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研途教育宣布与颉斌斌老师达成独家合作,英语教学矩阵再度升级
Cai Jing Wang· 2025-12-26 04:45
近日,随着2026年全国硕士研究生招生考试落下帷幕。根据相关调研显示,国内考研正朝着规模化与精 细化并存的方向发展,竞争日趋激烈。考生对备考支持的需求也愈发深入,不再简单满足于单向知识灌 输,更渴望获得兼具专业教学体系与人文温度的学习陪伴。 显然,教育品牌的价值不仅在于课程的专业深度,更在于能否持续整合优质教育资源、构建科学教学体 系,真正做到与考生并肩前行。长久以来,研途教育始终围绕"更懂考研、更懂你"的品牌理念,不断夯 实教学矩阵,提升服务能力。为进一步强化英语教学体系的专业厚度与多元支持能力,研途于12月21日 正式宣布与考研英语名师颉斌斌达成独家合作。此次携手,将为广大考研学子提供更适配的备考陪伴。 名师新程:颉斌斌与研途的双向奔赴 颉斌斌老师长期深耕考研英语教学一线,凭借其清晰的授课逻辑、独特的解题方法与高性价比的课程体 系,赢得众多学子的信赖与喜爱。在26考研落幕后的第一时间,他向所有考生致以真诚的问候。这份源 自师者的共情与关怀,深深触动无数学子,而这份温暖的陪伴也正与研途的教育理念契合。 体系进阶:构筑多维英语教学模式 随着颉斌斌老师的加入,研途英语教学团队已形成屠皓民、唐迟、颉斌斌三位名师协 ...
新东方-S(09901.HK)点评:经营效率提升 利润率扩张提速
Ge Long Hui· 2025-12-26 04:12
Core Viewpoint - The company is expected to see a revenue increase of 12.2% year-on-year in Q2 FY26, driven by strong performance in its education and new business segments, despite challenges in its study abroad services [1][2]. Group 1: Financial Performance - Q2 FY26 revenue is projected at $1.165 billion, with education business (including cultural tourism) contributing $957 million, a growth of 11% year-on-year [1]. - Non-GAAP net profit is expected to reach $63 million, reflecting a significant year-on-year increase of 77.8%, with a Non-GAAP net profit margin of 5.4%, expanding by 2 percentage points [1]. - New business revenue (K9 competency training and learning machine) is anticipated to grow by 21% year-on-year to $364 million, indicating sustained high growth in non-academic sectors [2]. Group 2: Business Segments - The study abroad training and consulting business is expected to generate $242 million in revenue, a decline of 3% year-on-year, with a slowdown in growth rate compared to the previous year [1]. - The company is adapting its high-end one-on-one study abroad training model to a one-to-many format to lower costs and is expanding its youth study abroad training services to enhance growth resilience [1]. - The number of teaching locations is projected to increase to 1,368, a 20% year-on-year growth, although the growth rate has slowed by 3.7 percentage points compared to Q1 FY26 [2]. Group 3: Profitability and Efficiency - Despite the slowdown in high-margin study abroad business, the profitability of competency training is expected to offset this decline, leading to an improvement in overall operating profit margins [2]. - Non-GAAP operating profit margin is projected to expand by approximately 2 percentage points to 4.7% in Q2 FY26, indicating a trend of accelerating margin expansion [2]. - The education business's Non-GAAP operating profit margin is expected to reach 4.1%, with an increase of 0.9 percentage points year-on-year, while other businesses (mainly Dongfang Zhenxuan) are expected to achieve a Non-GAAP operating profit margin of 8%, up by 8.5 percentage points [2]. Group 4: Future Outlook - The company maintains revenue forecasts for FY26-FY28 at $5.38 billion, $5.98 billion, and $6.73 billion, respectively, with expectations of a recovery in profit margins as the study abroad business stabilizes [3]. - The target price is set at $69.9, corresponding to HKD 54.9 per share, with an upgrade to a buy rating reflecting confidence in the company's growth trajectory [3].
