美国当地时间1月6日，2026年国际消费电子展(CES)正式开幕。海信作为2026世界杯官方赞助商，携全 球首创的全新一代RGB-Mini LED技术等世界杯定制产品亮相，并以"AI科技"为核心主线贯穿全场，系 统呈现在人工智能和智能硬件领域的最新突破，让人们直观感受到，"有爱.科技也动情"不只是一句口 号，而是创新深度融入日常。 AI看见无限精彩：海信全新一代RGB-Mini LED重塑视觉巅峰 当天上午10点一开展，海信展区就人气火爆，海信最新发布的全新一代RGB-Mini LED电视UX无疑是展 区的焦点所在。不少外国观众在屏幕前仔细观察画质细节，举着手机拍个不停。能如此圈粉，就在于海 信通过光源、芯片、色彩管理系统的全方位进化，将电视色域提升至110%BT.2020的行业新峰值，光色 同控精度达到行业最高134bits，极致丰富、纯净的色彩搭配高阶混光运算和全链路色彩管理，让电视屏 幕成为"消融现实与影像的窗口"。 未来并非遥不可及，置身海信展区，智慧生活的模样更加具象。基于自主研发的星海大模型，海信推出 的海信世界杯定制产品涵盖显示、冰冷、空气等AI全场景解决方案，让未来的智慧家庭生活更安心、 更贴 ...

【环球网科技综合报道】美国当地时间1月6日，2026年国际消费电子展（CES）正式开幕。海信作为2026世界杯官方赞助商，携全球首创的全新一代RGB- Mini LED技术等世界杯定制产品亮相，并以"Al科技"为核心主线贯穿全场，系统呈现在人工智能和智能硬件领域的最新突破，让人们直观感受到，"有爱·科 技也动情"不只是一句口号，而是创新深度融入日常。 当天上午10点一开展，海信展区就人气火爆，海信最新发布的全新一代RGB-Mini LED电视UX无疑是展区的焦点所在。不少外国观众在屏幕前仔细观察画质 细节，举着手机拍个不停。能如此圈粉，就在于海信通过光源、芯片、色彩管理系统的全方位进化，将电视色域提升至110% BT.2020的行业新峰值，光色同 控精度达到行业最高134bits，极致丰富、纯净的色彩搭配高阶混光运算和全链路色彩管理，让电视屏幕成为"消融现实与影像的窗口"。 AI 看见无限精彩：海信全新一代 RGB-Mini LED 重塑视觉巅峰 未来并非遥不可及，置身海信展区，智慧生活的模样更加具象。基于自主研发的星海大模型，海信推出的海信世界杯定制产品涵盖显示、冰冷、空气等AI 全场景解决方案，让未来的智 ...

美国当地时间1月6日，2026年国际消费电子展（CES）正式开幕。海信作为2026世界杯官方赞助商，携全球首创的全新一代RGB-Mini LED技术等世界 杯定制产品亮相，并以"Al科技"为核心主线贯穿全场，系统呈现在人工智能和智能硬件领域的最新突破，让人们直观感受到，"有爱·科技也动情"不只是 一句口号，而是创新深度融入日常。 AI看见无限精彩：海信全新一代RGB-Mini LED重塑视觉巅峰 当天上午10点一开展，海信展区就人气火爆，海信最新发布的全新一代RGB-Mini LED电视UX无疑是展区的焦点所在。不少外国观众在屏幕前仔细观察 画质细节，举着手机拍个不停。能如此圈粉，就在于海信通过光源、芯片、色彩管理系统的全方位进化，将电视色域提升至110% BT.2020的行业新峰 值，光色同控精度达到行业最高134bits，极致丰富、纯净的色彩搭配高阶混光运算和全链路色彩管理，让电视屏幕成为"消融现实与影像的窗口"。 海信智能冰箱能够智能分析食材类型自动匹配最佳存储方案，海信空调智慧风Pro新品Air Master搭载高精度人感技术，可实时捕捉人体位置与活动状 态，智能实现"风随人动"。 海信全新一代RGB ...

