小龙衔禧辞旧岁，骏马踏春送福来。 分红与回购历来是上市公司回报投资者的重要方式，如今，越来越多企业将投资者关怀融入日常、落到 常年，以特色产品、专属权益、体验服务等 "花式宠粉"，与投资者共享发展红利、传递品牌温度。本 期策划，我们盘点上市公司近年来 "请你吃、请你喝、请你玩" 的暖心福利，一起感受资本市场更具烟 火气的投资者关怀。 本期"上市公司请你吃"，为大家细数这些年为股东送上香菇酱、火腿、面条等特色好礼的上市公司，解 锁这份专属于投资者的福利。 整体来看，自2022年以来，涉及食品饮料、农林牧渔、社会服务、商贸零售等行业的23家公司向投资者 赠送公司特有产品或提供专属购买权益。 其中，6家多次开展回馈活动。盖世食品、仲景食品自2022年以来均开展了4次回馈活动，2家公司赠送 对象均为公司全体股东，盖世食品向符合条件的股东赠送盖世2025消暑礼盒、盖世露营礼盒、盖世煮海 鲜礼盒等产品；仲景食品向符合条件的股东赠送仲景香菇酱、仲景香菇贡菜、产品礼包等产品。 全聚德2023年以来多次开展回馈活动，主要向股东赠送权益卡，用于购买自营产品。另外，寿仙谷、五 芳斋、洽洽食品向股东赠送专属权益卡、粽子礼盒、定制礼盒 ...

Core Insights - Delisi Group has been awarded the Provincial Quality Award, highlighting its commitment to quality management and product excellence under the leadership of Chairman Zheng Simin [1] Group 1: Quality Management - Delisi has established a comprehensive quality management system, achieving certifications such as ISO9001 and HACCP, ensuring strict control over the entire production process [1] - The company emphasizes that any quality defect in the food industry represents a breach of trust with consumers, reflecting its dedication to quality [1] - Delisi aims to achieve a revenue of 17.7 billion yuan in 2024, successfully reaching its goal of becoming a "billion-dollar enterprise" [1] Group 2: Digital Transformation and Branding - Zheng Simin proactively initiated the establishment of an e-commerce department in 2015, recognizing the potential of digital transformation [2] - The company has embraced live-streaming sales, with Zheng personally engaging with consumers to promote products and brand values [2] - Delisi has launched a new brand image "Good Meat Delisi," incorporating cultural elements to enhance product appeal and value [2] Group 3: Sales Channels and Market Expansion - Delisi is implementing an all-encompassing marketing strategy, achieving a single live-streaming GMV of up to 8.68 million yuan [3] - The company is expanding its physical presence by investing 93 million yuan in a new operational center in Shanghai to enhance market coverage [3] - Delisi has formed partnerships with major B-end players like Sam's Club and Haidilao, creating a more robust marketing network [3] Group 4: Industry Integration and Future Outlook - Delisi adheres to a "trade, industry, and agriculture integration" strategy, establishing a comprehensive green supply chain from farm to table [3] - The company has developed a robust industrial system focusing on pig slaughtering, meat processing, and deep processing of beef products [3] - Under Zheng Simin's leadership, Delisi is poised to evolve into a century-old brand while maintaining its commitment to quality and innovation [3]

Core Viewpoint - Emei Mountain A (000888.SZ) announced a shareholder reward program, leading to a "limit-up" in stock price, reflecting positive market response to the initiative [2][3]. Group 1: Shareholder Reward Program - The program allows shareholders holding over 500 shares to enjoy free entry to the scenic area, cable car rides, and hot springs, along with discounts for accompanying guests [2]. - Additional benefits include significant discounts on hotel stays and local products, enhancing the attractiveness of the program [2]. - Following the announcement, Emei Mountain A's stock price reached 14.16 yuan per share, with a market capitalization of 74.61 billion yuan [2][3]. Group 2: Financial Performance - For the first three quarters of 2025, the company reported a revenue of 733 million yuan, a decrease of 9.06% year-on-year, and a net profit of 234 million yuan, down 3.98% [6][7]. - The decline in revenue and profit is attributed to a significant increase in visitors to the free-entry areas and a growing proportion of hikers [6][7]. - In the third quarter of 2025, the company received 2.1 million visitors, a 9.39% increase year-on-year, but revenue still fell by 7.35% [7]. Group 3: Industry Trends - Several tourism companies have launched similar shareholder reward programs, indicating a trend in the industry to enhance shareholder engagement through benefits [8]. - Other companies, such as Xiangyuan Tourism and Huangshan Tourism, have also introduced programs offering free or discounted access to attractions for shareholders [8].

Core Viewpoint - The article discusses the increasing diversity of shareholder return strategies among listed companies, highlighting the trend of physical rewards alongside traditional cash dividends and share buybacks [1][2]. Group 1: Shareholder Return Activities - Shede Liquor announced a "2025 Shareholder Return" event, allowing registered shareholders to purchase commemorative liquor at a lower price [1][2]. - The event will run from April 23 to May 15, featuring key products like the 2024 Shareholder Meeting Commemorative Liquor priced at 598 yuan per bottle, with a "buy one get one free" offer for shareholders [2]. - Other companies, such as Delisi, BGI, and Caesar Tourism, have also initiated similar shareholder return activities, showcasing a trend in the industry [1][4]. Group 2: Financial Performance - Shede Liquor reported a revenue of 5.357 billion yuan in 2024, a year-on-year decline of 24.41%, and a net profit of 346 million yuan, down 80.46% from the previous year [3]. - The company attributes the decline to intensified competition in the liquor industry and a need for consumer confidence recovery, particularly in the mid-to-high-end product segment [3]. Group 3: Industry Trends - The trend of physical rewards for shareholders is gaining traction, with companies aiming to enhance shareholder loyalty and product recognition [4][5]. - Despite the appeal of physical rewards, analysts suggest that investors prioritize companies' sustainable operational capabilities and performance metrics over such incentives [8].

Core Viewpoint - The article discusses the increasing diversity of shareholder return strategies among listed companies, moving from cash dividends and share buybacks to physical benefits for shareholders [1][2]. Group 1: Shareholder Return Activities - Shede Liquor announced a "2025 Shareholder Return" event, allowing registered shareholders to purchase commemorative liquor at a lower price [2][4]. - Other companies like Delisi, BGI, Caesar Tourism, Hengdian Film, and Haixia Co. have also launched shareholder return activities since 2025 [2]. - The purpose of these activities is to enhance investor understanding of the company's products and business, strengthen shareholder confidence, and cultivate consumers [2][4]. Group 2: Specific Shareholder Benefits - Shede Liquor's event runs from April 23 to May 15, featuring products like the 2024 Shareholder Meeting Commemorative Liquor priced at 598 yuan per bottle, with a "buy one get two" offer for shareholders [4]. - Delisi provided shareholders with free Prague ham valued at approximately 208 yuan per portion [7]. - BGI offered a gut health testing gift box and exclusive discount coupons to shareholders [8]. - Caesar Tourism distributed coupons for a cruise experience [9]. - Hengdian Film provided movie and travel packages, along with discounted membership cards [10]. - Haixia Co. announced discounted cruise tickets for shareholders [11]. Group 3: Objectives of Physical Benefits - The main objectives of physical benefits for shareholders include enhancing shareholder confidence and loyalty, showcasing product quality, increasing brand exposure, and gathering feedback for product improvement [11].