央视网消息：最近，第六届"长三角国际文化产业博览会"，在上海国家会展中心举行，集中展示长三角文化产业整体形象，搭建长 三角及中外文化产业的合作交易平台。 记者在现场发现，中药茶饮、中医问诊、非遗产品及传统文化体验等展位吸引了众多观众的目光。其中包括扎染、花灯、刺绣、古 法竹纸、缂丝等项目，无不体现出传统技艺与创新设计的完美融合。 参展商张鹏宇介绍，把剪纸还有一些传统元素融合到产品里，做出像醒狮、葫芦这一系列带有吉祥寓意的手工类DIY产品。同时， 他们也做了一些更加新的工艺，利用棉纸实现香氛效果。单说这一款产品，每天零售达到100多个。 本届长三角文博会展览面积达8万平方米，吸引了来自长三角及贵州、吉林等超过1500家文化产业相关单位和企业参展。多地博物 院也纷纷带来了独具匠心的文创精品。 参展商袁俊表示，帮助更多文旅、文博的受众，能够在接受内容体验时，从观赏一直到沉浸体验，能够有很好的交互，提升用户的 消费体验。 "科技赋能文化项目"也成为本届展会的一大亮点，共有33个沉浸式项目亮相，各种新技术新体验纷纷登场。包括敦煌文化、秦朝咸 阳宫廷、越剧昆曲古戏台等，观众不仅能沉浸式观察文物细节，还可以根据自己喜好选择 ...

Core Points - The exhibition "National Treasure Panda and Precious Metal Currency Culture Premiere" showcases the integration of Chinese currency civilization, panda culture, and financial culture [1][2] - The event is organized by China Gold Coin Group Co., Ltd. and Xinhua News Agency Sichuan Branch, with the Chengdu Museum as a co-organizer, and is part of the 2025 Global Panda Partners Conference [1] - The exhibition features a total of 113 precious metal coins, including notable 10-kilogram gold commemorative coins from the years 2024 and 2014 [1] Exhibition Details - The exhibition is divided into three thematic areas: "A New Carrier of Chinese Traditional Culture," "Golden and Silver Memories of Bashu Culture," and "Golden Nameplate of National Treasure" [1] - The exhibition will be held at the Chengdu Museum for approximately 15 days, in conjunction with the Chengdu Airport International Conference Center [1] - In addition to static displays, the exhibition includes immersive interactive experiences, such as a "time tunnel" and a film screening area [1]

11月21日，由中国金币集团有限公司、新华社四川分社主办，成都博物馆协办的"国宝熊猫与贵金属货币文化首展"在2025全球熊猫伙伴大会开幕式上启 幕，并在成都博物馆与空港国际会议中心联动展出。 2025全球熊猫伙伴大会配套活动 na EETH 元 下 文化首展 币 载 千 年 文 明 熊 猫 传 递 友 谊 2025.11.21 成都博物馆四楼 主办: 中国金币集团有限公司 新华社四川分社 成都博物馆展区的熊猫金币展品 展览将集中展示不同年份、不同主题的熊猫贵金属纪念币共113枚，包含从1982年到2025年发行的全部熊猫贵金属币以及2026版熊猫贵金属币。这些币种 不仅展现了熊猫的憨态可掬，更通过精细的雕刻工艺，体现了中国造币技术的高超水平，体现出熊猫币独特的审美价值和文化内涵。 展厅分为"方寸大观·中华传统文化的全新载体""天府神韵·巴蜀文化的金银记忆""熊猫纪元·国宝的金色名片"三大主题展区，以清晰的参观动线串联起货币 文明的演进脉络。 观众参观展览 此外，展览还打造了多项沉浸式互动体验。成都博物馆展厅入口的"时空隧道"通道，四周将挂满各款钱币灯箱，脚下铺设钱币形状地贴。观影区则会循环 播放纪念币主题影片 ...

第六届长三角国际文化产业博览会于11月20日至22日在国家会展中心（上海）成功举办，汇聚了长三角一市三省 等地的文化产业成果，展示了文化传承与创新融合的丰富内容。 11月20日至22日，第六届长三角国际文化产业博览会（下称"文博会"）在国家会展中心（上海）举办。 作为长三角文化产业一体化的核心平台，本届文博会汇聚上海、江苏、浙江、安徽一市三省的文化宝藏，并携手 云南、贵州、内蒙古、吉林等省份，展示各地在文化传承与创新融合方面的探索。 本届文博会共吸引1500家文化产业相关单位和企业参展，展出上万件文创产品、近千种地方美食，配套126场特色 活动，充分彰显"文化赋能经济社会发展，激发文化产业创新创造活力"的主题。 作为东道主，上海各展团的设计别具匠心。黄浦展团的"戏剧便利店"邀请《大理寺日志》剧组担任一日店长，将 演艺大世界的活力氛围带入展馆；嘉定展团的XR空间让观众与历史人物对话；杨浦展团则通过B站小电视与敦煌 艺术的跨界展示，呈现数字内容的多元创新；临港新片区，4米高的雪嘻嘻气模与科技智慧图书馆的智图AI系 统，带来文旅+科技的新体验。 江苏展区内，现象级IP"苏超"成为焦点，各市队服吸引不少观众拍照打卡。 ...

