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职教微光点亮产业星河:中国东方教育《大行业小人物》背后的时代答卷
Xin Lang Zheng Quan· 2025-07-10 08:22
Core Viewpoint - The release of the brand story video "Big Industry, Small People" by China Oriental Education Group highlights the vital role of vocational education in driving China's economic transformation and upgrading through the dedication of vocational teachers [1][3]. Group 1: Talent Supply System - The restaurant industry, with a market size of 5 trillion yuan and 20 million jobs, is supported by New Oriental Culinary Education's three-dimensional training model of "skill inheritance - mindset cultivation - industry adaptation" [4]. - The educational philosophy of teacher Zhou Houchao emphasizes the importance of practical skills, aligning with the industry's shift from traditional kitchens to modern restaurant management [4]. - The 700,000 graduates not only fill basic job vacancies but many become technical backbones of chain restaurants or entrepreneurs, facilitating a transition from "quantity accumulation" to "quality enhancement" in the industry [4]. Group 2: Industry Response Mechanism - In the booming e-commerce sector, Xinhua Computer Education's strategy showcases a "professional iteration response mechanism" to keep pace with rapid industry changes [6]. - Teacher Fu Xiaoyan notes that the shelf life of operational knowledge is shorter than that of milk, prompting the education system to update courses faster than the industry average [6]. - This proactive approach enables graduates to quickly enter emerging roles in new media content operations, contributing significantly to the digital economy [6]. Group 3: Education-Industry Integration - The explosive growth of the new energy vehicle industry tests vocational education's ability to adapt to technological changes, with Wan Tong Automotive Education achieving a 96.2% employment rate through a collaborative model [8]. - Teacher Jia Kaijun's transition from traditional vehicles to electric vehicles reflects the educational institution's alignment with industry technological transformations [8]. - By establishing training bases with companies like BYD and Chery, the institution integrates corporate technical standards into teaching modules, addressing labor shortages and promoting the dissemination of industry standards [8]. Group 4: Service Industry Quality Upgrade - Ouman Di Fashion Beauty Education reveals the key to upgrading service industry quality through a competition-driven model [10]. - Teacher Zeng Li emphasizes resilience in facing pressure, which is essential for the beauty industry’s shift from skill-based services to experience economy [10]. - The success in various authoritative competitions demonstrates the transformation of industry aesthetic trends and service standards into competitive benchmarks, enhancing students' professional competitiveness and promoting international development in the beauty industry [10]. Group 5: Regional Development and Integration - The video was filmed at China Oriental Education's Sichuan Vocational Education Industrial Park, which serves as a crucial educational hub in Southwest China [12]. - This park integrates teaching, training, research, and industry connections, providing a quality platform for vocational teachers and acting as a talent incubator for regional industrial development [12]. - By consolidating local industrial resources and deepening school-enterprise cooperation, the institution ensures that educational outcomes effectively meet regional industrial upgrading needs [12].