2月10日晚，"购在中国 年味天府"百家场景乐购新春活动在天府新区麓镇广场举行，一场以成都为核心、辐射全川的新春消费盛宴全面启动。 "购在中国 年味天府"百家场景乐购新春活动启动 主办方供图 活动现场发布了"川字号"优品100强推荐名录，同步推出2026年度"四季消费"系列清单、"美食之都团圆宴活动清单"以及"2025成都匠心年夜饭"推荐榜单。 同时，一张覆盖全市的"成都年味消费全景图"正式亮相。接下来，以成都为核心，联动德阳、眉山、资阳以及绵阳、南充、宜宾等川内各大城市的上百家消 费新场景，将推出N场促消费活动，让消费者在实实在在的优惠与便利中过个幸福年。 天府年味"燃"起来 天府年味"燃"起来。新春佳节，"吃"团圆宴自然是不可或缺的重要环节。活动现场，"美食之都团圆宴活动清单"与"2025成都匠心年夜饭"推荐表单发布，带 领市民与游客走进成都的烟火深处。 启动活动上，一张覆盖全年文商旅体消费的"2026成都四季消费清单"与一幅囊括成都全市特色消费地标的"成都年味消费全景图"同步亮相，点亮全年消 费"风向标"。 成都市商务局相关负责人表示，"2026成都四季消费清单"与"成都年味消费全景图"的发布，不仅为市 ...

（来源：黑龙江日报） 马年饰品热销。 彩色灯笼映出喜庆气氛。 转自：黑龙江日报 方正剪纸邂逅年货大集。 市民在彩色灯笼下拍照。 □文/本报记者 刘瑞 摄/本报记者 苏强 刘心杨 马年春节的脚步日渐临近，哈尔滨的街头巷尾已然氤氲着浓郁年味。各大超市备足年货稳价保供，商场促销 紧扣潮流亮点纷呈。冰城在冬日里涌动着强劲的消费热潮，尽显国潮引领、绿色赋能、体验升级、供需两旺 的鲜明节日特色，传统年味与现代消费理念碰撞出别样城市活力。 年货市场 国潮+绿色 引领新风尚 进了腊月门，天天都是年。日前，记者在哈尔滨透笼国际商品城看到，红彤彤的春联、福字、马年生肖吉祥 物早已抢占C位，成为市场"主角"。 今年的年货市场呈现出传统与创新深度融合的显著特点。15元一副的传统纸质春联，厚实挺括的红纸上印 着"策马扬鞭启新程""龙马精神万事兴"等吉祥话语，边缘带着细腻的压花纹路，深得长辈喜爱。售价20元至 25元的磁吸款春联格外走俏，3毫米加厚的立体植绒材质搭配镂空雕花与烫金字体，全背磁吸贴片一贴即稳， 凭借安装便捷、可反复使用的优势，成为年轻人的首选。马年吉祥物货架更是萌力十足，圆滚滚的身形、憨 态可掬的表情，搭配"马到成功""前 ...

Group 1 - The upcoming Spring Festival is driving local markets to open, enhancing consumer experience and providing merchants with expanded sales channels [1] - Various local markets are showcasing regional specialties, with over 150 merchants in Turpan, Xinjiang, and more than 300 stalls in Shanshan County, featuring local products like dried fruits and wines [2][3] - The logistics industry is experiencing a surge due to the festive consumption, with Baigou New City in Hebei operating over 260 domestic logistics routes, achieving nationwide coverage [4] Group 2 - The Ministry of Commerce and nine other organizations have launched the "2026 'Happy Shopping Spring Festival' Special Activity Plan," promoting consumption across various sectors [5] - Initiatives include promoting traditional dining experiences, discounts on home appliances, and special offers from hotels and resorts [6] - Transportation sectors are optimizing services, with airlines offering ticket lotteries and railways providing discounts during non-peak times [7] - Support for local markets and special promotions in key commercial areas is being encouraged to boost consumer spending [8] - Additional measures include incentives for cinema discounts and extended hours for cultural venues to enhance holiday engagement [9][10]

