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民生银行潍坊青州支行:金融知识进商圈 权益守护暖民生
Qi Lu Wan Bao· 2025-09-29 06:28
为进一步提升商户金融风控能力与群众金融素养,近日,民生银行潍坊青州支行组织到青州商业街开展 了一场以"保障金融权益,助力美好生活"为主题的金融知识宣传活动,将定制化金融服务与安全防护知 识送进商圈。 活动当天,支行在商业街核心路段设立宣传阵地,通过主题横幅、图文折页、现场讲解等形式,围 绕"商户经营安全"和"居民消费防护"两大板块,结合商户日常高频使用的收款码、POS机等场景, 以"案例+口诀"的通俗形式普及金融知识。支行工作人员现场演示了"收款码真伪核验技巧",并通过剖 析"虚假POS机改装诈骗"等典型案例,指导商户如何识别和防范金融风险,帮助商户筑牢资金安全防 线。同时,针对消费群众,通过情景模拟"虚假购物退款""冒充公检法诈骗"等骗局,普及"三不一多"防 骗口诀(即"未知链接不点击、陌生来电不轻信、个人信息不透露、转账汇款多核实"),切实提升群众 防范诈骗的能力。 该支行工作人员还介绍了"商户快贷""收银台POS贷"等普惠金融产品,帮助商户破解资金周转难题;通 过"风险承受能力测评""理财品类沙盘演示"等形式,引导群众树立理性理财观念,远离理财陷阱。活动 期间,工作人员耐心解答群众咨询,针对不同群体的金 ...
晚上九点,记者暴走3万步,只为了
Jin Rong Shi Bao· 2025-09-01 08:41
Core Viewpoint - The article highlights the vibrant development of nighttime economy in Yangzhou, driven by cultural and tourism integration, innovative consumption experiences, and supportive financial initiatives [1][5][20]. Group 1: Nighttime Economy Development - Yangzhou's nighttime economy is characterized by a blend of cultural heritage and modern consumption, transforming traditional experiences into engaging activities for tourists [1][3]. - The introduction of innovative cultural performances and interactive experiences has significantly increased nighttime visitor numbers, with a reported 65% year-on-year growth in tourist reception for nighttime boat performances [2][5]. - The city has seen a 10.25% year-on-year increase in monitored nighttime cultural and tourism consumption venues during the summer [5]. Group 2: Innovative Consumption Experiences - Unique offerings such as DIY experiences, themed cafes, and immersive performances have attracted substantial nighttime foot traffic, with weekday visitor numbers reaching around 20,000 and holiday numbers exceeding 50,000 [3][8]. - The integration of technology in cultural experiences, such as virtual reality and interactive performances, has enhanced the appeal of nighttime activities [4][8]. Group 3: Financial Support for Nighttime Economy - Financial institutions are actively supporting the nighttime economy through various initiatives, including a strategic cooperation agreement aimed at enhancing consumer spending and financial services [16][20]. - Significant financing has been allocated to cultural tourism projects, with over 30 billion yuan provided for infrastructure upgrades and nighttime project development [18]. - Innovative credit products and services are being developed to cater to the specific needs of small businesses and individual entrepreneurs in the nighttime economy [19][20].
“古城夜趣”再添消费温度
Jin Rong Shi Bao· 2025-08-29 02:40
Core Viewpoint - The article highlights the vibrant development of nighttime economy in Yangzhou, showcasing how cultural and tourism integration has transformed the city into a hub for nighttime consumption, driven by innovative experiences and enhanced infrastructure [1][2][4]. Group 1: Nighttime Economy Development - Yangzhou's nighttime economy is characterized by a blend of cultural heritage and modern consumer experiences, attracting significant tourist traffic, especially during holidays [1][3]. - The introduction of innovative cultural performances and immersive experiences, such as the "Grand Canal Yangzhou" boat shows, has led to a 65% year-on-year increase in visitor numbers since August [2]. - The city has seen a 10.25% year-on-year increase in nighttime cultural tourism consumption venues, with a 27.9% increase compared to the previous month [4]. Group 2: Consumer Experience and Engagement - Unique offerings like DIY experiences and creative food products have enhanced consumer engagement, with nighttime foot traffic reaching up to 50,000 during holidays [3]. - The integration of sports events, such as the "Super League," has significantly boosted local consumption, with a 42.7% increase in service revenue across various sectors [6]. - The introduction of interactive experiences, such as "script killing" games in gardens, has attracted younger audiences and deepened their connection to local culture [7]. Group 3: Infrastructure and Support Services - Yangzhou has improved its infrastructure to support nighttime activities, including the renovation of roads to enhance pedestrian and non-motorized vehicle traffic flow [10][11]. - The city has implemented various measures to improve the nighttime consumer experience, such as the introduction of smart payment systems that reduce queue times by over 60% [13]. - Financial institutions are actively supporting the nighttime economy through credit facilities and innovative financial products tailored to local businesses and consumers [16][18]. Group 4: Financial Support and Innovation - The collaboration between financial institutions and local government aims to enhance the nighttime economy by providing targeted financial support and developing new consumer credit products [14][17]. - Recent agreements have led to significant funding for cultural tourism projects, with over 30 billion yuan allocated to support infrastructure upgrades and nighttime activities [16]. - The establishment of a big data platform has streamlined credit services for small businesses, facilitating quick access to financing for nighttime market vendors [17].