东方甄选普通员工数两年净减40% “老将”孙进接替俞敏洪任执行总裁
Chang Jiang Shang Bao· 2025-12-26 00:21
Group 1 - The core point of the news is that Dongfang Zhenxuan is set to appoint a new CEO, Sun Jin, who has 19 years of experience in the education sector, replacing Yu Minhong who has been in the role for two years [2][3] - Sun Jin is currently the Vice President of New Oriental Education Technology Group and has held various positions within the organization since joining in 2006 [3] - The company confirmed the news of Sun Jin's appointment but has not yet released an official announcement [2][3] Group 2 - In terms of performance, Dongfang Zhenxuan reported a revenue of 4.392 billion yuan for the fiscal year 2025, a significant decline of 32.69% year-on-year, with a net profit of only 573.50 million yuan, down 99.67% [10] - The company experienced a substantial drop in employee numbers, with a reduction of approximately 40% over two years, from 1,403 employees in fiscal year 2023 to 845 in fiscal year 2025 [10][15] - The decline in revenue and profit is attributed to the sale of a significant business segment, which led to a 39.16% drop in GMV, with over 80% of this decline linked to the divestiture [10][11] Group 3 - The previous CEO, Sun Dongxu, was removed from his position due to mishandling a dispute related to content creation, which drew public criticism [4][5] - Yu Minhong, who took over as CEO after Sun Dongxu, has faced scrutiny and criticism regarding his management and communication style, particularly following a controversial internal letter [12][13] - The company has seen a net reduction of 564 employees over two years, with a notable decrease in younger employees under 30, which dropped by approximately 36% [14][15]
起底“职业闭店人”
Xin Lang Cai Jing· 2025-12-25 17:24
Core Viewpoint - The rise of "professional store closers" has led to an increase in fraudulent activities within the prepaid consumption sector, particularly in industries like education and fitness, where businesses close suddenly, leaving consumers with financial losses [1][2][4]. Group 1: Fraudulent Activities - Many businesses, especially in the education and fitness sectors, have been reported to close suddenly after changing ownership and conducting promotional activities, leading to significant consumer losses [1][2]. - A recent case in Shanghai involved a group of individuals who operated under the guise of managing educational institutions, ultimately defrauding consumers of over 1 million yuan [2][3]. Group 2: Mechanisms of Operation - "Professional store closers" assist struggling businesses in planning their closure and evading responsibilities, often by changing the legal representatives to individuals with no financial capability [4][6]. - These individuals typically lure consumers into prepaying for services through aggressive promotional tactics, only to close the business shortly after [5][10]. Group 3: Legal Implications - The actions of "professional store closers" violate consumer rights and disrupt market order, leading to potential civil liabilities for damages incurred by consumers [8][9]. - Legal risks for these individuals include civil compensation responsibilities and potential criminal charges for fraud, especially under new consumer protection laws [9][10]. Group 4: Consumer Awareness - Consumers are advised to exercise caution with prepaid services, ensuring they understand the terms and conditions, and to keep records of transactions to protect their rights [10].
衢江“四调融合”机制 打造基层治理新模式
Xin Lang Cai Jing· 2025-12-25 17:23
衢江区"四调融合"疑难消费纠纷化解模式,以衢州市首家"消费者权益保护共享法庭"为依托,有机整合 行政调解、消保委调解、人民调解和司法调解四类解纷资源,构建起分层递进、衔接畅通的纠纷化解体 系。这一创新模式直击群众反响强烈的消费纠纷"调解难、周期长、执行弱"等痛点难点。截至目前,已 化解各类疑难消费纠纷218起,综合调解成功率达97.76%,群众满意率超98%,入选2025浙江省基层治 理实践创新示范项目。 (来源:衢州日报) 转自:衢州日报 本报讯 (记者 邓亮 通讯员 曾王蓉 姚元 余佩玲) 12月23日,在衢江区人民法院(以下简称"衢江法 院")消费者权益保护共享法庭内,一起购车消费纠纷 【下载黑猫投诉客户端】完成调解。消费者王先 生因新购车辆的安全气囊模块多次出现故障,与4S店就维修方案产生争议,要求更换新车无果后,向 消保委投诉并计划诉至法院。近年来,衢江区构建起"四调融合"疑难消费纠纷化解模式,该纠纷通 过"诉调对接办公室"迅速流转至共享法庭进行协同调解,在联系法官、人民调解员、消保委工作人员共 同介入下,问题得以妥善解决。 早在2022年,衢江法院把握全省铺开建设共享法庭契机,主动与市场监督管理部 ...
孙进接棒孙东旭 俞敏洪再押“老将” 能否为东方甄选趟出新天地?
