12月20日,全国文化人才工作座谈会暨全国宣传系统先进集体和先进个人表彰大会在北京举行,山东齐鲁 壹点传媒有限公司获评全国宣传系统先进集体。 从2014年由齐鲁晚报孕育而出的新闻客户端,到如今成长为下载量超1.05亿、全媒体矩阵覆盖2.04亿人的 智慧媒体标杆,十一年来,齐鲁壹点以优质内容为根,以技术引领为脉,以用户连接为特色,乘媒体融合之势, 扎根深耕、拔节生长。而今,面对主流媒体系统性变革提出的深层次命题,面对数字文化新赛道带来的崭 新发展机遇,齐鲁壹点正以不变的初心,创新突破,拥抱变革! 记者 刘雅菲 时培磊 报道 技术引领 打造媒体融合 "齐鲁模式" 2014年,齐鲁壹点应媒体融合之势而生,如破土新苗,承载着传统媒体的转型期盼。同年,山东齐鲁壹点传媒 有限公司正式揭牌。2015年,齐鲁壹点技术团队成立,实现了"自主研发、自主运营",也为齐鲁壹点技术引 领的发展之路撑起筋骨。彼时的传统媒体,正遭遇渠道失灵难题,齐鲁壹点以客户端为支点,以技术为动能, 撬动了一场持续十一年的自我革新,在变局中探索出了融合发展新模式。 从喊出"找记者,上壹点"的暖心口号,与用户零距离；到以"在线化、智能化、智慧化"重构产品内 ...

Group 1 - The 2025 Data Innovation Development Conference was held in Jinan, where the "Cultural Data Asset Evaluation Guidelines" were officially released, marking the first group standard for cultural data asset evaluation in China [2] - The Qilu Cultural Model high-quality data set was recognized as a data innovation practice case and included in the 2025 Shandong Province high-value data set [2] - The conference highlighted the importance of data application innovation and governance optimization, showcasing the limitless potential of data elements [2] Group 2 - The Qilu Cultural Model, developed by Shandong Digital Culture Group, is a controllable multimodal generative AI model based on advanced algorithms and a self-built cultural database [3] - Since its launch in November 2024, the model has received multiple recognitions, including inclusion in the 2025 provincial government work report and a 5-level certification from the China Academy of Information and Communications Technology [3] - The model supports the deep integration of AI with various industries, including culture and tourism, and has established a replicable technology system and industry empowerment model [3] Group 3 - Shandong Digital Culture Group emphasizes the role of technology in driving innovation, leveraging various laboratories to develop key products such as the Qilu Cultural Model and the Shandong Cultural Database [4] - The company has launched several platforms, including "Yidian Tianyuan" for metaverse activities and "Yidian Tianji" for media modeling, contributing to the digital transformation of cultural and media sectors [4] - The group is focused on creating intelligent application platforms to enhance digital creativity and industry capabilities [4]

Core Insights - The 2025 Data Innovation Development Conference was held in Jinan, where the "Cultural Data Asset Evaluation Guidelines" were officially released, marking a significant step in standardizing cultural data asset evaluation in China [1] - The Qilu Cultural Large Model high-quality dataset was recognized as a data innovation practice case and included in the 2025 Shandong Province high-value dataset [1] Group 1: Cultural Data Asset Evaluation Guidelines - The guidelines were drafted by Shandong Digital Culture Group in collaboration with numerous related institutions and organizations, completing the project initiation in June 2023 [1] - This is the first group standard for cultural data asset evaluation in China, aimed at standardizing evaluation processes and ensuring accurate results, thus fostering a healthier market environment [1] - The guidelines will provide unified, scientific, and standardized guidance for the evaluation of cultural data assets, promoting reasonable pricing and effective circulation [1] Group 2: Qilu Cultural Large Model - The Qilu Cultural Large Model, developed by Shandong Digital Culture Group, is based on advanced large model algorithms and a self-built Shandong cultural database [2] - Since its launch in November 2024, the model has received multiple recognitions, including being included in the 2025 provincial government work report and receiving a level 5 certification from the China Academy of Information and Communications Technology [2] - The model supports the deep integration of artificial intelligence with various industries, including cultural tourism and education, and has established a replicable technical system and industry empowerment model [2] Group 3: Technological Innovations and Platforms - Shandong Digital Culture Group emphasizes the role of technology in driving innovation, leveraging various laboratories to develop the Qilu Cultural Large Model and Shandong Cultural Database [3] - The company has launched several key products, including the "Yidian Tianyuan" metaverse activity platform and the "Yidian Tianji" media large model [3] - Additional platforms such as "Fangxing" intelligent agent development platform and "Haoyu" cultural tourism digital platform have been created to enhance digital applications in the cultural sector [3]

