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爆款频出+AI赋能,游戏板块热度飙升!游戏ETF成交活跃
Xin Lang Cai Jing· 2026-01-23 03:36
Core Viewpoint - The gaming sector is experiencing a V-shaped rebound, with the gaming ETF (159869) rising nearly 1%, driven by strong performances from stocks like Youzu Interactive, Fuchun Co., and Borui Media [1] Group 1: ETF Performance - As of January 22, the gaming ETF (159869) has reached a scale of 14.173 billion, indicating good liquidity [1] - The ETF tracks the CSI Animation and Gaming Index, which is expected to benefit from multiple catalysts including policy support, product cycles, and AI empowerment [1] Group 2: Upcoming Game Releases - A series of blockbuster games are set to launch between 2025 and 2026, with Giant Network's "Supernatural Action Team" expected to achieve record highs during the Spring Festival [1] - New games such as "Mingjiang Kill" launched on December 19, and 37 Interactive's "Survival for 33 Days" has topped the sales charts [1] - Key titles from companies like Happy Network and G-bits are also anticipated to contribute significantly to market growth [1] Group 3: Market Trends - The use of high-end UE engines is expected to sustain high growth in cross-platform projects, while the heavy-duty nature of leading games enhances user experience on PC [1] - The gaming sector is undergoing transformations in AI, content, and commercialization models, which are expected to catalyze further growth [1]
AppYea's Techlott Signs Letter of Intent to Launch Integration Pilot with FIRST (Omega Interactive Limited)
Prnewswire· 2026-01-22 14:07
JERUSALEM, Jan. 22, 2026 /PRNewswire/ -- AppYea, Inc. (OTCQB: APYP) today announced that its subsidiary, Techlott Ltd., has signed a Letter of Intent (LOI) with Omega Interactive Limited ("FIRST") to initiate a joint pilot program for the integration of Techlott's technology into FIRST's online sportsbook platform. Continue Reading Left to right: Tom Light, CEO of First and Yakir Abadi, CEO of Appyea (PRNewsfoto/AppYea Inc.) FIRST – Best in Sports is a technology-driven gaming company focused on delivering ...
IAP收入达5000万美元,全球爆款之后,这一品类正在如何进化?
3 6 Ke· 2026-01-22 05:53
Core Insights - Block Puzzle has dominated the hybrid casual gaming sector for some time, with multiple block-based products consistently ranking high in download charts [1][3] - Starting mid-2024, the download volume for block puzzle games began to rise significantly [3] - In-app purchase (IAP) revenue for block puzzle games is expected to soar to tens of millions starting in 2025 [5] Group 1: Evolution of Block Puzzle Games - The core mechanism of block puzzles is derived from Tetris, focusing on efficient block placement, avoiding dead zones, and keeping the board "alive" [6][10] - The first generation of block puzzles introduced limited conditions and a strong level structure, shifting from infinite play to defined objectives [12][15] - The second generation, exemplified by Color Block Jam, emphasized static puzzles where the board itself is the challenge, leading to a more natural basis for IAP [16][20][21] - The third generation is characterized by strong thematic differentiation and the integration of traditional puzzle elements, aiming to enhance player decision-making during gameplay [23][24][25] Group 2: Market Trends and Future Outlook - The block puzzle genre has shown resilience and adaptability, attracting diverse player groups and achieving significant lifecycle value recovery [29][30] - The first generation is nearing maturity, with limited breakthrough potential unless new cost-effective acquisition strategies are found [29] - The second generation is stabilizing around the core gameplay established by Color Block Jam, with high-quality reskinning and detail optimization becoming the realistic approach for success [29] - The third generation remains active and promising, with ongoing potential for new hit titles due to the flexibility in thematic expression and minor rule adjustments enhancing overall experience [30][31]
北京圈一大批公司靠它赚疯了:第1名年入39亿,暴涨242%
3 6 Ke· 2026-01-22 02:42