Mei Ri Jing Ji Xin Wen· 2025-12-25 16:24
Core Insights - The appointment of Sun Jin as the new CEO of Dongfang Zhenxuan marks a significant leadership change as the company faces performance challenges and seeks sustainable growth strategies [2][3][4] - Dongfang Zhenxuan's financial performance has declined, with total revenue for the fiscal year 2025 at 4.4 billion RMB, a decrease of 32.7% from the previous year, and GMV dropping by 39.2% to 8.7 billion RMB [2][10] - The company is shifting its strategic focus towards self-operated products and offline retail expansion to reduce reliance on top streamers and enhance long-term growth potential [6][8][9] Leadership Transition - Sun Jin, a long-time employee of New Oriental, has been appointed as the CEO, succeeding Sun Dongxu, who was removed following internal management issues [3][4] - The leadership change comes after the departure of key figures who contributed to the company's previous success, raising expectations for stability and strategic execution under Sun Jin's guidance [3][5] Financial Performance - Dongfang Zhenxuan's fiscal year 2025 report indicates a significant drop in both revenue and GMV, highlighting the urgent need for a turnaround strategy [2][10] - The company has launched 732 self-operated products, increasing the proportion of self-operated products in total GMV to 43.8%, indicating a shift in business strategy [9][11] Strategic Focus - The company is exploring two main growth avenues: expanding into offline retail and enhancing its self-operated product offerings [6][8] - Dongfang Zhenxuan is actively recruiting for a flagship store manager with extensive retail experience, signaling a commitment to establishing a physical retail presence [7] Product Development - The strategic pivot towards self-operated products aims to build brand trust and reduce dependency on individual streamers, with a focus on quality control and customer service [9][11] - The company has seen growth in its independent app, with GMV from the app rising to 15.7% of total sales and paid membership numbers exceeding 260,000 [10][11]
俞敏洪钦点的孙进是“卷王”?员工评价两极:赞他接地气,怕他查监控
新浪财经· 2025-12-25 10:35
Group 1: Leadership Transition - The new CEO of Dongfang Zhenxuan is Sun Jin, who has been with New Oriental Education Technology Group since 2006 and has held various positions within the organization [3][4] - Sun Jin's management style is viewed positively by some employees for being practical and understanding frontline operations, while others criticize him for promoting a "overtime culture" [5][9] - The leadership change comes shortly after the departure of former CEO Sun Dongxu, who left due to personal reasons, indicating ongoing instability in the company's management [12][13] Group 2: Company Challenges - Dongfang Zhenxuan is facing significant operational challenges, including a sharp decline in revenue, with fiscal year 2025 revenue reported at 4.392 billion yuan, down 32.7% from 6.526 billion yuan in the previous year [15] - The company also reported a drastic drop in net profit, which fell by 97.5% to 6.191 million yuan from 24.9 million yuan year-on-year, primarily due to the sale of a subsidiary [15] - The competitive landscape is intensifying, as former key talent has launched a rival venture that has quickly gained a substantial following, surpassing Dongfang Zhenxuan's main account on social media [15]
持续助力教育均衡与创新,新东方公益基金会获评年度教育公益典范
Huan Qiu Wang· 2025-12-25 10:05
Core Viewpoint - New Oriental Public Welfare Foundation was awarded the "2025 Education Public Welfare Model" at the 2025 International Online Education Conference for its long-term commitment and significant achievements in the field of educational philanthropy [1] Group 1: Foundation's Mission and Achievements - Since its establishment in 2015, the foundation has focused on promoting balanced development in Chinese education through technological innovation, with a particular emphasis on rural education and youth development [1] - In 2025, the foundation invested over 20 million yuan in various targeted and sustainable public welfare projects aimed at improving the educational ecosystem in rural areas [1] Group 2: Support for Student Growth - The foundation collaborated with the Qingshi Yuanshan Public Welfare Foundation to conduct the "Yuanshan Bole Course" project, offering 16 live-streamed courses to over 660,000 teachers and students across 736 schools in 31 provinces [2] - The New Oriental-Blueprint Marine Research Public Welfare Project organized 48 students from western regions to participate in practical research activities in