转自：新华财经 美国当地时间1月6日，2026年国际消费电子展（CES）正式开幕。海信作为2026年世界杯官方赞助商，携全球首创的全新一代RGB-Mini LED技术等世界杯 定制产品亮相，并以"AI科技"为核心主线贯穿全场，系统呈现在人工智能和智能硬件领域的最新突破，让人们直观感受到，"有爱·科技也动情"不只是一句 口号，而是创新深度融入日常。 当天上午10点一开展，海信展区就人气火爆，海信最新发布的全新一代RGB-Mini LED电视UX无疑是展区的焦点所在。不少外国观众在屏幕前仔细观察画质 细节，举着手机拍个不停。能如此圈粉，就在于海信通过光源、芯片、色彩管理系统的全方位进化，将电视色域提升至110% BT.2020的行业新峰值，光色同 控精度达到行业最高134bits，极致丰富、纯净的色彩搭配高阶混光运算和全链路色彩管理，让电视屏幕成为"消融现实与影像的窗口"。 海信全新一代RGB-Mini LED的极致画质离不开自研芯片能力的加持。在全面升级RGB-Mini LED红绿蓝三原色发光芯片的同时，创新性引入第四种天青色 自发光芯片，全球首创玲珑4芯架构，进一步打破色域边界，而信芯AI画质芯片H7性能也进 ...

Core Viewpoint - Hisense has established itself as a leading global brand in the home appliance industry through strategic sports marketing and technological innovation, particularly with its RGB-Mini LED technology, positioning itself as a key player in the international market [1][5][12]. Group 1: Sponsorship and Market Positioning - Hisense announced its sponsorship as the official global sponsor for the 2026 FIFA World Cup, marking its sixth major sponsorship in a decade [1][4]. - The company has leveraged sports marketing to enhance its brand visibility and drive technological upgrades, exemplified by its successful promotion of large-screen TVs during major sporting events [3][5]. - Hisense's global TV shipment market share reached 14.38% in the first half of 2025, with a leading position in the 98-inch and above segment at 28.9% [4]. Group 2: Technological Innovation - Hisense's RGB-Mini LED technology has been a focal point at international exhibitions, showcasing its advancements in display technology that offer superior color accuracy and energy efficiency compared to traditional OLED technologies [9][10]. - The company has developed its proprietary H7 chip, which enhances the performance of its RGB-Mini LED TVs, allowing for precise control of color and brightness [11]. - Hisense is the first company globally to mass-produce and sell RGB-Mini LED TVs, indicating its leadership in this emerging technology [11][12]. Group 3: Ecosystem and AI Integration - At the IFA exhibition, Hisense showcased its AI-driven smart home solutions, emphasizing the integration of various smart appliances to enhance user experience [15][16]. - The company is focusing on sustainable energy solutions, utilizing AI to optimize energy consumption and improve efficiency across its product range [16]. - Hisense's approach to building an ecosystem around its products allows for a more cohesive user experience and positions the brand favorably in the competitive landscape [17].

Group 1 - Hisense officially announced its sponsorship as the global official sponsor for the 2026 World Cup during the IFA 2025, marking its sixth sponsorship of a major national team competition in ten years [1][4] - The company has evolved from being a "follower" to a "leader" in technology through continuous innovation and deep industry layout, showcasing its advanced capabilities in AI applications and smart energy [1][10] - Hisense's RGB-Mini LED technology has gained significant attention at IFA, with the company leading the market in large-screen display products, achieving a global market share of 14.38% in TV shipments in the first half of 2025 [3][8] Group 2 - The RGB-Mini LED technology allows for precise control of RGB colors, resulting in superior display quality compared to traditional LED technologies, and is positioned as a cost-effective alternative in the high-end market [8][9] - Hisense's self-developed H7 chip, which powers its RGB-Mini LED TVs, enhances color management and brightness control, achieving a 430% improvement in precision over standard chips [9][10] - The company has introduced the U7S Pro model, which maintains high color purity and control while offering lower power consumption and a more accessible price point, further solidifying its market position [10][12] Group 3 - Hisense's strategic focus on sports marketing has been pivotal in establishing its global brand presence and driving technological upgrades, as evidenced by its partnership with FIFA [3][5] - The company has integrated AI-driven smart services across its product lines, enhancing user experience and promoting a comprehensive ecosystem that connects various smart home devices [12][13] - Hisense's commitment to sustainability is reflected in its smart energy solutions, which optimize energy usage and costs through intelligent management systems [13][14]