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奈雪美国首店落地纽约:百米长队绕街角,三天营业额近 8.7 万美金
Ge Long Hui· 2025-10-09 09:40
Core Insights - Nai Xue's Tea, a leader in healthy tea beverages, has officially entered the U.S. market with its first store in Flushing, New York, attracting significant consumer interest and achieving record sales in its opening days [1][4][6]. Group 1: U.S. Market Entry - The first store in Flushing, a commercial area with a high concentration of Chinese and Asian communities, saw a long queue on opening day, with sales reaching approximately $87,000 (around 620,000 RMB) in just three days [1][6]. - The store sold nearly 13,000 products within three days, setting a new record for Nai Xue's store openings [1][9]. - The store's design features a bright and warm modern Eastern style, occupying nearly 120 square meters over two levels [6]. Group 2: Product Popularity - The "Little Green Bottle," "Super Avocado Yogurt Smoothie," and "Rich Coconut" emerged as the top-selling products, with consumers appreciating their refreshing and light qualities [9][13]. - The "Little Green Bottle" has sold over 20 million cups in China this year, indicating its strong market acceptance and high repurchase rate [9]. Group 3: Domestic Market Performance - During the National Day holiday, Nai Xue's domestic stores experienced a surge in orders and revenue, with many locations seeing over 700% growth compared to the pre-holiday period [3][21]. - The company's health-focused products, such as the upgraded "Low GI Little Green Bottle," have become bestsellers, contributing to a sustained increase in consumer frequency and overall sales [21]. Group 4: Future Expansion Plans - Following the successful launch of its first U.S. store, Nai Xue plans to open a second location in a core commercial area of Long Island, New York, and is also expanding into Southeast Asia with localized operations [14].
奈雪的茶(02150)美国首店落地纽约:百米长队绕街角 三天营业额近8.7万美金
智通财经网· 2025-10-09 09:35
Core Insights - Nai Xue's Tea, a leader in the health tea beverage sector, has successfully launched its first store in the U.S. located in Flushing, New York, attracting significant consumer interest and achieving record sales in its opening days [1][6][11] Group 1: U.S. Market Entry - The opening day of Nai Xue's first U.S. store saw long queues, with customers waiting over 2 hours, indicating strong demand and brand recognition [4][6] - The store generated nearly $87,000 (approximately 620,000 RMB) in revenue within the first three days, selling around 13,000 products, setting a new record for the company [1][6][8] - The store's strategic location in Flushing, a hub for the Chinese community, and its modern design contributed to its successful launch [6][10] Group 2: Product Performance - The top-selling products included the "Little Green Bottle," "Super Avocado Yogurt Smoothie," and "Rich Coconut," which resonated well with consumers due to their health benefits [8][10] - The "Little Green Bottle" has achieved over 20 million sales in China this year, highlighting its popularity and strong market validation [8][13] Group 3: Domestic Market Trends - During the National Day holiday, Nai Xue's domestic stores experienced a surge in orders and revenue, with some locations seeing over 700% growth compared to the pre-holiday period [3][13] - The company's health-focused products, such as the upgraded "Low GI Little Green Bottle," have become bestsellers, driving increased consumer frequency and overall sales [13] Group 4: Global Expansion Strategy - Following the successful U.S. launch, Nai Xue plans to open a second store in Long Island, New York, and is also expanding into Southeast Asia with localized operations [11][13] - The company's health tea beverage positioning is becoming a core competitive advantage, driving its global growth strategy [11][13]
奈雪的茶海外拓展步伐加快 美国首店三天营业额近8.7万美元
Zheng Quan Shi Bao Wang· 2025-10-09 04:54
Group 1 - Nai Xue's Tea has successfully opened its first store in the United States, located in Flushing, New York, a commercial area with a high concentration of Chinese and Asian populations [2] - The store achieved a revenue of approximately $87,000 (around 620,000 RMB) within the first three days of operation, selling nearly 13,000 products, setting a new record for Nai Xue's store openings [2] - The Flushing location experiences a daily foot traffic of over 100,000 people, and the store spans nearly 120 square meters over two levels [2] Group 2 - Following the success of its first U.S. store, Nai Xue is accelerating its overseas expansion, with plans for a second store in a key commercial area of Long Island, New York, expected to open soon [2] - In the domestic market, during the 2025 National Day holiday, Nai Xue's nationwide stores experienced a surge in consumer activity, with average order volume and revenue both showing year-on-year growth [3] - The newly upgraded "Low GI Green Bottle" and "66 Blueberry and Mulberry Yogurt Smoothie" products performed exceptionally well during the holiday, becoming top-selling items [3]
奈雪的茶海外拓展步伐加快 美国首店三天营业额近8.7 万美元
Zheng Quan Shi Bao Wang· 2025-10-09 04:44
Group 1 - The core viewpoint of the articles highlights the successful launch of Nayuki's Tea in the U.S. market, with the first store in Flushing, New York, achieving record sales and customer traffic [1] - The first store generated nearly $87,000 (approximately 620,000 RMB) in revenue within three days, selling around 13,000 products, setting a new record for Nayuki's overseas store openings [1] - Nayuki plans to accelerate its overseas expansion, with a second store confirmed in Long Island, New York, and ongoing efforts to strengthen its presence in Southeast Asia through localized operations [1] Group 2 - During the National Day and Mid-Autumn Festival holiday, Nayuki experienced a significant increase in average order volume and revenue, with many stores seeing over 700% growth compared to the pre-holiday period [2] - The newly upgraded "Low GI Green Bottle" and "66 Blueberry and Mulberry Yogurt Smoothie" were highlighted as top-selling products during the holiday, showcasing the company's focus on health-oriented offerings [2] - Since April, Nayuki's stores have achieved six consecutive months of year-on-year growth in both average order volume and revenue [2]