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遇见不一样的雪域高原
游客走在拉萨八廓街上,欣赏身旁的藏式特色建筑,选购民俗风情商品,感受"日光之城"的暖阳;被誉 为"世界第一高峰"的珠穆朗玛峰脚下,游客纷纷用镜头记录日照金山的壮丽景象;在阿里地区,游客有 机会邂逅牧民带着成群的牦牛,从夏季高山牧场迁往冬季草场……冬天的西藏正吸引着无数游客从天南 海北而来,见识不一样的雪域高原。 奏响高原"冰雪旋律" 曾经,严酷的自然环境给西藏旅游发展带来了巨大的挑战。"以前'十一'假期一过,酒店、餐饮、旅拍 等旅游行业基本就准备关门歇业,从业者们戏称'直接放羊'去了。"拉萨某品牌酒店负责人汤伟坦 言,"半年饱半年饥"曾是西藏旅游行业的常态。每年10月至次年4月,游客数量锐减,经营压力大。"主 要是大众观念里认为高原冬季气候恶劣,不适合旅游。"汤伟说。 为了打破季节的桎梏,政府和企业都在积极探索,寻求解决之道。2018年,西藏首次启动"冬游西藏"市 场促进活动,政策力度空前,各类优惠活动受到市场欢迎。当年1月至4月,西藏累计接待国内游客 266.7万人次,同比增长63.5%,实现旅游总收入逾35亿元,同比增长62.8%。 "'冬游西藏'活动像一剂'强心针',为冬季旅游市场注入新的活力,助力西藏 ...
印媒:印度全面恢复向中国公民发放旅游签证
Xin Lang Cai Jing· 2025-11-24 01:09
Group 1 - The Indian government has fully resumed issuing tourist visas to Chinese citizens, marking a significant step towards normalizing India-China relations [1] - This decision follows a previous limited reopening in July, where visa processing was only available at select Indian diplomatic missions in China [1] - The expansion of visa processing to a global scale reflects India's growing confidence in the current trajectory of bilateral relations with China [1] Group 2 - Despite the resumption of tourist visas, the process remains complex and time-consuming, which may deter Chinese tourists from choosing India as a travel destination [2] - The Indian tourism industry faces challenges in catering to Chinese tourists, including the need to upgrade service standards, provide Chinese cuisine, and ensure safety measures [2] - Experts suggest that while the initial reopening of visas has positively influenced travel intentions, significant growth in Chinese tourist numbers will require improvements in service quality, safety, and marketing efforts [2]
众信旅游:公司极地邮轮中心持续深耕南北极旅游市场
Ge Long Hui· 2025-11-24 00:52
Core Viewpoint - The company has established itself as the largest operator of polar cruise products in China, holding the top market share in the polar tourism sector [1] Group 1 - The company is continuously deepening its engagement in the polar tourism market, focusing on both the Arctic and Antarctic regions [1] - The company has become a dual-certified member of two authoritative organizations: the International Association of Antarctica Tour Operators and the Association of Arctic Expedition Cruise Operators [1] - The company's polar products are developed with a focus on maximizing tourist benefits, which has led to numerous positive market reviews [1]
印度全面恢复中国公民旅游签证
Huan Qiu Shi Bao· 2025-11-23 23:34
Group 1 - The Indian government has fully resumed issuing tourist visas to Chinese citizens, marking a significant step towards normalizing India-China relations [1] - This decision follows a previous limited reopening in July, where visa processing was only available at select Indian diplomatic missions in China [1] - The expansion of visa processing to a global scale reflects India's growing confidence in the current trajectory of bilateral relations [1] Group 2 - Despite the resumption of visas, the process remains complex and time-consuming, which may deter Chinese tourists from choosing India as a travel destination [2] - The Indian tourism industry faces challenges in catering to Chinese tourists, including the need for improved service quality, safety measures, and marketing efforts [2] - Experts suggest that while there is a gradual recovery in travel interest from Chinese citizens, significant growth in tourist numbers will require ongoing improvements in various aspects of the tourism experience [2]
沈阳冰雪游热度上升,“流量”正变“留量”!
Liao Ning Ri Bao· 2025-11-23 22:33
据了解,美团旅行近日发布的出行趋势报告显示,11月以来"冰雪航线"搜索热度持续攀升。在冰雪游实 际预订的热门目的地中,沈阳榜上有名,标志着其作为东北地区中心城市的冰雪旅游吸引力获得市场认 可。旅游业内人士指出,这股热度不仅源于人们对北方雪景的向往,更得益于辽宁日益完善的交通基础 设施。特别是今年9月沈白高铁开通后,一张以沈阳为中心、覆盖北京、长春、大连等主要城市的4.5小 时"冰雪交通圈"已然成型。 冰雪季尚未全面到来,辽宁冰雪旅游热度已悄然升温。美团旅行平台大数据显示,沈阳跻身全国冰雪游 热度前十大目的地,展现出强劲的市场吸引力。与此同时,以沈阳为重要枢纽的高铁网络持续发力,正 逐步将过境"流量"转化为本地消费"留量",为辽宁冰雪经济发展注入新动能。 交通格局的升级,不仅激发了本地市民"走出去"的热情,同时,其带来的庞大过境客流经由沈阳等枢纽 集散,也为沈阳、大连等城市创造了绝佳的承接条件。面对涌来的客流,辽宁商家闻讯而动。在沈阳, 多家星级酒店与温泉景区正联手打造"滑雪+温泉"的定制套餐,让游客在体验速度与激情后,能就地享 受冬日温暖的舒缓松弛;各大文博场馆和商业综合体也纷纷推出冰雪主题的夜间展览和民俗市 ...