Core Insights - The 17th China (Jinan) International Information Technology Expo and "Artificial Intelligence +" Innovation Application Summit was held in Jinan, showcasing its significance as a major international event in the information technology sector since 2002 [1] Group 1: Event Overview - The expo is the only international regional information technology exhibition co-hosted by the United Nations Economic and Social Commission for Asia and the Pacific and China, recognized for its high standards and international influence [1] - A total of 5 "Shandong Province Outstanding Leading Industry Models," 10 "Shandong Province Excellent Innovative Industry Models," and 15 "Shandong Province Cultivating Growth Industry Models" were released during the summit [1] Group 2: Key Product Highlights - The Qilu Cultural Model, developed by Shandong Digital Culture Group, was awarded the "Shandong Province Excellent Innovative Industry Model" [1] - Six products were showcased, including the Qilu Cultural Model, Confucius Intelligent Model, Shandong Cultural Data Annotation Platform, "Memory Yiyuan" Intelligent Entity, "Wenqu" Digital Creative Interactive Platform, and "Haoyu" Cultural Tourism Digitalization Platform [1] Group 3: Technological Advancements - The Qilu Cultural Model is based on advanced large model algorithm technology, utilizing a self-built Shandong cultural database for training and a self-developed multi-modal content risk control platform for safety [2] - Since its launch in November 2024, the model has received multiple recognitions, including the National Cyberspace Administration's algorithm filing and generative AI service filing, and has been included in the 2025 Shandong Provincial Government Work Report [2] - The model has achieved a level 5 certification from the China Academy of Information and Communications Technology and holds 21 national invention patents [2] Group 4: Company Role and Strategy - Shandong Digital Culture Group plays a crucial role in implementing national cultural digitalization strategies and is a core operator in the cultural industry, focusing on data integration, technology research and development, and diverse service applications [2] - The company emphasizes the importance of technology-driven leadership, leveraging various laboratories to develop key products and platforms, including the "Yidian Tianyuan" Metaverse Activity Platform and "Yidian Tianji" Media Large Model [3]

Core Points - The 17th China (Jinan) International Information Technology Expo and "Artificial Intelligence +" Innovation Application High-end Summit was held in Jinan, where the Qilu Cultural Model developed by Shandong Digital Culture Group was recognized as an excellent innovative industry model in Shandong Province [1][2] - The Qilu Cultural Model has been awarded various certifications and recognitions, including the National Internet Information Office's algorithm filing and inclusion in the 2025 provincial government work report [2] Group 1 - The Qilu Cultural Model is based on advanced large model algorithm technology, utilizing a self-built Shandong cultural database as core training data, and features a self-developed multi-modal content risk control platform for safety [2] - Since its launch in November 2024, the model has received a level 5 certification from the China Academy of Information and Communications Technology and has been involved in the formulation of five related standards [2] - The model supports the deep integration of artificial intelligence with various industries, including cultural tourism and education, and has established a replicable technical system and industrial empowerment model [2] Group 2 - Shandong Digital Culture Group emphasizes the role of technology in driving innovation, leveraging various laboratories to develop the Qilu Cultural Model and Shandong Cultural Database [3] - The company has launched several key products, including the "Yidian Tianyuan" metaverse activity platform and the "Yidian Tianji" media large model [3] - The group is also developing multiple digital application platforms, such as the "Fangxing" intelligent agent development platform and the "Lingxi" mini-game development platform [3]

