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曹操出行招股说明书(附下载)
Sou Hu Cai Jing· 2025-06-22 07:16
资源小火锅 ★ 报名 浙江 只分享行业优质报告 506 篇原创内容 视频号: 资源小火锅 16个朋友关注 已关注公众号 消息 视频号 服务 = #食品饮料 170 #消费 213 #品牌营销 89 曹操出行招股说明书 公司概况 曹操出行是由吉利集团孵化的中国网约车平台,截至2024年底在136个城市运营。2024年总交易价值达170亿元人民币,市场份额5.4%,位居行业第二。核 心优势为定制化车队(专为共享出行设计),截至2024年底在31个城市部署超3.4万辆定制车,规模居中国首位。商业模式以轻资产扩张为主,通过与运力 合作伙伴(提供司机和车辆的企业)合作完成订单,同时向附属司机提供自有车辆。 市场机遇 财务表现 竞争与风险 上市计划 未来战略 聚焦五大方向:提升服务标准与品牌形象、升级定制车、轻资产扩张城市覆盖、完善车服解决方案、投资自动驾驶技术(2025年2月已启动Robotaxi试 点)。 报告预览 中国共享出行市场2024年规模为3,444亿元,渗透率仅4.3%,预计2029年将增至8,042亿元(复合年增长率17%)。 行业痛点包括用车成本高、司机收入不稳定、平台盈利难。曹操通过定制车降低持有成本 ...
滴滴的小弟们,不想再给高德打工了
创业邦· 2025-05-26 03:22
以下文章来源于定焦One ,作者定焦One团队 定焦One . 深度影响创新。 来源丨定焦One(dingjiaoone) 作者丨金玙璠 编辑丨魏佳 最近, 网约车赛道正上演着冰火两重天的资本大戏。 一面是二线平台扎堆IPO: 4月30日, 曹操出行向港交所更新了招股书,4月18日,它刚拿到中国证监会的海外上市通行证; 5月9日,上汽集团旗下享道出行宣布完成13亿元C轮融资,创下近三年行业最大单笔融资纪录。 享道出行表示,已启动港股IPO计划,将借此轮融资加速 IPO进程。 另 一面是市场饱和与盈利困局: 5月13日,盛威时代(旗下网约车平台365约车) 港股IPO招股书失效。业内分析, 或 是 因 其 持续亏 损、 监管处罚,以及 订单 高度依赖 高德流量。 广汽系如祺出行的亏损表现和Robotaxi 商业化进展缓慢 ,让它的市值从上市之初的80亿港元跌至目前的23亿港元。 网约车平台上市潮背后,是 中国网约车市场"金字塔型"的竞争生态 : 滴滴 处于第一梯队 (市场份额70%以上),后方玩家分化出四个派别。 | | 网约车平台分类 | 定焦One(F) | | --- | --- | --- | | 四大 ...
滴滴的小弟们,不想再给高德打工了
3 6 Ke· 2025-05-26 00:54
Core Viewpoint - The ride-hailing industry in China is experiencing a bifurcation, with second-tier platforms pushing for IPOs while facing market saturation and profitability challenges [1][3]. Group 1: IPO Activity - On April 30, Cao Cao Travel updated its prospectus for an IPO on the Hong Kong Stock Exchange, having received approval from the China Securities Regulatory Commission [2]. - On May 9, Enjoy Travel, a subsidiary of SAIC Group, announced it had completed a C-round financing of 1.3 billion yuan, marking the largest single financing in the industry in nearly three years, and is accelerating its IPO process [2]. - Other second-tier platforms, such as T3 Travel and Shengwei Times, are also at critical junctures in their IPO plans, with T3's CEO indicating that the IPO timeline is imminent [5]. Group 2: Market Saturation and Profitability Issues - Shengwei Times' IPO prospectus became invalid due to ongoing losses and regulatory penalties, highlighting the profitability struggles within the industry [3]. - The market is characterized by a "pyramid" competition structure, with Didi holding over 70% market share, while other players are fragmented into four distinct factions [3][7]. - Cao Cao Travel's reliance on third-party platforms for 85% of its orders indicates a shift from self-sourced to aggregated orders, raising concerns about profitability [5][12]. Group 3: Dependency on Aggregation Platforms - The increasing dependency on aggregation platforms has led to a significant rise in commission payments, with Cao Cao's commission expenses growing from 322 million yuan in 2022 to 1.046 billion yuan in 2024 [17][18]. - The share of orders from third-party platforms for Cao Cao has increased from 49.9% in 2022 to 85.4% in 2024, indicating a shift in the operational model [14][15]. - User retention rates are declining, with Cao Cao reporting a drop in user retention to below 28% in 2023 due to increased reliance on third-party platforms [19][21]. Group 4: Differentiation Strategies - To achieve higher valuations, second-tier platforms are attempting to tell differentiated stories, such as Cao Cao's focus on customized vehicles leveraging its parent company, Geely's resources [22][23]. - Enjoy Travel is pursuing a mixed operation model that includes Robotaxi services, although its commercial progress has been slow [24][25]. - The competition in the autonomous driving sector is intense, with significant barriers to entry, and the success of these strategies remains uncertain [25][28].