联合国教科文组织亚太地区世界遗产培训与研究中心苏州分中心相关负责人表示："我们致力于推 动海内外传统文化交流，不仅要引进国际先进的保护理念，也要系统推动苏州园林走向亚太，让中国的 遗产保护实践影响世界。" 展览围绕"文脉流芳、匠心造园、园林之城、沧浪兰馨、四时雅韵"五大主题，系统展现苏州园林的 艺术精髓与人文精神。"文脉流芳"追溯苏州园林自春秋奠基、唐宋发展至明清鼎盛的历史脉络，重点呈 现沧浪亭、拙政园、留园等9座世界遗产园林的历史价值。"匠心造园"解析苏州古典园林造园特色，传 递"虽由人作，宛自天开"的造园智慧。"园林之城"铺展苏州108座园林图卷，展现"城里半园亭"的独特 风貌，凸显园林群体性保护的成效。 昨天（11月12日），《诗意园林城—苏州古典园林艺术展》在新加坡植物园开幕，英文宣传片《诗 意的栖居》同步上线，以国际视野讲述东方园林之美，迅速引发当地媒体和公众的关注。今年正值中新 建交35周年，此次展览系苏州古典园林与新加坡植物园两处世界文化遗产首次跨域联动，以东方园林美 学为纽带，推动中新文化交流走向深入。 影片从山水格局、建筑布局到花木配置，层层解析"建筑为骨，花木为魂"的造园理念，挖掘文人寄 ...

Core Viewpoint - Zhengzhou's cultural and tourism market is thriving in 2025, driven by new attractions and activities that enhance visitor experiences and boost economic growth [2][3][4]. Group 1: Tourism Growth and Attractions - Zhengzhou has been recognized as a top departure city and a vibrant nightlife destination, showcasing its appeal to both domestic and international tourists [2][8]. - New attractions such as the "Animal Kingdom" featuring six pandas and the "Mythical Sea World" have been introduced to attract visitors, resulting in significant visitor numbers and revenue [3]. - The "Only Henan: Drama Fantasy City" and "Jianye Movie Town" have launched new performances and nostalgic activities, enhancing cultural tourism offerings [4]. Group 2: Seasonal Events and Visitor Engagement - The city has organized over 200 cultural and tourism activities for the Spring Festival, igniting consumer interest and participation [6]. - During the May Day holiday, Zhengzhou hosted more than 1.1 million visitors, showcasing the city's ability to attract large crowds through themed events [7]. - The combination of the National Day and Mid-Autumn Festival has led to a surge in visitor numbers, with new commercial districts attracting over a million visitors shortly after opening [8]. Group 3: Cultural Integration and Community Engagement - Zhengzhou has seen a rise in cultural exhibitions and events, such as the "Confucius Tour" and various art showcases, which have increased public engagement and tourism spending [9]. - The city has implemented community-focused arts initiatives, bringing high-quality performances to local neighborhoods and enhancing cultural accessibility [10]. - Policies aimed at promoting the performing arts and cultural tourism are being introduced to further stimulate economic growth and enhance the city's cultural landscape [10].

Core Points - The exhibition "Myth of Rice Cultivation: Concepts, Beliefs, and Memories" has opened in Bangkok, marking a significant cultural exchange between China and Thailand to celebrate the 50th anniversary of diplomatic relations [1][2] - The exhibition showcases archaeological findings from Zhejiang, a key origin of rice cultivation civilization, highlighting the shared and unique aspects of rice culture between Southern China and Southeast Asian countries [1] - The exhibition features four main sections: "Creating Myths," "Tracing Myths," "Nurturing Myths," and "Sharing Myths," using artifacts, replicas, and interactive content to illustrate the development of rice cultivation beliefs [1] Additional Information - A global online exhibition is also launched to construct a "Myth of Rice World," aiming to convey the spiritual essence of rice cultivation civilization [2] - The exhibition will run until November 20, serving as an important cultural event for the ongoing cooperation between China and Thailand in cultural and academic fields [2]