中国入境游爆火后:如何打好服务与文化两张牌???
Jing Ji Guan Cha Bao· 2025-11-23 11:05
Core Insights - The inbound tourism market in China has seen a remarkable increase, with inbound tourist numbers rising over 100% year-on-year, and significant growth in spending from American (50% increase) and French (160% increase) tourists [1][2] Policy and Infrastructure - China has implemented unilateral visa-free policies for 48 countries, allowing ordinary passport holders to enter for business, tourism, family visits, and transit without a visa for up to 30 days [1] - Major source countries such as France, Germany, Japan, and Brazil are included in the visa-free policy, with 46 countries having their visa-free period extended to the end of 2026 [2] - The Ministry of Commerce and other departments have introduced measures to optimize the departure tax refund policy, lowering the minimum refund threshold from 500 yuan to 200 yuan and increasing the cash refund limit from 10,000 yuan to 20,000 yuan [2] Cultural and Service Development - The core competitiveness of inbound tourism lies in the unique charm of Chinese culture, but there is a concern that some tourism products are overly simplistic and fail to meet the global tourists' desire for an authentic experience [3] - To address this, there is a push for cultural experiences to become more dynamic and engaging, such as VR projects and immersive cultural activities that allow tourists to actively participate [4] Sustainable Development and Branding - The sustainable development of inbound tourism requires China to enhance its tourism destination branding, focusing on global promotion and establishing a feedback loop for continuous improvement [4] - The inbound tourism sector is transitioning from short-term popularity to a lasting appeal rooted in cultural richness, serving as a vital economic link and a showcase for Chinese culture [6]
中国入境游爆火后:如何打好服务与文化两张牌?
Jing Ji Guan Cha Wang· 2025-11-23 10:48
Core Insights - China's inbound tourism market has seen a remarkable increase, with inbound tourist numbers rising over 100% year-on-year, and significant growth in spending from American tourists (up 50%) and French tourists (up 160%) [1][2] - The surge in inbound tourism is attributed to relaxed visa policies and the enduring appeal of Chinese culture, but there is a challenge in converting this influx into long-term engagement [1][4] Visa Policies and Accessibility - China has implemented unilateral visa-free policies for 48 countries, allowing ordinary passport holders to enter for business, tourism, family visits, or transit for up to 30 days without a visa [1] - Major source countries such as France, Germany, Japan, and Brazil are included in the visa-free policy, with the validity extended to the end of 2026 for 46 countries, enhancing stability [2] - Additional measures like mutual visa exemptions with Thailand and Singapore, and 144-hour transit visa exemptions, have created a multi-layered system for inbound convenience [2] Economic Impact and Consumer Behavior - The Ministry of Commerce and other departments have introduced measures to optimize the tax refund policy for outbound tourists, lowering the minimum refund threshold from 500 yuan to 200 yuan and increasing cash refund limits from 10,000 yuan to 20,000 yuan [2] - In the first quarter, Sichuan province reported a 204.78% increase in the number of tourists claiming tax refunds, with sales in tax refund stores up 200.91% and the total refund amount up 211.64% [2] Cultural Engagement and Experience - The core competitiveness of inbound tourism lies in the unique charm of Chinese culture, but many tourism products currently suffer from superficial representations [3] - To address this, there is a need to transform cultural experiences into active participation, such as VR projects and immersive cultural activities that allow tourists to engage with Chinese culture more deeply [4] - Developing interactive projects and training guides with cross-cultural communication skills can enhance the visitor experience and foster a genuine connection with Chinese culture [4] Sustainable Development and Future Directions - The sustainable development of inbound tourism requires building a strong brand for tourism destinations, improving global promotion strategies, and establishing a feedback loop for continuous improvement [4] - Recommendations from the China Tourism Research Institute suggest enhancing travel convenience through optimized visa policies, digital tools for visa applications, and addressing common pain points for foreign tourists [5] - The evolution of inbound tourism is shifting from short-term spikes to a lasting appeal that showcases the unique charm of Chinese culture and strengthens connections between China and the world [5]
优化+1!手机“碰一下”就能退税,“中国购”成来华旅游新潮流
Sou Hu Cai Jing· 2025-11-23 10:39
(央视财经《天下财经》)随着免签政策持续放宽、入境消费便利化举措落地,中国游持续火热。在沉浸 式体验中国自然风光和人文魅力的同时,"中国购"也逐渐成为来华旅游的新潮流。 近日,美国学生与青年旅行协会带着旗下16家研学旅游机构来到中国,实地踩点多个热门城市,为学生客 群定制研学旅游行程。为期10天的中国行,他们在北京天坛学习打太极、体验京剧文化;在西安参观秦始 皇兵马俑博物馆、体验手工陶艺;在杭州学习传统茶艺、游西湖,深入体验不同城市的历史文化资源。 在3个月的时间里,退税体验的优化对提升当地入境消费的积极作用"立竿见影"。未来"一键退税"的试点范 围也将推及全国。 转载请注明央视财经 编辑:王昕宇 数据显示,今年以来,中国的入境游客量同比激增超100%,消费能级同步提升,欧美客群占比显著扩大, 其中美国游客消费额同比增长50%,法国游客消费额增长了160%。入境游消费额的增长,离不开一系列便 利化政策的落地,今年8月,杭州市率先推出全国首个离境"一键退税"服务,只需手机"碰一下",最快2分 钟就能退税到账。 杭州市文化广电旅游局国际处处长陈斌:杭州今年已经有277家离境退税商店,去年离境退税销售额总额是 1. ...
