Core Insights - The National Internet Information Office has approved the launch of the Qilu Cultural Model developed by Shandong Digital Culture Group, marking it as the first cultural model in Shandong to receive dual registration for generative AI services and deep synthesis service algorithms [1][4] - The Qilu Cultural Model serves as a technological and data foundation for cultural digitization and data commercialization in Shandong, featuring a comprehensive architecture that includes eight key functions and various experiential ecosystems [1][4] Company Overview - Shandong Digital Culture Group is a state-owned large cultural enterprise established by Dazhong Media Group, responsible for implementing national cultural digitization strategies and promoting Shandong's cultural and digital strength [1][4] - The company has developed several key products and platforms, including the "Yidian Tianyuan" metaverse activity platform and the "Yidian Tianji" media model, while also applying for 50 national patents and obtaining over 130 software copyrights [4] Project Details - The Qilu Cultural Model is part of a major project for cultural new infrastructure in Shandong, relying on the Shandong cultural database and structured around a framework of "one base, three layers, and four libraries" [1] - The project has been included in the 2025 Shandong Provincial Government Work Report and is recognized as a significant technological innovation project in the province [1]

Group 1: Digital Culture Innovations in Shandong - The Qilu Cultural Model has been selected as a major technological innovation project in Shandong Province, marking it as the only cultural project in the province's key research and development plan [1] - The project aims to address significant technological needs for economic and social development, focusing on breakthroughs in key technologies, innovative product development, and demonstration of innovative achievements [1] Group 2: Upgrades in Cultural Institutions - The online Shandong Anti-Japanese War Memorial Hall has undergone a comprehensive upgrade, set to open on July 7, featuring six core highlights including immersive experiences and interactive education [2] - The new museum integrates cutting-edge technologies such as the metaverse and AI to enhance historical narratives and visitor engagement [2] Group 3: Cultural Heritage and Digital Technology - The dance drama "The Great Dazhu" promotes the digital film set of the Dazu Rock Carvings at the Shanghai Cooperation Organization Film Festival, showcasing the realistic restoration of cultural heritage through virtual technology [2] - The "Buddhist Realm Dual Radiance" exhibition at the Wuxi Lingshan Museum utilizes 3D printing and virtual restoration technologies to recreate over 70 representative artifacts from the Longmen Grottoes, enhancing museum economics through digital innovation [2][3] Group 4: Museum Engagement and Visitor Experience - The Hunan Museum's "Digital Han Life" project employs AI to restore Han Dynasty clothing and 3D animations for immersive experiences, extending opening hours to accommodate increased visitor demand [3] - The "Future Cinema" unit at the Shanghai International Film Festival features immersive films, allowing audience interaction with characters through AR/VR technology [4] Group 5: International Collaborations in Cultural Heritage - Shiyou Technology has secured global development rights for Angkor Wat, planning to revitalize Angkor culture through virtual performances and cultural derivative products [6] - The first AI Art Exhibition in Nantes, France, explored the intersection of technology and culture, emphasizing AI as a creative tool rather than a replacement for human artistry [7] - China Silk Road Group launched a one-stop global cultural asset service platform during the Cyber Defense and Security Exhibition in Malaysia, integrating Web3.0 technologies to address digital protection and cross-border circulation of cultural heritage [7]

Group 1 - The Qilu Cultural Large Model project, submitted by Shandong Digital Culture Group, has been selected as a key research and development project in Shandong Province, marking it as the only cultural project in the province [1] - The Shandong Provincial Key R&D Program focuses on major technological needs for economic and social development, supporting projects that have significant industry impact and promote innovation [1] - The Qilu Cultural Large Model serves as a technological and data foundation for cultural digitization in Shandong, featuring a structure based on a cultural database and incorporating eight key functions [1] Group 2 - Shandong Digital Culture Group is a state-owned large cultural enterprise established by Dazhong Media Group, responsible for implementing national cultural digitization strategies and promoting cultural and technological integration in Shandong [2] - The company aims to enhance its technological innovation capabilities and effectively coordinate cultural resources across the province, leveraging the large model for cultural digital transformation [2] - The initiative is expected to improve the efficiency of cultural resource utilization and service levels, supporting the high-quality development of Shandong's cultural industry [2]