Core Viewpoint - The exhibition "Wanfang Lezao Youyu Tian - Intangible Cultural Heritage Exhibition of Hotan, Xinjiang" opened on March 2 at the China Intangible Cultural Heritage Museum, showcasing the rich cultural heritage of the Hotan region through various forms of presentation [1] Group 1: Exhibition Details - The exhibition features six thematic units: Kunlun Mythology, Jade from Kunlun, Famous Silk Road Cities, Wanfang Lezao, Hundred Ethnicities in Harmony, and Forging the Soul [1] - Approximately 30 representative projects of national and regional intangible cultural heritage are presented, with nearly 600 exhibits, including techniques such as Adela silk dyeing and weaving, Aiyuang construction skills, carpet weaving, and mulberry paper making [1] Group 2: Cultural Significance - The exhibition vividly showcases the transmission of intangible cultural heritage in the Hotan region, highlighting its unique charm and contemporary relevance, while connecting the long history and splendid culture of Hotan and Xinjiang [1] - It illustrates the spirit of unity and friendship among various ethnic groups in Xinjiang, depicting a beautiful vision of building a harmonious home together, akin to pomegranate seeds tightly embracing each other [1] Group 3: Event Organization and Duration - The exhibition is jointly organized by the China Intangible Cultural Heritage Museum, the Cultural and Tourism Department of Xinjiang Uygur Autonomous Region, the Cultural, Sports, Radio, and Television Bureau of Xinjiang Production and Construction Corps, and the Hotan Regional Administrative Office [1] - It will run until March 15, 2026, with accompanying activities such as intangible cultural heritage performances, handicraft experiences, and lectures to provide an immersive understanding of Hotan's intangible heritage [1]

Core Points - The event "‘京’彩文化 青春绽放" 2025 Park Tour took place at the Beijing Tianqiao Performing Arts District, showcasing the charm of Beijing's folk culture to over 40 students from Peking University [1][2] - The Tianqiao area is recognized as a significant birthplace of Beijing's folk culture, now revitalized as a cultural hub featuring various performing arts and cultural activities [2] Group 1: Event Overview - The event was organized by the Beijing Municipal Publicity Department and other local authorities, aimed at immersing students in the cultural heritage of the Tianqiao area [1][2] - The Tianqiao Performing Arts District spans 2.07 square kilometers and includes key projects such as the Tianqiao Theater and Tianqiao Art Center, making it a cultural landmark in Beijing [2] Group 2: Student Experience - Students participated in immersive activities, including the Momoda infant-parent drama, which is the first of its kind in China for children aged 0-3, featuring several unique productions [5] - The "Youth Song" immersive cultural experience allowed students to engage with historical narratives and traditional performances, enhancing their understanding of Tianqiao's cultural significance [7][9] Group 3: Cultural Significance - The "Youth Song" performance is based on the real-life experiences of musician Nie Er in the 1930s, connecting historical events and figures to the present [7] - The performance integrates traditional arts such as Beijing opera and storytelling, providing a modern interpretation of cultural heritage [7][11] Group 4: Student Feedback - Students expressed positive feedback regarding the interactive nature of the performances, with many indicating a desire to return with friends [9][11] - Suggestions for improvement included enhancing audience participation and clarifying audio during performances, reflecting a keen interest in the cultural offerings [13]

Core Insights - Cultural exhibitions are transforming urban commercial spaces into vibrant consumer experiences, moving beyond mere shopping to create emotional resonance and cultural identity [1][2][3] Group 1: Cultural and Commercial Integration - The integration of culture and commerce is reshaping consumer behavior, with younger demographics valuing emotional connections and cultural experiences over traditional shopping [1][2] - Commercial spaces are increasingly connecting with historical districts and public resources, utilizing modern technology to create immersive environments that enhance consumer engagement [2] - The rise of "first-store economy" and "first-release economy" reflects a shift in consumer psychology, where the experience of being the first to own something drives demand [2] Group 2: Experience Economy - Consumers spend significantly more time at cultural events compared to regular shopping, indicating that creating memorable experiences is a more effective marketing strategy than price promotions [3] - The success of offline commercial spaces hinges on their ability to offer unique, immersive experiences that cannot be replicated online, thus forming a protective barrier against digital competition [2] - Continuous investment in high-quality cultural content and events is essential for maintaining consumer interest and fostering emotional connections, which are crucial for sustainable growth [2][3] Group 3: Economic Implications - Thriving commercial districts serve as indicators of China's economic resilience and vitality, contributing to a broader narrative of urban economic development and consumer aspirations [3] - The transformation of commercial spaces into attractive consumer destinations not only enhances consumption but also supports the overall economic landscape by providing tangible representations of quality living [3]