"好吃·马上尝鲜品年味""好住·龙马安居享团圆""好行·马踏春风步锦程""好游·一马纵览好山河""好购·马不停蹄送好礼""好玩·戏马游龙闹新春"……2026年春 节假期，一场围绕"吃住行游购玩"的全域消费盛宴即将开启。据金融监管总局网站2月2日消息，商务部、金融监管总局等九部门联合印发《2026"乐购新 春"春节特别活动方案》，围绕春节9天假期（2月15日至23日）推出系列促消费活动。 图源 金融监管总局网站 方案聚焦年俗文化、家庭团圆、购物出行等核心需求，打造全域联动、全民乐享的春节消费盛宴。 "乐购新春"活动设计六大主题，全面覆盖春节假期消费需求。"好吃·马上尝鲜品年味"板块将组织餐饮名店、老字号企业推出年夜饭套餐和团圆宴，设置 年味美食市集，举办美食大赛、厨艺比拼等活动，吸引更多群众一起"寻味中国年"。"好住·龙马安居享团圆"板块聚焦家居消费，联动家居卖场、家电品 牌、家装企业推出"新春焕新家"惠民促销，组织酒店民宿开展"新春好好住"主题活动。出行方面，"好行·马踏春风步锦程"板块要求民航、铁路部门增加运 力，优化空铁联运产品，提供机票抽奖、春节特供飞机餐等服务，扩大"静音车厢"实施范围。"好游·一马纵 ...

Group 1 - The upcoming Spring Festival is driving local markets to open, enhancing consumer experience and providing merchants with expanded sales opportunities through various promotional policies [1][2] - In Xinjiang's Turpan, local specialty markets feature over 150 vendors offering products like dried fruits and lamb, alongside cultural activities such as paper-cutting and couplet writing [4] - Anhui's Ma'anshan city hosts a lively market with over 60 booths covering agricultural products, food, and handicrafts, promoting a one-stop shopping experience for citizens and tourists [7] Group 2 - The surge in festive consumption is accelerating logistics operations, with Baoding's logistics center opening over 260 domestic routes, achieving nationwide coverage and establishing 12 cross-border logistics channels [10] - The Ministry of Commerce and other agencies have launched a special Spring Festival activity plan, encouraging various sectors including dining, accommodation, and transportation to enhance consumer engagement [13][19] - Initiatives include promoting traditional dining experiences, offering discounts on travel, and encouraging cultural venues to extend hours and increase capacity to attract more visitors [15][21]

Core Viewpoint - The Guangxi government is launching a large-scale consumption promotion event titled "Buy in China - 2026 Guangxi Spring Consumption Season" from January to March, featuring over 1,000 activities across six major themes to stimulate consumer spending and enhance the festive atmosphere [1][2]. Group 1: Subsidy and Consumer Incentives - The event includes significant subsidy policies, such as up to 20,000 yuan for consumers who scrap old cars for new ones, 15% subsidies on specified energy-efficient appliances (up to 1,500 yuan), and 15% subsidies on digital products priced under 6,000 yuan (up to 500 yuan) [1]. - The "Smart Life · Enjoy Guangxi" program focuses on promoting the replacement of old goods with new ones, enhancing consumer engagement through financial incentives [1]. Group 2: Local Products and Online Sales - The "Special Products · Quality Guangxi" theme promotes local goods, featuring a live-streaming event showcasing over a hundred quality products, including Wuzhou Liubao tea and Liuzhou snail noodles, alongside more than 150 online and offline activities [2]. - The initiative aims to boost the visibility and sales of Guangxi's local specialties, enhancing regional economic activity [2]. Group 3: Food and Hospitality Promotions - The "Premium Services · Taste Guangxi" theme includes special offers from well-known restaurants and hotels, such as discounted reunion dinners and low-priced hot spring packages, to attract consumers during the festive season [2]. - A lottery system linked to consumer spending will be introduced, with prizes of up to 800 yuan for invoices over 100 yuan [2]. Group 4: Cultural and Sports Events - The "Gathering in Guangxi · Charm Guangxi" theme integrates cultural, tourism, and sports activities, featuring non-heritage consumption seasons and various large-scale performances to enrich the festive experience [2]. - Sports events, including the Guangxi County Football Super League and various basketball competitions, will be organized to enhance community engagement and participation [2]. Group 5: Payment and Convenience Enhancements - The "Worry-Free Payment · Smooth Travel Guangxi" theme focuses on improving payment experiences for consumers, with special offers for inbound tourists and various financial incentives from institutions [3]. - Initiatives like "1 penny subway rides" and random discounts aim to enhance consumer convenience and encourage spending [3]. Group 6: Regional Collaboration and Activities - The "All-Region Linkage · Vibrant Guangxi" theme ensures comprehensive coverage across 14 cities and 111 counties, with over 200 unique activities planned to celebrate the New Year [3]. - Local governments are allocating significant funds for consumer incentives, such as 6 million yuan in Nanning and 20 million yuan in Yulin, to foster a festive shopping atmosphere [3].