廉江红橙
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廉江红橙产业大会开幕 将持续9天 红橙为媒签订2.78亿元订单
Nan Fang Ri Bao Wang Luo Ban· 2025-12-01 07:55
本届大会创新采用"1+1+2+3+N"联动模式,以开幕式为核心平台,串联起一场产业座谈会、北京与广州 两地红橙评鉴推介会、农文旅三大产业融合主题活动,以及N项创新营销推广举措,实现了产业盛会、 文旅大会与群众年会的深度融合。 一年好景君须记,最是橙黄橘绿时。11月29日,2025廉江红橙产业大会在廉江塘山岭风景区中心广场启 幕。以红橙为媒,持续9天的农文旅融合盛会,将为廉江深入实施"百县千镇万村高质量发展工程"注入 强劲动能。 开幕式上,"廉江红橙维C宝,九甜一酸刚刚好"的宣传口号正式发布,精准勾勒出红橙的独特风味。现 场举行红橙开采仪式和红橙出口发车仪式,同步启动"橙"风启航—千名达人直播活动、"橙邀天下·乐游 廉江"文旅活动等系列活动。红橙采购商签约环节,10个项目意向订单总金额达2.78亿元。值得一提的 是,今年廉江荣获"全国文明城市"称号,大会同期举办廉江市精神文明建设成果展与"百千万工程"三年 初见成效图片展。 为延伸产业链条,近年来廉江大力发展红橙深加工产业,成功推出冷榨果汁、红橙酥、小青橙红茶等20 余款红橙衍生产品,构建起从鲜果种植到精深加工的完整产业生态。截至目前,廉江已培育红橙农业龙 头企 ...
“橙”交2.78亿元!廉江红橙产业大会启幕,万亩橙园甜粤西
Nan Fang Nong Cun Bao· 2025-11-30 01:34
Core Insights - The 2025 Lianjiang Red Orange Industry Conference has commenced, showcasing the region's commitment to promoting its red orange industry and enhancing its brand recognition [4][5][3] - A total of 10 cooperative projects were signed during the conference, amounting to 278 million yuan, reflecting strong market confidence in the quality and brand of Lianjiang red oranges [7][8][9] Group 1: Industry Development - Lianjiang red oranges have evolved from being a "national banquet fruit" to a "golden industry," with an annual output value reaching 2.5 billion yuan [20] - The industry has seen significant advancements in standardization, industrialization, and branding, with 10 planting bases awarded the title of "standardized demonstration garden" [21][22] - The product line is expanding beyond fresh fruit to include over 20 deep-processed products, involving 8 leading agricultural enterprises and nearly 100,000 workers [26][27] Group 2: Marketing and Promotion - The conference adopted an innovative "1+1+2+3+N" model to integrate industry, culture, and public welfare, enhancing community engagement [29] - A promotional slogan highlighting the unique flavor profile of Lianjiang red oranges was launched, alongside a campaign to encourage public participation [30][31] - A series of events, including live streaming by influencers and tourism routes, aim to boost sales and attract visitors to experience the local culture [33][34] Group 3: Future Outlook - Lianjiang is focusing on technological empowerment, brand enhancement, and innovative business models to drive high-quality economic development [43][45] - The conference featured various activities to showcase the achievements in urban and rural development, emphasizing the city's commitment to becoming a national model [38][39]
新生代企业家橙乡攀“高”逐“新”
Sou Hu Cai Jing· 2025-09-11 10:45
Group 1: Agricultural Development - The company "橙乡人家农业发展有限公司" founded by Mai Dan has successfully transformed from a middleman in agricultural trade to a direct producer, controlling the planting process of fruits [9][11] - After several years of exploration, the company has established over 2,000 acres of planting bases and created a comprehensive supply chain from production to sales, benefiting 2,200 local farmers [12][13] - The company has successfully exported over 1,000 tons of lychee and red oranges to countries like Canada, the UK, and the Netherlands, while also leveraging live-streaming e-commerce to promote local agricultural products [13][14] Group 2: E-commerce and Technology - "润橙农业科技有限公司," co-founded by Long Min, has evolved from a live-streaming sales company to a digital e-commerce service provider, integrating AI technology into its operations [15][18] - The company has developed an AI-driven e-commerce system that supports various functions, including content creation and live-stream management, aiming to become a leader in both e-commerce and AI [18][19] - The company has achieved an annual GMV exceeding 300 million yuan and has incubated over 100 brands, establishing itself as a benchmark in the digital e-commerce sector in the region [18] Group 3: Home Appliance Manufacturing - "湛江市创志电器有限公司," led by Luo Xianghui, has shifted its focus from domestic sales to international markets, successfully exporting electric kettles to Southeast Asia and the Middle East [20][22] - The company has achieved significant growth, with projected revenues exceeding 80 million yuan this year, by leveraging the mature supply chain of the small appliance industry in Lianjiang [21][22] - Luo Xianghui plans to develop specialized models tailored to different countries' consumer habits to gain a competitive edge in the international market [24] Group 4: Industry Development and Collaboration - Wu Fuliang has established a production line for temperature controllers in Lianjiang, enhancing the local small appliance manufacturing ecosystem [25][26] - The establishment of a Zhejiang merchant industrial park in Lianjiang is expected to generate over 200 million yuan in annual output value and create more than 800 jobs [29] - The park includes multiple projects focused on precision hardware and automation, showcasing Lianjiang's commitment to attracting investment and fostering industrial growth [29]