位于武汉户部巷的 汉阳门石榴花夜市火了！ 不少外地游客赶来"打卡" 汉阳门石榴花夜市。 前不久，来自广东佛山的黄军皓、钟文浩两名小学生在家长的带领下到武汉旅游，途经汉阳门石榴花夜市时，兴致盎然地体验了打 气球游戏。 黄军皓的母亲向长江日报记者介绍，两个孩子是表兄弟关系，武汉近期天气晴好，一家人特地来户部巷游玩。只见黄军皓百发百 中，一旁的气球摊主韩大红忙着补给气球。 汉阳门石榴花夜市打气球摊吸引放秋假的外地小学生。 石榴花夜市紧邻长江大桥。 据了解，这些花车的经营者多为曾经的流动摊贩，韩大红便是其中之一。"过去我的摊位设在江边，一家四口的生计都要靠这个摊位 维持。"韩大红坦言。 同样曾是流动摊贩的罗荣华现在经营着一家铁板豆腐摊。"过去推着小车在桥头堡附近摆摊，既影响交通又容易产生卫生问题。"罗 荣华说，自从入驻石榴花夜市后，不仅生意趋于稳定，食品安全也有了保障。"管委会和社区给了很大支持，租金非常优惠，经营压力大 大减轻。" 据悉，由于户部巷的超高人气，像韩大红、罗荣华这样的流动摊贩不在少数。此前，占道经营带来的交通拥堵、环境卫生等问题时 有发生。为解决这一难题，武昌城管、中华路街道办事处、户部巷管委会及社区 ...

Core Insights - The article highlights the revitalization of the traditional "Malt Sugar Rice Wine" industry in Xiaogan, which is attracting younger consumers and adapting to modern consumption trends [9][24][25] - The industry has achieved an annual output value exceeding 60 billion yuan, showcasing its economic significance and cultural heritage [9][24] Industry Development - Xiaogan's "Malt Sugar Rice Wine" has been recognized as a traditional food product, included in national lists for key regional specialties and geographical indications [9][24] - The local government has implemented a "Ten Initiatives" strategy to promote high-quality development in the industry, aiming to expand its market presence [9][22] Technological Innovation - The production process has seen significant mechanization, with 95% of the rice wine production now automated, leading to a 30%-40% reduction in labor costs and a 17% increase in production efficiency [16][15] - Companies are integrating traditional techniques with modern technology, ensuring that the core flavors remain unchanged while improving production efficiency [17][15] Market Expansion - The "Hundred Cities, Thousand Stores" initiative aims to create new consumption scenarios by combining cultural displays, product promotions, and dining experiences [22] - The brand value of Xiaogan's malt sugar reached 8.175 billion yuan, while the rice wine brand value reached 19.077 billion yuan, marking significant growth [19][24] Cultural Heritage and Modernization - The article emphasizes the importance of preserving traditional techniques while innovating to meet contemporary consumer preferences [24][26] - The establishment of local regulations aims to protect and promote the cultural and economic aspects of the malt sugar rice wine industry [13][25] Consumer Engagement - New product innovations, such as the "Lychee Ice Brew" made from rice wine, have successfully attracted younger consumers, with sales exceeding 58 million cups [19][20] - The industry is actively participating in cultural events and public engagements to enhance brand visibility and consumer connection [21][20]

在加强保护传承，弘扬历史文化方面，《条例》明确孝感麻糖、孝感米酒制作的工艺特点，建立孝感麻 糖米酒历史文化保护名录，加强对孝感麻糖米酒传统制作技艺非物质文化遗产的保护，开展对涉及孝感 麻糖米酒的传统制作技艺、民风民俗、故事传说及重要实物的搜集、研究和整理。 在健全标准体系，推进品牌建设方面，明确制定和完善孝感麻糖米酒生产经营相关标准，建立健全孝感 麻糖米酒品牌培育服务体系，加强地理标志商标、中华老字号品牌等知识产权保护，依法推动设立和使 用孝感麻糖米酒区域公共品牌，提升孝感麻糖米酒品牌价值和知名度。 为激发市场主体活力，孝感大力引导麻糖米酒企业实施以智改数转为重点的新一轮技术改造，其中重点 技改项目6个，完成投资6.34亿元，进一步提升企业生产效率和产品质量。同时，加强优质企业梯度培 育，目前已有规上工业企业15家，省级制造业单项冠军企业5家、专精特新中小企业9家，建立了递进式 的企业成长梯队。此外，深入实施工信部"三品"战略，推动企业打造"米酒奶茶"等网红爆款，带动孝感 米酒线上销售额同比增长90%，3家麻糖米酒企业电商销售额破千万元。 10月21日，孝感市人大法工委相关负责人对《条例》的制订背景和主要内容 ...

Core Viewpoint - Sichuan has implemented three key strategies to boost holiday consumption, leveraging policies, activities, and new consumption scenarios to stimulate economic growth during the summer season [8][9][10]. Group 1: Policy Initiatives - Sichuan focuses on student consumption by providing targeted financial support for 3C digital communication products through a combination of government subsidies, platform discounts, and merchant promotions, creating a multi-dimensional discount system [9]. - The government plans to distribute "new student benefits" packages to over 1 million students, enhancing the shopping experience for both local and visiting consumers [9]. - Various cities in Sichuan have launched promotional campaigns utilizing "ticket root economy," offering discounts at over 800 merchants, including local cuisine and popular tourist attractions [9]. Group 2: Innovative Activities - The province has organized numerous cultural and tourism events, including the "2025 Summer Cultural and Tourism Consumption Season," which features over 100 promotional activities [10]. - Events like the Sichuan Electronic Sports Month and the third Luzhou eSports Competition have transformed spectator interest into habitual consumption, significantly boosting local economic activity [10]. - The integration of cultural and tourism activities has created a vibrant atmosphere, attracting both residents and tourists to participate in various events [10]. Group 3: New Consumption Scenarios - Sichuan has developed new consumption scenarios focusing on food, goods, and scenic experiences, enhancing the quality of consumer engagement [11][12]. - Over 1,000 promotional activities have been organized around local cuisine, such as the "Drunken Beautiful Guangyuan" beer music season, which connects culinary experiences with urban landmarks [11]. - The province has introduced "Yue You Fusion" scenarios that incorporate elements of low-altitude tourism and modern technology, aiming to create a comprehensive shopping and lifestyle experience [12].