Group 1: Policy Measures and Support - Shandong Province has introduced a series of policies to support the deep integration of culture and technology, consisting of 23 measures across five areas including project construction, market entities, talent cultivation, financial services, and ecological optimization [1][2] - Financial support for cultural technology enterprises includes R&D expense reimbursements and funding for original cultural technology projects, with awards for notable cultural metaverse products [1][2] Group 2: Action Plan and Goals - The "Cultural Industry Technology Innovation Action Plan (2025-2027)" aims to develop over 20 key technologies with independent intellectual property rights and establish around 20 key enterprises in cultural and technological integration by 2027 [2] - The plan emphasizes the creation of benchmark application scenarios and the cultivation of cultural and technological integration enterprises with Shandong characteristics [2] Group 3: Digital Products and Innovations - Shandong has developed 1,659 high-end software products and 73 first-of-their-kind electronic products, including 16 innovative metaverse products and 18 application scenarios [3] - The province has implemented initiatives that have led to a 91% digital transformation coverage among large-scale industrial enterprises [3] Group 4: Cultural Gene Database and Resources - The province is advancing the "Cultural Gene Decoding and Utilization Project," creating a database to digitize and commercialize cultural resources, with plans for a comprehensive rollout across the province [6] - The initiative aims to develop immersive cultural tourism projects and digital products, facilitating the transformation of cultural resource value through copyright transactions and partnerships [6]

Group 1 - The Shandong provincial government is implementing a series of policies to support the deep integration and collaborative innovation of culture and technology [1][3] - The provincial cultural and tourism department aims to enhance the quality and efficiency of cultural technology platforms by leveraging leading centers such as the Qingdao National Virtual Reality Innovation Center [3] - Key support will be provided for the construction of national and provincial-level laboratories focused on advanced display technologies and cultural heritage research [3][4] Group 2 - Development of a cultural and tourism data platform will utilize existing resources like the Qilu Cultural Model and the Shandong Public Cultural Cloud to improve data service capabilities [3] - A multi-functional technology achievement transformation service platform will be established to accelerate the application of cultural technology achievements [3] - The provincial government will strengthen talent and funding support by enhancing vocational education and exploring new models of industry-education integration [4]

Core Viewpoint - The Shandong provincial government is actively promoting the integration of culture and technology through a series of supportive policies, emphasizing the importance of information technology in driving innovation and development in these sectors [1][3]. Group 1: Achievements in Information Technology - Shandong has made significant progress in developing its information technology sector, with a projected revenue of 2.2 trillion yuan in 2024 and a revenue of 693.37 billion yuan from January to May this year, representing an 18.8% year-on-year growth [3][4]. - Key companies such as Inspur and GoerTek lead in global markets, with Inspur's AI server shipments and GoerTek's high-end virtual reality headsets holding top positions globally [3][4]. Group 2: Market Entities Supporting Integration - Shandong has over 40,000 industrial enterprises, including 1,093 electronic information manufacturing companies, which are crucial for supporting the integration of culture and technology [4]. - The province has established 46 national-level industrial internet platforms, the highest in the country, and has created the first digital transformation promotion center for small and medium-sized enterprises [4]. Group 3: Digital Products and Innovations - The province has developed 1,659 high-end software products, 73 first-of-their-kind electronic products, and 16 innovative "name brands" in the metaverse, significantly enhancing the digital transformation of cultural enterprises [4][5]. - The implementation of various initiatives has led to a 91% coverage rate of digital transformation among large-scale industrial enterprises in Shandong [4]. Group 4: Future Initiatives - The provincial government plans to strengthen technology supply in the cultural sector by enhancing manufacturing innovation centers and supporting cultural enterprises in adopting new technologies [5][6]. - There will be a focus on cultivating leading enterprises in the integration of culture and technology, promoting the application of metaverse technologies, and expanding 5G network coverage in key cultural areas [6].

Group 1 - The "Intelligent Ecology - AI Co-creating the Future" conference was held in Jinan, where the first batch of 120 AI large model recommendations was released [1] - The models developed by Shandong Qilu Yidian Media Co., Ltd., including Yidian Tianji Media Model, Qilu Cultural Model, and Yimeng Spirit Model, were included in the recommendation list [1][3] - The recommended AI large models cover 12 industries and fields, with the industrial sector having the most models at 44, accounting for 36.7% of the total [3] Group 2 - Shandong Digital Culture Group emphasizes the integration of technology in media development, applying AI, big data, blockchain, and the metaverse across content production and dissemination [4] - The group is the core operator for cultural data, computing networks, and technology research in Shandong, focusing on digital cultural action plans [4][5] - The group has launched key products such as the "Yidian Tianyuan" metaverse platform and the "Yidian Tianji" media large model, with plans for the "Qilu Cultural Model" included in the 2025 government work report [5][6] Group 3 - The "Yidian Tianji" media large model is trained on extensive news industry big data and features capabilities such as cross-modal content understanding and multi-modal content generation [6] - The Qilu Cultural Model is based on advanced large model algorithms and utilizes a self-built Shandong cultural database for training [6]