Core Points - The 17th China (Jinan) International Information Technology Expo and "Artificial Intelligence +" Innovation Application High-end Summit was held in Jinan, marking a significant event in the information technology sector [1] - The expo is recognized as the only international regional information technology exhibition co-hosted by the United Nations Economic and Social Commission for Asia and the Pacific and China, having been successfully held for 16 years since 2002 [1] - Several industry models were launched, including five "Shandong Province Excellent Leading Industry Models" and ten "Shandong Province Excellent Innovative Industry Models," highlighting the advancements in digital culture and technology in Shandong [1] Company Highlights - Shandong Digital Culture Group showcased its independently developed Qilu Cultural Model, which received the title of "Shandong Province Excellent Innovative Industry Model" [1] - The group is a major state-owned cultural enterprise in Shandong, responsible for implementing national cultural digitization strategies and promoting the province's cultural and digital strengths [2] - The company has developed various digital platforms and products, including the "Memory Yiyuan" intelligent entity and the "Wenqu" digital creative interactive platform, which received positive feedback at the expo [1][2] Industry Engagement - Since its establishment, Shandong Digital Culture Group has participated in numerous significant cultural and technology exhibitions, gaining recognition from various sectors [3] - The group emphasizes the role of technology in driving cultural innovation and has launched several key products and platforms to enhance digital cultural services [2]

Core Insights - The first batch of typical applications for the "Bai Jing Intelligent" AI large model has been announced in Shandong Province, with the "Qilu Cultural Large Model" being the only entry in the "AI + Cultural Tourism" sector [1][3] Group 1: Application and Innovation - The Shandong Provincial Department of Industry and Information Technology initiated the collection of typical application scenarios for AI large models to promote innovation in various fields, including research, government, industry, and public welfare [3] - The selected applications demonstrate strong practical and promotional value, showcasing the integration of AI large models with industry-specific advantages [3] Group 2: Qilu Cultural Large Model - The Qilu Cultural Large Model, developed by Shandong Digital Culture Group, addresses issues such as the scarcity and fragmentation of multimodal data resources, and aims to enhance cultural dissemination and interaction in the cultural tourism sector [4] - The model has a data scale exceeding 150,000 entries and aims to provide precise data supply, intelligent model evolution, low-cost scene implementation, and an open ecosystem for cultural technology integration [4] - Since its launch in November 2024, the model has received multiple certifications and recognitions, including a level 5 evaluation from the China Academy of Information and Communications Technology and 21 national technology invention patents [4][5] Group 3: Technological Development - Shandong Digital Culture Group emphasizes the role of technology in driving innovation, having developed various platforms such as "Yidian Tianyuan" for the metaverse, "Yidian Tianji" media large model, and "Yidian Tianyan" multimodal content risk control platform [5] - The company is focused on creating a replicable technical system and industry empowerment model to support the national strategy of deep integration of AI with various industries [4][5]

Core Insights - The National Internet Information Office has approved the launch of the Qilu Cultural Model developed by Shandong Digital Culture Group, marking it as the first cultural model in Shandong to receive dual registration for generative AI services and deep synthesis service algorithms [1][4] - The Qilu Cultural Model serves as a technological and data foundation for cultural digitization and data commercialization in Shandong, featuring a comprehensive architecture that includes eight key functions and various experiential ecosystems [1][4] Company Overview - Shandong Digital Culture Group is a state-owned large cultural enterprise established by Dazhong Media Group, responsible for implementing national cultural digitization strategies and promoting Shandong's cultural and digital strength [1][4] - The company has developed several key products and platforms, including the "Yidian Tianyuan" metaverse activity platform and the "Yidian Tianji" media model, while also applying for 50 national patents and obtaining over 130 software copyrights [4] Project Details - The Qilu Cultural Model is part of a major project for cultural new infrastructure in Shandong, relying on the Shandong cultural database and structured around a framework of "one base, three layers, and four libraries" [1] - The project has been included in the 2025 Shandong Provincial Government Work Report and is recognized as a significant technological innovation project in the province [1]