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麻糖米酒焕新圈粉年轻消费者
Sou Hu Cai Jing· 2025-11-14 00:10
孝感酿出年产值超60亿元的甜蜜产业 麻糖米酒焕新圈粉年轻消费者 孝感实施"百城千店"计划,助力麻糖米酒产业发展。图为11月13日,位于湾流汇的孝感麻糖米酒馆吸引 了不少顾客。 湖北爽露爽食品股份有限公司米酒生产线上,工作人员对流水线上的产品进行质检。 湖北米婆婆生物科技股份有限公司生产线上,罐装的米酒整齐行进在传送带上。 位于孝感麻糖米酒有限责任公司的博物馆,展示了孝感麻糖的前世今生以及制作工艺。 湖北日报全媒记者 王欣 通讯员 李林 李哲文 宓天鹏 "麻糖米酒天仙配,千年孝感好滋味。"许多人未曾踏足孝感,却早已尝过孝感麻糖的香甜、品过孝感米 酒的醇厚。 这份传承千年的"甜蜜"与"微醺",不仅是岁月长河中的孝感城市印记,更是湖北省传统食品产业的亮眼 名片。 孝感麻糖,拥有首批"中华老字号"企业,也是湖北省唯一入选国家《传统优势食品产区和地方特色食品 产业重点培育名单》的产品;孝感米酒,则是湖北省首个以地理标志注册的证明商标,入选国家重点地 方特色食品产业集群、《中欧地理标志协定》保护名录及国家"一带一路"地理标志品牌推广清单。 然而,随着"低糖低卡""时尚潮饮"等健康化、年轻化、场景多元化的消费新趋势兴起,这 ...
锅圈贵州酸汤项目:政企研协同书写乡村振兴 “酸辣新篇”
Jing Ji Guan Cha Wang· 2025-09-12 14:05
这场酸汤产业的变革,既为当地乡村振兴注入强心剂,也为传统食品行业打开了多重机遇窗口。从市场潜力看,随着消费者对特色、健康饮食的需求升级, 酸汤凭借非遗文化背书与健脾消食、清热解毒的特性,已展现出百亿级单品的潜力,苗苗食品不仅深度对接锅圈渠道,更吸引多家知名餐饮企业洽谈底料定 制,产业链上下游的研发、生产、物流环节均存在扩容空间。从模式价值看,"科研突破+企业转化+政府保障"的闭环,为酸菜、泡菜、糟粕醋等传统发酵 食品提供了可借鉴的升级路径——科研院所聚焦核心技术攻关,解决工业化的"卡脖子"问题;龙头企业承担市场对接与产能落地的角色,将实验室成果转化 为消费端产品;政府则通过政策引导与资源协调,保障农户利益与产业可持续性,这种三方协同模式,正打破传统农产品 "小散弱" 的困境,推动产业向集 群化、标准化发展。 研发人员培养驯化菌群 2025年初春,贵州黔东南台江县"魅力酸汤 味在苗乡"大会现场,16个酸汤产业链项目集中签约,24.18亿元资金涌入这片曾刚脱贫不久的土地——这场围绕 一碗苗家酸汤展开的产业盛会,不仅让有着千年历史的非遗美食站上百亿赛道起点,更标志着 "科研院所+龙头企业+地方政府"的政企研合作模式 ...