Core Insights - The mobile gaming market is witnessing a significant rise in revenue, particularly in the casual gaming sector, with Chinese mobile games dominating the global revenue rankings for 2025 [1][2]. Group 1: Market Performance - Chinese mobile games occupy nearly half of the global revenue rankings for mobile games in 2025, showcasing their strong market presence [1]. - Casual games, especially those in the SLG (Simulation and Strategy Game) and merge genres, are emerging as strong contenders, with titles like FirstFun's "Last War" and Diandian Interactive's "Kingshot" making notable impacts [2][3]. Group 2: Game Highlights - "Gossip Harbor," a merge game developed by Lemon Microfun, achieved over $550 million (approximately 3.9 billion RMB) in revenue, marking a 242% year-on-year increase [2][3]. - Other merge games like "Tasty Travels" and "Vacation Home" are also gaining traction, with "Tasty Travels" generating over $50 million (approximately 350 million RMB) in its first year [6][10]. Group 3: Industry Trends - The trend of SLG companies entering the merge game sector indicates a strategic shift towards leveraging their strengths in gameplay design and marketing to capture a growing audience [10][12]. - The merge genre's appeal lies in its strong interactivity and compatibility with other gameplay styles, making it attractive for both players and developers [35][36]. Group 4: Player Demographics - The primary audience for merge games is predominantly located in Europe and North America, where players favor casual, low-barrier gaming experiences [46][41]. - The successful marketing strategies employed by SLG companies align well with the preferences of the merge game audience, enhancing their potential for revenue generation [38][39]. Group 5: Future Outlook - The merge game category is expected to continue its growth trajectory, with both new and existing titles showing strong commercial performance [49][51]. - The shift from narrative-driven gameplay to a focus on engaging mechanics and player retention is likely to define the future of the merge game market [30][51].
RBLX NOTICE: Investigation Launched into Roblox Corporation, Attorneys Encourage Investors and Potential Witnesses to Contact RGRD Law
Prnewswire· 2026-01-22 00:20
SAN DIEGO, Jan. 21, 2026 /PRNewswire/ -- Robbins Geller Rudman & Dowd LLP is investigating potential violations of U.S. federal securities laws involving Roblox Corporation (NYSE: RBLX). If you have information that could assist in the Roblox investigation or if you are a Roblox investor who suffered a loss and would like to learn more, you can provide your information here: https://www.rgrdlaw.com/cases-roblox-corporation-investigation-rblx.html You can also contact attorney J.C. Sanchez of Robbins Geller ...
Roblox's 2025 Reset: 3 Developments That Investors Must Know
The Motley Fool· 2026-01-21 19:37
Core Insights - Roblox is transitioning from a pandemic-driven growth phase to a more mature platform with a long-term growth trajectory, resetting investor expectations in 2025 [2][15] Group 1: Growth Reacceleration - In 2025, Roblox experienced a significant reacceleration in growth, with daily active users surpassing 150 million and engagement hours reaching record levels [4] - Management raised full-year bookings guidance multiple times, indicating sustained momentum rather than a temporary spike [4][5] - The growth is crucial as it underpins Roblox's investment thesis, demonstrating that the platform remains appealing globally and is not nearing saturation [5][6] Group 2: Monetization Options - Roblox began diversifying its revenue streams beyond Robux sales, which had previously made the business vulnerable [7][10] - The company executed advertising initiatives, including immersive ad formats and integration with Google Ad Manager, making its ad ambitions more credible [8] - An aging user base is contributing to higher spending, making the platform more attractive to advertisers and easing regulatory constraints [9][10] Group 3: Creator Ecosystem - The creator platform strengthened in 2025, with creator payouts exceeding $1 billion in the first nine months and new AI-assisted tools enhancing content creation [11] - This growth in creators and content fuels engagement, supporting both growth and monetization [12] - However, higher creator payouts pose a challenge to margins, necessitating a balance between creator success and shareholder returns [12][13]
Bank of America drops bold call on Roblox, sees massive upside
Yahoo Finance· 2026-01-21 19:33
Roblox's future depends on one question: Can it keep making hits? The platform is getting ready for earnings season with a mixed configuration. Recent breakout titles helped growth, but third-party data reveals that user hours may have declined. That stress has caused Wall Street to splinter. But Bank of America won't back down. In fact, it doubled down on its bullish "hit factory" theory, saying that the market is ignoring Roblox's deeper evolution. And with new experiences coming out quickly, the story ...
