Core Viewpoint - The article emphasizes the importance of reading and its correlation with higher income levels, suggesting that reading is a cost-effective way to build personal capabilities and knowledge [2][3][4][5]. Investment Books - The article presents a curated list of 5-star investment books, categorized into various themes such as fund investment, investment psychology, value investing, and entrepreneurship [14][127]. - Notable titles include "Common Sense on Mutual Funds" by John Bogle, which lays the theoretical foundation for index funds, and "The Intelligent Investor" by Benjamin Graham, regarded as a cornerstone of value investing [16][58]. Fund Investment - "Common Sense on Mutual Funds" highlights that low-cost, broadly diversified index investing will outperform most expensive actively managed funds over the long term [20]. - "The Little Book of Common Sense Investing" is another key title that reinforces the benefits of index funds [21]. Investment Psychology - "Thinking, Fast and Slow" by Daniel Kahneman discusses the dual systems of thought and their implications for investment decisions [41]. - "The Behavior Investor" explores how behavioral finance impacts investment outcomes and offers solutions to improve decision-making [38]. Value Investing - "The Intelligent Investor" introduces the concept of "Mr. Market" and the principle of margin of safety, which are fundamental to value investing [60][61]. - "Securities Analysis" serves as a comprehensive guide for analyzing financial statements and assessing company value [62]. Entrepreneurship and Personal Growth - "The Millionaire Fastlane" challenges traditional wealth-building methods and advocates for creating automated income systems [111]. - "The Innovator's Dilemma" explains why well-managed companies can fail in the face of innovation, providing insights into maintaining competitive advantage [112]. Conclusion - The article concludes that the 5-star book list is continuously growing, currently featuring over 40 classic titles that cover various aspects of investment and personal development, aiming to assist readers in enhancing their investment knowledge and decision-making skills [127].

Core Viewpoint - The article highlights the annual Double Eleven shopping festival, emphasizing the opportunity for consumers to purchase books at discounted prices, particularly in the investment and finance category [1][2]. Discount Benefits - The company has prepared special purchasing benefits for the Double Eleven event, including a discount of 120 yuan for purchases over 300 yuan, with coupons available on the product page [5]. - The promotional period is from November 9, 2025, at 20:00 to November 11, 2025, at 24:00 [5]. Selected Books for Investment and Finance - The company has selected six notable investment and finance books for this promotion, including: 1. **"Active Fund Investment Guide"** - A comprehensive introduction to active funds, covering what they are, how to buy and sell them, and investment strategies [11]. 2. **"Index Fund Investment Guide"** - Suitable for beginners, this book discusses 256 mainstream index funds in China and provides investment strategies for ordinary investors [13][14]. 3. **"Ten Years to Financial Freedom through Regular Investment"** - This book details the concept of regular investment, making it ideal for working professionals with steady cash flow [17]. 4. **"Long-Term Stock Market Secrets"** - A globally bestselling book updated with nearly 30 years of new data, emphasizing that stocks are the best long-term wealth accumulation method [19][20]. 5. **"Trillion Index"** - A narrative on the history of index funds, featuring stories of investment masters and industry elites [25]. 6. **"Patient Capital"** - This book illustrates the journeys of long-term investment pioneers, providing insights into managing family assets [26][27]. Additional Recommendations - The article also mentions various other financial and investment-related books, categorized into different themes such as professional investment, wealth thinking, and workplace improvement, providing a comprehensive reading list for interested individuals [49][75][80].

Core Viewpoint - The article emphasizes the importance of long-term investment strategies for new investors, highlighting ten key principles that can guide their investment decisions. Group 1: Investment Principles - Use long-term idle funds for investment to avoid impacting normal life [7][10] - The market rises amidst volatility, and even in bull markets, there are fluctuations [11][12][14] - Indices tend to rise over the long term, driven by company earnings growth [16][18] - Significant market gains occur in short bursts, making timing crucial [23][24] - Buy low and sell high, adhering to value investing principles [25][26] - Long-term investing presents continuous opportunities, with multiple market cycles expected [27][30] - Avoid leveraging or short selling to prevent permanent capital loss [31] - Market trends are cyclical, with different sectors leading in various bull markets [32][34] - Maintain a positive mindset regardless of market fluctuations [35] - Patience is the best virtue for investors, focusing on buying during dips and selling during peaks [36]

Core Viewpoint - The article highlights the annual 618 shopping festival, emphasizing the opportunity for consumers to purchase books at discounted prices, particularly in the investment and finance category [1][2]. Summary by Sections Promotional Offers - The company offers limited-time discounts on investment-related books during the 618 event, with discounts starting at 50% and additional coupon stacking available, allowing for a maximum discount of 130 on purchases over 300 [4]. Featured Books - The promotional book list includes six notable titles: 1. "The Active Fund Investment Guide" 2. "The Index Fund Investment Guide" 3. "Ten Years to Financial Freedom through Regular Investment" 4. "The Long-Term Stock Market Secret" 5. "The Trillion Dollar Index" 6. "Patient Capital" [6][16][20][26][31]. Book Summaries - "The Active Fund Investment Guide" provides a comprehensive introduction to active funds, including how to buy and sell them, aimed at helping readers build their investment systems [9]. - "The Index Fund Investment Guide" is suitable for beginners, detailing 256 mainstream index funds and investment strategies for ordinary investors [12][13]. - "Ten Years to Financial Freedom through Regular Investment" outlines a detailed plan for regular investment, particularly beneficial for salaried individuals with consistent cash flow [16]. - "The Long-Term Stock Market Secret" is a globally recognized investment classic, emphasizing that stocks are the best long-term wealth accumulation method, while also addressing the risks involved [20][21]. - "The Trillion Dollar Index" narrates the history of index funds and features insights from renowned investors, making it an engaging read [26][28]. - "Patient Capital" shares stories of long-term investment pioneers, providing lessons on managing family assets effectively [31][32]. Additional Recommendations - The article also mentions various other investment and finance-related books, including titles focused on financial literacy for children, family financial planning, and classic investment strategies, catering to a wide audience from beginners to seasoned investors [35][39][45][49].