黑芝麻股价上涨2.45% 盘中成交额突破4亿元
Jin Rong Jie· 2025-08-19 17:48
Group 1 - The stock price of Hezhima reached 6.70 yuan as of August 19, 2025, reflecting an increase of 0.16 yuan from the previous trading day [1] - The opening price was 6.53 yuan, with a daily high of 6.88 yuan and a low of 6.48 yuan, resulting in a trading range of 6.12% [1] - The trading volume was 641,015 hands, with a total transaction amount of 428 million yuan [1] Group 2 - Hezhima's main business includes the production and sale of sesame paste and other food products, as well as involvement in grain processing and energy storage [1] - The company's product line includes sesame paste and sesame milk, which hold a certain market influence in the traditional food industry [1] Group 3 - On August 19, at 10:11 AM, Hezhima experienced a rapid price increase, with a rise of over 2% within 5 minutes and a transaction amount of 146 million yuan at that time [1] - The net inflow of main funds was 12.65 million yuan for the day, but over the past five trading days, there was an overall net outflow of 111 million yuan [1]
五芳斋:粽子第一股遭业绩滑坡 市场竞争加剧面临品牌与渠道的重构挑战
Xin Lang Zheng Quan· 2025-06-06 02:50
Core Viewpoint - Wufangzhai, known as the "first stock of zongzi," experienced its first performance decline since its listing in 2024, with both revenue and net profit decreasing due to a significant drop in zongzi sales, intensified market competition, and weak consumer demand [1][5] Financial Performance - In 2024, Wufangzhai achieved revenue of approximately 2.251 billion yuan, a year-on-year decline of 14.57% - The net profit attributable to shareholders was about 142 million yuan, down 14.24% year-on-year - The net profit after deducting non-recurring gains and losses was around 130 million yuan, a decrease of 9.66% year-on-year - In Q1 2025, the company reported revenue of 243 million yuan, an increase of 17.2% year-on-year, but the net profit attributable to shareholders remained in a loss position [1][5] Core Business Challenges - The core business of Wufangzhai, particularly its zongzi series, faced unprecedented market pressure in 2024, with sales heavily reliant on holiday demand - Increased market competition and heightened consumer price sensitivity, coupled with economic uncertainty, led to a significant decline in zongzi sales - The changing competitive landscape, with the rise of new brands and the proliferation of e-commerce platforms, weakened Wufangzhai's traditional channel advantages [2][3] Strategic Transformation - To address the weak core business, Wufangzhai proposed a multi-brand strategy in 2024, aiming to cover more niche markets with high-end and cost-effective brands - However, the implementation of this strategy has not yielded the expected results, with new product lines underperforming and traditional seasonal products like mooncakes failing to compensate for the decline in zongzi sales - International expansion offers new growth opportunities, but Wufangzhai's brand influence and channel development in overseas markets remain in the early stages, requiring significant resource investment [3][4] Brand and Channel Restructuring - In 2024, Wufangzhai undertook a large-scale channel adjustment, closing underperforming stores and optimizing its distribution network - While this adjustment improved channel quality, the contraction of offline channels and the expansion of online channels created a balancing act, with online profitability not sufficient to offset offline losses - The brand's recognition among younger consumers is declining, necessitating increased investment in brand marketing and product innovation to regain market favor [4][5] Summary and Outlook - Wufangzhai's 2024 financial report highlights the survival challenges faced by traditional food brands amid changing market conditions and intensified competition - The company must focus on brand innovation, market expansion, and product structure optimization while accelerating its internationalization efforts to identify new growth points - A comprehensive strategic transformation and enhancement of innovation capabilities are essential for Wufangzhai to regain a competitive edge in the market [5]
拆解零售业数据资源入表|净利润下滑,数据要素能否激活零售新增长?
2 1 Shi Ji Jing Ji Bao Dao· 2025-04-30 11:26
Group 1: Retail Industry Overview - In 2024, five retail companies including YaoYigou, JianZhiJia, WuFangZhai, GuangMing Dairy, and HaiZiWang disclosed a total of 18.3756 million yuan in data resources, covering various sectors such as pharmaceutical retail, food and beverage, and maternal and child products [1][3] - YaoYigou and JianZhiJia reported significant declines in net profit, with JianZhiJia's net profit at 12.8 million yuan, down 69.08% year-on-year, and YaoYigou's net profit at 1.63582 million yuan, down 72.52% year-on-year [3][4] - The companies are actively investing in data assetization, with YaoYigou listing 22 pharmaceutical data products and integrating data resources with financial institutions to build a pharmaceutical supply chain finance system [3][4] Group 2: Pharmaceutical Retail Sector - YaoYigou's data resources included business data, industry knowledge data, and research data, with a total data storage of 99,098.39 GB by the end of 2024 [3][4] - YaoYigou has established a credit system for small and micro customers, with a total credit of 20.7248 million yuan granted to 5,100 customers [4] Group 3: Food Retail Sector - GuangMing Dairy and WuFangZhai disclosed their data resources for the first time in 2024, with GuangMing Dairy reporting 233,200 yuan in development expenses [6][8] - WuFangZhai introduced a BI data unified decision-making platform and confirmed its data asset worth 1.0004 million yuan, which is now available on the Zhejiang Big Data Trading Service Platform [8] Group 4: Maternal and Child Products Sector - HaiZiWang reported a total of 9.9519 million yuan in data resources for 2024, with 8.6310 million yuan classified as intangible assets [9] - HaiZiWang has developed an intelligent DTC system and the KidsGPT smart advisor, marking significant advancements in digitalization within the maternal and child product sector [9]