Zoned, a GameSquare Company, and Dairy MAX Announce Renewal of Multi Year Partnership
Accessnewswire· 2026-01-21 13:00
Core Insights - The partnership between Zoned and Dairy MAX has been renewed and expanded, following the success of the "Farm to Fork" campaign, which won a Shorty Impact Award for its innovative approach to gamification in education [1][4]. Partnership Details - This marks the fourth annual renewal of the partnership, emphasizing its longevity and success in delivering educational content through gaming [1]. - Under the renewed agreement, Zoned will continue to create custom gaming experiences and educational modules that modernize dairy education [4]. Campaign Success - The "Farm to Fork" initiative introduced an immersive educational model within Fortnite, starting with Farm Tycoon, which achieved over 85,000 hours played and 20 million impressions [2]. - The subsequent Diner Tycoon experience became the 1 Top Rated Fortnite experience in the U.S. and globally within its first weekend, showcasing strong engagement among Gen Z and Gen Alpha audiences [3]. Industry Impact - The partnership highlights the increasing demand for purpose-driven experiences in gaming, positioning GameSquare as a leader in connecting brands with younger audiences [5]. - Dairy MAX represents dairy farm families across eight states, producing 15% of all U.S. milk, and aims to promote dairy's benefits through innovative educational initiatives [6]. Company Background - GameSquare is a media, entertainment, and technology company focused on connecting brands with Gen Z, Gen Alpha, and Millennial audiences through creative services and advanced analytics [7]. - Zoned is a marketing firm that leverages cultural insights to help brands authentically connect with their audiences, emphasizing the importance of engaging content in the digital landscape [9].
腾讯投资布局生变 二次元游戏市场迎“洗牌”
Mei Ri Jing Ji Xin Wen· 2026-01-21 12:53
Core Insights - The domestic two-dimensional game market in China is experiencing significant turbulence, with major companies like Tencent facing challenges while others like miHoYo and NetEase are preparing to launch new products [1][5] Market Dynamics - The 2025 report indicates that the domestic two-dimensional mobile game market generated a revenue of 28.281 billion yuan, reflecting a year-on-year decline of 3.64%, primarily due to fluctuations in top products' revenue and underperformance of new releases [1] - The market is showing a clear divide, where leading companies maintain growth through quality content and long-term operations, while smaller firms struggle to break through [1][8] Company Adjustments - Tencent's game "White Corridor" has ceased updates, signaling a strategic shift to optimize resources despite holding a controlling stake in the developer [3] - The company has also exited its investment in Guangzhou Mingzhou Technology, indicating a decisive move away from underperforming projects [4][6] Competitive Landscape - Major players like miHoYo and NetEase are intensifying their competition, with miHoYo focusing on technology-driven projects and NetEase's new game "Code: Infinite" generating significant buzz [6][7] - The industry is witnessing a "military competition" as giants aim to capture future market opportunities through strategic investments and product launches [5][6] Industry Trends - The market is shifting towards "premiumization," where high-quality content and user engagement are becoming essential for survival, leading to a significant shake-up in the industry [8] - The success of titles like "Ningchao" from Kuro Game, which saw a 66% revenue increase in 2025, exemplifies the importance of frequent updates and global operations in maintaining product relevance [9]
机构称游戏公司在AI应用上布局显著,游戏ETF(159869)午盘翻红微涨
Mei Ri Jing Ji Xin Wen· 2026-01-21 06:20
Core Viewpoint - The gaming sector is experiencing fluctuations, with the gaming ETF (159869) showing a slight increase, and the overall market is influenced by AI applications, policy support, and product cycles [1] Group 1: Market Performance - As of January 20, the gaming ETF (159869) has reached a scale of 13.958 billion yuan, providing investors with a convenient tool to invest in leading A-share gaming companies [1] - The performance of individual stocks within the ETF is mixed, with companies like 37 Interactive Entertainment rising over 4% and others like Electric Soul Network and Giant Network showing significant declines [1] Group 2: AI Applications in Gaming - According to a report by Openrouter, the core application scenarios for open-source LLMs include creative role-playing and programming assistance, with domestic gaming companies actively exploring AI in social companionship, dating games, and nurturing games [1] - The commercial version of the world model, Marble, released by Fei-Fei Li, highlights the ongoing advancements in algorithms, with important applications in gaming, VR content, and robotics [1] Group 3: Catalysts for Growth - The gaming sector is experiencing multiple catalysts for transformation, including AI, content innovation, and changes in commercialization models, which are expected to enhance the overall performance of the industry [1] - The gaming ETF (159869) tracks the CSI Animation and Gaming Index, which has the highest AI application content in the market, accurately reflecting the overall performance of the A-share animation and gaming industry [1]