最新行业研究报告:深度体验游成全球旅游增长新引擎
Sou Hu Cai Jing· 2025-11-23 10:10
Group 1 - The global tourism market is shifting from "check-in sightseeing" to "in-depth cultural experiences" as highlighted by tourism authorities and international organizations from 30 countries and regions gathered in Hangzhou [1] - The "2024-2025 Cross-Border Tourism Consumption Trend Research Report" indicates that since the second half of 2024, China has been expanding its visa-free policy, enhancing services for foreign visitors, which significantly boosts their willingness to travel to China [3][5] - The President of the Asia-Pacific Tourism Association noted that visa facilitation can increase inbound tourism by an average of 8%, while visa-free policies can lead to a 16% increase, indicating growing interest from Asian tourists in China [5] Group 2 - The report forecasts a new trend in China's outbound tourism market from Q3 2024 to the end of Q2 2025, characterized by "short trips first, experience-driven," with Southeast Asia emerging as a key growth area for short-haul travel [9] - Long-haul travel sees Italy rising in popularity, with cultural experience tourism gaining traction [9] - The report also predicts a 3% to 5% year-on-year growth in global cross-border tourist numbers by 2025, with experiential tourism continuing to be a key driver for the industry [11] Group 3 - The CEO of the Italian National Tourism Agency reported an 18% year-on-year increase in Chinese tourists visiting Italy, noting a significant change in travel habits among Chinese youth who seek deeper experiences and community engagement [12]
日本发出“最强烈警告”!高市妄为之“祸”来了:日本将损失超2万亿日元,债券和日元遭抛售,大米鸡蛋价格涨不停,GDP负增长……
Mei Ri Jing Ji Xin Wen· 2025-11-23 09:10
Group 1 - Japan's Prime Minister Sanna Takashi's remarks regarding Taiwan have severely damaged the political foundation of Sino-Japanese relations, leading to a significant decline in the atmosphere for personnel exchanges between the two countries. Economic experts in Japan estimate that a sharp reduction in Chinese tourist numbers could result in losses exceeding 2 trillion yen for Japan [1] - If the current state of Sino-Japanese relations persists for over a year, it could lead to a reduction of more than 2 trillion yen in Chinese tourist spending, which would have a substantial impact on Japan's tourism industry and local economies [1] - The Japanese government has approved a 21.3 trillion yen economic stimulus plan, which is the first major fiscal initiative under Prime Minister Takashi's administration. This plan includes 17.7 trillion yen in general account expenditures, marking a 27% increase from the previous year [21][24] Group 2 - The Japanese economy has entered a negative growth phase for the first time in six quarters, with a 0.4% decrease in real GDP for the third quarter of 2025, translating to an annualized decline of 1.8% [5][10] - Exports have seen a decline for the first time in six quarters, with a 1.2% drop in goods and services exports, largely attributed to increased tariffs imposed by the United States on Japanese automotive and manufacturing products [10][11] - Domestic demand has also been adversely affected, with private residential investment plummeting by 9.4%, nearly erasing the recovery gains made post-pandemic [10] Group 3 - The depreciation of the yen against the dollar has raised concerns, with the Japanese Finance Minister expressing worries about the rapid and one-sided decline of the yen, which has increased the cost of imported goods for households and small businesses [3] - The recent economic data has led to a significant sell-off in Japanese assets, with the 30-year government bond yield reaching a historical high, and the Nikkei 225 index erasing all gains since the new Prime Minister took office [5][13] - The market is reacting to the economic outlook, with the yen depreciating approximately 6% since the new administration took office, raising concerns about the credibility of Japan's fiscal policies [14][17] Group 4 - The tourism sector is facing a severe downturn, with over 540,000 flight cancellations to Japan since mid-November, leading to potential losses in the tourism industry amounting to trillions of yen [19][20] - Chinese tourists are a significant contributor to Japan's tourism revenue, accounting for approximately 30% of the total foreign travel spending in Japan, making the current decline particularly impactful [19] - The Japanese government has acknowledged that the optimistic economic forecasts are no longer sustainable, revising the GDP growth expectation for the fiscal year 2025 down from 1.2% to 0.7% [10][11]