Workflow
彝族刺绣
icon
Search documents
直通进博会 | 年复合增长率有望超过30% 非遗光芒闪耀进博舞台
Xin Hua Cai Jing· 2025-11-05 16:49
Core Viewpoint - The eighth China International Import Expo showcases a vibrant display of intangible cultural heritage (ICH) products, indicating a significant growth potential in the ICH industry, projected to exceed 580 billion yuan by 2025 with a compound annual growth rate (CAGR) of over 30% [1][7]. Industry Trends - The ICH market is experiencing a continuous expansion, with the market size surpassing 450 billion yuan in 2024, becoming a crucial driver for cultural consumption market growth and upgrade [3][7]. - The younger consumer demographic, particularly those born in the 1990s and 2000s, now represents over 60% of the market, leading to a transformation of ICH products towards a blend of practicality and aesthetics [2][7]. - The integration of technology and digital transformation is enhancing the ICH experience, with AR, VR, and live streaming becoming popular tools for improving engagement and dissemination [7][8]. Policy Support - Recent government initiatives, including the introduction of regulations for the digital protection of intangible cultural heritage, are aimed at strengthening the preservation, transmission, and utilization of ICH [6][8]. Future Outlook - Experts predict that the future of the ICH industry will focus on technology-driven innovation, cross-industry integration, and internationalization, with a significant emphasis on digital upgrades and the creation of immersive experiences [8][10][12]. - The shift from "rescue protection" to "living innovation" in the ICH sector is expected to inject new vitality into the sustainable development of traditional culture in contemporary society [12].
南光集团助力禄劝县60余种农特产品亮相澳门高品会
Sou Hu Cai Jing· 2025-09-07 21:10
Core Viewpoint - The Fourth China (Macau) International High-Quality Consumption Expo and Hengqin World Bay Area Forum showcased over 60 high-quality agricultural products from Luquan County, aiming to penetrate the high-end market in Macau [1][3]. Group 1: Event Overview - The expo took place from September 3 to 7, featuring a variety of unique agricultural products such as fresh matsutake mushrooms, wild mushrooms, and high-quality fruits [3]. - The event served as a platform for cultural exchange and promotion of Luquan's agricultural and tourism products, enhancing brand building and attracting social participation in rural revitalization [7][9]. Group 2: Support and Investment - Nanguang Group has invested a total of RMB 54.59 million in Luquan County, focusing on education, infrastructure, and various agricultural projects including organic vegetables and fish farming [5]. - The company aims to leverage its position as a central enterprise in Macau to facilitate market access for Luquan's specialty products, thereby supporting the county's industrial upgrade [5]. Group 3: Culinary Promotion - During the expo, Nanguang Group's Marriott Hotel hosted a food week, allowing Macau residents to experience and taste high-quality agricultural products from Luquan and other supported regions [11].
5月30日,安宁市人民广场将举行“粽意飘香·端午安宁” 促消费活动
Sou Hu Cai Jing· 2025-05-26 14:58
Group 1 - The "Anning Market" event will take place from May 30 to June 8 in Anning People's Square, aiming to enhance local cultural tourism and stimulate consumption through a blend of intangible cultural heritage, Dragon Boat Festival, and family-friendly activities [1] - The event serves as a platform for cultural transmission and economic development, featuring various activities such as traditional customs, creative handicrafts, and interactive games [1] - On the Dragon Boat Festival day, traditional activities like pot throwing, lion dance, and zongzi-making competitions will be held, while a special children's area will be set up on Children's Day for kids to experience entrepreneurship [1] Group 2 - The market will showcase Anning's intangible cultural heritage projects, including tie-dyeing, Yi embroidery, and Yunnan copperware, along with festive handmade crafts [2] - The event provides a platform for college students to showcase their entrepreneurial skills by selling handmade crafts and creative works, promoting practical abilities and innovation [2] - Performances during the Dragon Boat Festival will include traditional Hanfu dances and dynamic street dance shows, creating a visual feast for attendees [2]
文物“出墙”、“一站式”感受民族风情……各大博物馆“各显神通”持续“涨粉”
Yang Shi Wang· 2025-05-17 06:38
Group 1 - The core idea of the news is the promotion of museums as vital cultural institutions, particularly highlighted by the "Wall-less Museum" initiative in Beijing Songzhuang, which aims to connect museums with the public through various interactive and educational activities [1][4][6] - The "Wall-less Museum" initiative features nine distinctive museums showcasing items such as old film projectors, telephones, and enamel art, providing immersive experiences for visitors [4][6] - The initiative runs from May 15 to May 18, coinciding with International Museum Day, and aims to enhance public engagement with cultural heritage [6] Group 2 - Yunnan Nationalities Museum, one of the largest in China, showcases 52,830 pieces of ethnic artifacts covering all 56 ethnic groups in the country, attracting tourists with its rich cultural offerings [11] - The museum hosts a series of themed activities, including lectures and workshops, to celebrate International Museum Day and draw visitors [11] - Visitors can explore traditional ethnic costumes and unique handmade crafts, such as Yi embroidery and Bai tie-dye products, enhancing their understanding of local culture [13]