Group 1 - The 21st China (Shenzhen) International Cultural Industries Fair showcased Shandong's "Digital Heritage Discovery" section, highlighting the application of digital technology in ancient book restoration, cultural relic protection, and archaeology [2][4] - A prominent feature was a deacidification machine that effectively protects paper artifacts by removing acidic substances, which can cause paper to become brittle over time [2][3] - The deacidification process is likened to a deep SPA for paper, utilizing a water-free deacidification solution that prevents damage to the paper's structure and ink [2][3] Group 2 - A paper pulp repair machine demonstrated the ability to efficiently restore damaged paper artifacts, significantly improving restoration speed compared to manual methods [3][4] - The machine can repair a severely damaged ancient book in under 20 minutes, while manual restoration typically takes a day for only 10 to 20 pages [3] - Shandong's rich archaeological resources were highlighted by digitally reconstructing the Dingtao Wangling Han Tomb excavation site, allowing visitors to experience archaeology in an immersive way [4] Group 3 - The newly established Shandong Digital Culture Group presented a comprehensive cultural model integrating historical figures, cultural classics, and heritage resources, aiming to enhance cultural tourism and education [4] - Advanced technologies were used to recreate the details of Tang dynasty paintings, providing an immersive experience of historical art [4]

Group 1 - The 2025 Shandong (Dong'a) Traditional Chinese Medicine Culture Tourism Experience Week was officially launched, showcasing the vibrant power of TCM culture and Dong'a's diverse cultural tourism resources [1] - A cooperation agreement was signed between Shandong Digital Culture Group and Dong'a County, aiming to build a TCM cultural model leveraging digital technology for high-quality development [1][2] - Dong'a County is positioned as an international TCM cultural display and experience site, focusing on the "Ejiao+" industry to promote the inheritance and innovation of traditional culture [1][4] Group 2 - Ejiao, as a living fossil of TCM culture, has a history of 3,000 years and is recognized as a national intangible cultural heritage, with Dong'a Ejiao being a well-established brand in the health industry [2] - Shandong Digital Culture Group is responsible for the development and operation of cultural digital infrastructure, including the Qilu Cultural Model and Shandong Cultural Database, which are essential for the province's cultural digitalization strategy [3] - The Qilu Cultural Model is a multi-modal generative AI system that integrates various cultural data, set to launch for public testing in November 2024 [3] Group 3 - The collaboration between Shandong Digital Culture Group, Dong'a County, and Dong'a Ejiao aims to enhance the intelligence of the TCM cultural model and expand its application scenarios through digital platforms and interactive experiences [4] - The initiative seeks to establish Dong'a as a national leader in TCM cultural innovation and create a 5A-level TCM cultural tourism site, revitalizing traditional TCM culture [4]

Core Viewpoint - The establishment of Shandong Digital Culture Group marks a significant step in promoting the high-quality development of the digital cultural industry in Shandong, aligning with national strategies for cultural digitization and state-owned enterprise reform [1][3][4]. Group 1: Formation and Objectives - Shandong Digital Culture Group is formed as a provincial state-owned cultural enterprise, focusing on implementing national cultural digitization strategies and enhancing the integration of culture and technology [3][4]. - The group aims to accelerate the development of a leading digital cultural industry group in China, leveraging Shandong's rich cultural resources and technological advancements [3][7]. Group 2: Strategic Initiatives - The group will focus on five key business areas: smart media, digital culture, digital economy, digital technology, and cultural trading and investment, aiming to create a comprehensive digital cultural ecosystem [9][12]. - The integration of traditional media resources and digital culture assets from Dazhong Media Group will enhance the group's operational capabilities and market presence [4][5]. Group 3: Market Context and Growth Potential - The digital economy in China has surpassed 55 trillion yuan, with the digital cultural industry growing at an annual rate of over 15%, indicating a vast market potential [7][8]. - Shandong's economy is heavily supported by the digital sector, with projections indicating that it will account for over 49% of the province's GDP by 2024 [7]. Group 4: Technological Development and Innovation - The group is developing key projects such as the Qilu Cultural Model, which focuses on historical figures, cultural classics, and heritage, aiming to enhance cultural production capabilities through digital means [11][12]. - The establishment of various research platforms and the development of proprietary technologies, including over 40 national patents and 110 software copyrights, will support the group's innovation efforts [5][11]. Group 5: Future Directions and Goals - The group aims to build a robust digital cultural infrastructure and explore new cultural consumption experiences through digital exhibitions, performances, and other innovative formats [12]. - By optimizing the digital cultural industry chain and creating a cultural big data trading platform, the group seeks to enhance the collaborative development of cultural resources across the province [12].