Core Insights - The application of AI in the exhibition industry is a significant topic of discussion, with the U.S. leading in practical applications compared to China, where the industry is still exploring AI's potential [2][26] - Two recent surveys from IAEE indicate that over 80% of U.S. exhibition professionals now use AI regularly, highlighting its integration into daily operations [4][26] AI Usage in the U.S. Exhibition Industry - AI has transitioned from a niche experiment to a daily tool for over 80% of professionals in the U.S. exhibition industry, with 84% of B2B organizers and 86% of service providers utilizing AI [4][8] - The primary benefits of AI usage include reducing repetitive tasks and enhancing basic efficiency, with high overall acceptance and satisfaction rates among users [4][12] Hierarchical Usage Patterns - A notable trend is that management-level professionals are more likely to use AI than lower-level employees, indicating a top-down approach to technology adoption [7][24] - Organizers focus on using AI for specific event planning and execution, while service providers leverage AI for daily tasks and strategic functions [7][15] Core Application Scenarios - AI is predominantly used for high-frequency tasks, with organizers applying it mainly for text creation (59%), SEO (41%), and meeting transcription (29%) [8][13] - Service providers utilize AI for text processing (57%), information retrieval (50%), and meeting assistance (31%) [8][15] Tool Preferences - ChatGPT is the most relied-upon AI tool, with 31% of organizers and 46% of service providers citing it as a key resource [9][10] - The preference for general-purpose AI assistants over specialized tools indicates a demand for multifunctional solutions that can address various tasks [11][19] Satisfaction and Challenges - Satisfaction with AI tools is high, with only 14% of organizers and 9% of service providers finding AI unhelpful, suggesting a strong alignment between supply and demand [12][20] - Key barriers to AI adoption include concerns about capability gaps and risk, particularly among organizers who handle sensitive data [19][20] Insights for the Chinese Exhibition Industry - The U.S. experience suggests that the Chinese exhibition industry should focus on addressing daily pain points with AI rather than pursuing complex applications [21][29] - Management involvement and training resources are crucial for successful AI implementation, as demonstrated by the U.S. model [24][29] - Service providers in China are encouraged to enhance their service offerings with AI capabilities to differentiate themselves in a competitive market [24][29]

Group 1 - The core viewpoint emphasizes the importance of the exhibition industry in the context of global economic changes, highlighting the trend of Chinese exhibition companies expanding internationally and the need for collaboration among government, industry, and enterprises to overcome challenges [1][2]. - The eighth Xiamen Exhibition Week attracted over 300 buyers and representatives from nearly 40 cities, showcasing the growing influence of Chinese exhibitions on the global stage [1]. - In 2024, the China Council for the Promotion of International Trade approved 1,166 overseas exhibition projects, indicating a significant increase in Chinese enterprises gaining visibility in international markets [1]. Group 2 - The article discusses the complexities of organizing exhibitions abroad, including cultural adaptation, policy compliance, and resource integration, which are essential for the successful globalization of Chinese brands [1][2]. - Xiamen has initiated innovative explorations in the overseas exhibition sector, leveraging its "Belt and Road" advantages to deepen engagement in the ASEAN market and expand international cooperation through platforms like BRICS [2]. - Emerging industries such as renewable energy, consumer electronics, and medical systems are increasingly focusing on not just exporting products but also on exporting entire supply chains, enhancing brand visibility and understanding of foreign market demands [2]. Group 3 - Successful overseas exhibitions require localization strategies, including understanding local markets, building local teams, and establishing good relationships with local governments and associations [2]. - The article concludes that creating more business opportunities through exhibitions can build stronger economic bridges between China and other countries, regardless of external environmental changes [3].