coastal cities, broadening their horizons and stimulating their potential [2] - The foundation continued its support for the "Chinese College Students Self-Reliance Star" initiative, encouraging youth to strive for excellence and take on responsibilities [2] Group 3: Teacher Development Initiatives - The foundation, in partnership with the Central Committee of the Democratic League, has conducted the "Candlelight Action - New Oriental Teacher Social Responsibility" program for 18 consecutive years, selecting 51 volunteer teachers in 2025 to engage with over 3,000 rural teachers across eight provinces [4] - To enhance the psychological health education capabilities of grassroots teachers, the foundation launched the "Robin Support Plan" in collaboration with other organizations, recognizing outstanding teachers in youth mental health education [4] - The foundation also implemented the "Candlelight Action - New Oriental Children's Mental Health Care Project" in Bijie City, Guizhou, focusing on a three-pronged empowerment model involving teachers, parents, and students [4] Group 4: Response to Social Needs - The foundation activated emergency mechanisms to provide financial and material support to disaster-affected areas, fulfilling its corporate social responsibility [6] - It has been involved in various initiatives, including book donations, learning equipment support, and public welfare classes, to assist under-resourced educational areas [6] - The foundation is exploring cross-sectoral integration in philanthropy, supporting projects in rural youth sports education, ecological protection, and healthcare, thereby expanding the "education + public welfare" model [6] Group 5: Future Commitment - The recognition as the "2025 Education Public Welfare Model" reflects the foundation's dedication to educational philanthropy and its commitment to social contribution [6] - The foundation aims to continue its mission by leveraging resources in education and collaborating with more partners to promote educational equity and social progress [6]
俞敏洪的“好人梦”,由东方甄选和新东方买单
3 6 Ke· 2025-12-25 09:44
Group 1 - The core viewpoint of the article highlights the challenges faced by Yu Minhong in maintaining his image as an idealistic and good boss, especially after the departure of key employees and the backlash from a public letter he sent from Antarctica [1][2][4] - Yu Minhong's public letter intended to convey long-term values and encouragement to employees but resulted in widespread negative feedback, as employees felt he was disconnected from their struggles [2][4] - The backlash included complaints about delayed performance bonuses, increased work intensity, and unresponsive internal feedback channels, leading to a perception of Yu Minhong as a "two-faced" leader [4][5][6] Group 2 - Despite the challenges in leadership perception, the financial performance of New Oriental remains strong, with a projected revenue of $4.9 billion for the 2025 fiscal year, reflecting a 13.6% year-on-year growth [7] - The number of students in preparatory courses increased from 1.05 million in 2024 to 1.1 million in 2025, while non-academic tutoring students rose from 2.4 million to 2.8 million [7] - The departure of key figures like Dong Yuhui has significantly impacted the performance of Oriental Selection, with a revenue drop of 32.7% to 4.392 billion yuan in the 2025 fiscal year [10][12] Group 3 - Yu Minhong's desire to maintain a "good person" image has led to poor decision-making, particularly during the Dong Yuhui incident, which escalated into a public power struggle [9][12] - The strategic direction of Oriental Selection is shifting towards a more substantial retail presence, with plans for offline flagship stores and an increase in self-operated products, which now account for 43.8% of total GMV [16][17] - The appointment of a new CEO from within New Oriental indicates a continued effort to integrate the educational and retail aspects of the business, aiming for a more cohesive strategy moving forward [16][17]
申万宏源:升新东方-S评级至“买入” 目标价54.9港元
Zhi Tong Cai Jing· 2025-12-25 08:21
申万宏源发布研报称,维持新东方-S(09901)FY26-FY28财年收入53.8亿、59.8亿、67.3亿美元。由于出 国留学业务收缩触底,对利润率的拖累预计即将出清。同时公司将全年教学网点的增长速度放缓至 10%,提升教学网点产能利用率,因此利润率压力逐步出清。该行维持FY26-FY28财年Non-GAAP净利 润5.55亿、6.1亿、6.79亿美元,维持目标价69.9美元(目标价对应54.9港元每股,每一股ADR等于10股普 通股,港股交易的是普通股),上调至买入评级。 经营利润率改善 虽然高利润率的留学业务增长放缓,但被素养业务利润率提升抵消。同时公司持续推进一系列诸如人员 精简,费用控制,该行预计2QFY26Non-GAAP经营利润率同比将扩张约2个百分点至4.7%。Non-GAAP 经营利润率呈现加速扩张的趋势(1Q扩张1个百分点)其中教育业务Non-GAAP经营利润率4.1%,同比扩 张0.9个百分点。其他业务(主要为东方甄选)Non-GAAP经营利润率8%,同比扩张8.5个百分点。 风险提示:非学科培训监管政策加码;海外地缘政治因素导致境外留学签证受阻,业务恢复放缓。 该行预计2QFY26出国 ...