably boosted the enthusiasm of Russian tourists, with many expressing their excitement about the ease of travel [6][8]. Group 2: Tourist Preferences and Trends - Popular source countries for tourists during the holiday include South Korea, Japan, Thailand, Malaysia, and the United States, with cities like Shanghai, Beijing, and Guangzhou being top destinations [5]. - Tourists are increasingly opting for less conventional travel experiences, such as exploring smaller cities and engaging in local cultural activities [9][15]. Group 3: Technological and Service Enhancements - Foreign tourists have reported a high level of satisfaction with China's modernized travel services, including payment systems and communication facilities [12][13]. - The rise of technology-driven experiences, such as automated services and high-speed internet, has become a significant draw for international visitors [14][16]. Group 4: Cultural and Shopping Experiences - Tourists are showing interest in purchasing local products, including cultural souvenirs and modern tech items, reflecting a shift in shopping preferences [15][16]. - The trend of seeking authentic cultural experiences is evident, with many tourists engaging in local customs and exploring historical sites [10][11].

Core Insights - The Shanghai Hongqiao Border Inspection Station processed a total of 603,000 inbound and outbound travelers during the 2025 summer transportation period, marking a 4.3% increase compared to the same period in 2024, achieving the highest volume in three years [1][3] Group 1: Passenger Flow and Trends - The station recorded over 125,000 foreign travelers, with approximately 57% entering through visa-free and transit visa-free policies, highlighting the positive impact of China's expanding visa-free policies [3][4] - The station handled over 2,800 transportation vehicles, maintaining an average daily passenger flow of over 10,000 during the peak summer travel season [3] Group 2: Efficiency and Technology - The implementation of a smart border inspection system and data analysis has improved the efficiency of customs clearance, reducing average processing time by over 20% through a pre-declaration model for foreign travelers [4][5] - The station adopted a "dynamic reinforcement + classified inspection" operational model during peak hours, enhancing service quality with multilingual support and streamlined processes [3][5] Group 3: Future Initiatives - The Hongqiao Border Inspection Station plans to continue optimizing immigration management services and deepen collaboration with airlines and travel agencies to support the "China Travel" brand and facilitate international exchanges [5]

Group 1 - The "Yi Dance" is a folk art form that integrates song, dance, and music, recognized as a national intangible cultural heritage since 2008 [1] - The annual Torch Festival in Wenshan County, Dali Prefecture, Yunnan Province, features a grand Yi Dance celebration [3] - The event attracts participants from various backgrounds, including international visitors, showcasing the vibrant culture of China's ethnic minorities [7] Group 2 - In 2024, China is expected to receive 26.94 million foreign tourists, marking a 96% year-on-year increase [10] - The "China Travel" trend continues to thrive, with more foreign friends exploring a confident and inclusive China [10]

Core Viewpoint - The article discusses the increasing trend of foreign influencers visiting China, highlighting the potential for positive cultural exchange and economic benefits for both parties involved [4][21][45]. Group 1: Foreign Influencers in China - The arrival of foreign influencers, such as "甲亢哥" and "野兽先生," has created a surge in interest in China, with their content gaining significant traction on platforms like TikTok and YouTube [5][7][12]. - "甲亢哥" attracted over 7 million viewers during a live stream in China, and his social media following grew by 3.6 million in just 15 days [12][29]. - The trend is supported by China's 144-hour visa-free transit policy, which has facilitated easier access for foreign visitors [11][25]. Group 2: Economic and Cultural Impact - The influx of foreign influencers is expected to bring considerable economic benefits to local tourism and businesses, as they attract attention and visitors to various regions [21][45]. - The article emphasizes the importance of breaking down misconceptions about China, which have been perpetuated by biased Western media, and the role of influencers in showcasing a more authentic image of the country [6][46]. - The potential for cultural exchange is highlighted, as foreign influencers can provide new perspectives on Chinese culture, which may resonate with their audiences back home [34][36]. Group 3: Challenges and Opportunities - Despite the opportunities, there are challenges in managing the influx of influencers, including logistical issues and cultural misunderstandings that can arise during their visits [39][40]. - The need for influencers to create content that resonates with Chinese audiences while maintaining their unique style is crucial for their success in the market [41][43]. - The article suggests that collaboration between influencers and local agencies can help tailor content to better fit the Chinese context, fostering a more meaningful connection with audiences [43][44].