商报记者 周坚洪 2025年，迈入不限价时代的杭州楼市，买房从"买到即赚到"的投机逻辑，转向"品质为王"的居住逻辑， 地段价值与产品成为了决定楼盘价值的核心要素。 投资热情的消退，直接造成了去年杭州楼市成交总量的下滑。其中，新房一共成交48198套，创下自 2015年以来的最低值。二手房则成交88456套，虽然环比2024年下降5.5%，但仍然是近5年的第二高成 交量。 新房 千万级总价项目逆势上涨 3个性价比大盘成交超千套 据杭州贝壳研究院的统计数据，2025年杭州一共成交48198套新房，环比2024年下滑24%，并且创下了 自2015年以来的最低值。其中，商品住宅一共成交38142套，环比2024年下滑26%，同样创下近年新 低。 成交大幅减少的一部分原因，跟供应放缓有关。去年，杭州市区商品房和商品住宅的新增供应分别下降 14%和15%。 价格则出现了一定幅度的上涨。去年新房住宅成交均价35673元/平方米，同比上涨7.7%。尤其是安琪 儿、奥体、市北、北干、之江等热门改善板块，涨幅更是明显。 特别值得一提的是，千万级改善型豪宅凭借产品力优势保持坚挺，成为新房市场的中坚力量。数据显 示，去年杭州一共成交 ...

潮新闻客户端 记者 孙晨 吴佳怡 黄磊 制图 蓝鋆滋 随着2025年结束，杭州楼市的年度数据纷纷出炉。过去的一年，新房成交量虽然大幅下滑，不过套均1000万元以上的改善房源成交火热。二手房成交8.9万 套，保持了稳定，但价格持续下滑。让我们通过一系列数据，一窥2025年的杭州楼市。 数据来源于潮新闻美好生活研究院，截至12月31日15点 | 楼盘 | 板块 | 成交金额(亿元) | 成交价格(i | | --- | --- | --- | --- | | 奥映鸣翠府 | 钱江世纪城 | 62.7 | 8813 | | 滨杭滨纷城 | 临平山北 | 55.1 | 1746! | | 时舟里 | 未来科技城 | 49.9 | 3450: | | 滨江潮语映月轩 | 钱江新城二期 | 49.8 | 52621 | | 咏湖云庐 | 白马湖 | 46.7 | 5969' | | 云启钱湾 | 下沙沿江 | 45.0 | 4960: | | 低碳云之城 | 未来科技城 | 41.9 | 3632 | | 建发云城之上 | 云城 | 38.9 | 3658 | | 和萃揽悦园 | 勾庄 | 34.7 | 2773 | | ...

Core Insights - The article highlights the strong sales performance of the Binhang Binfeng City project in Donghu New City, which has launched its latest pre-sale certificate for 202 units at an average price of 16,999 yuan per square meter, with down payments starting at 170,000 yuan [1] - The project has seen over 3,000 units sold since its first launch in December last year, becoming a nationwide phenomenon due to its appealing pricing and quality [1] - The project benefits from its location as a dual subway TOD (Transit-Oriented Development) site, connecting to the under-construction Line 9, enhancing accessibility to key areas [1] Summary by Sections Binhang Binfeng City - The project has maintained a rapid opening pace with its 15th launch, showcasing a "short and quick" sales strategy [1] - It offers significant amenities, including schools, commercial spaces, and parks, covering approximately 630,000 square meters [1] - The project is characterized by its "Binhang quality" and competitive pricing, attracting a large number of buyers [1] Upcoming Projects - The upcoming Jianfa Yunzhicheng project, located above the Zhoujiu Road station of Line 12, will have a total area of about 400,000 square meters, featuring various residential options and community facilities [2] - Yunzhicheng's first launch will offer 108 units at an expected average price below 25,000 yuan per square meter [3] - The Huayuan TOD project, located at the Lianchi Road station of Line 4, is also anticipated, with a floor price of 13,092 yuan per square meter [3] Additional Developments - The Qiaozi Vehicle Depot TOD project, which is set to begin construction at the end of October, will utilize an integrated development model and is expected to be completed in five years [3][4] - The project will include high-quality residential options and community amenities, aiming to replicate the success of the "Sky City" concept in Linping [4] - The Zhonghai Wangjiang Haichao TOD project, with a total area of approximately 200,000 square meters, is planned to feature luxury residential and commercial offerings, with high-rise units priced at 140,000 yuan per square meter [4]

Core Viewpoint - The new housing market in Hangzhou has shown significant recovery in August, with a notable increase in transaction volume, indicating a departure from the traditional off-season and preparing for the upcoming "Golden September and Silver October" [1] Group 1: Market Performance - In August, a total of 4,187 new homes were sold in Hangzhou, representing a 41.98% increase from July's 2,949 units and an 8.3% increase year-on-year from 3,865 units in August of the previous year [2] - The surge in new home sales is attributed to the launch of several high-value projects, which attracted buyers and led to rapid sales [2] - The top-selling residential project in August was Binhang Binfeng City, with 290 units sold at an average price of 15,900 yuan per square meter [2] Group 2: High-End Market Dynamics - The luxury housing market is expected to see significant activity in September, with over 30 projects anticipated to launch, including 20 new developments [4] - The Anqier area is experiencing direct competition among luxury projects, with multiple new launches planned [4] - Notable projects include the high-end Yaohua project, which is set to offer units at a starting price of 80,000 yuan per square meter [4][5] Group 3: Upcoming Projects - In September, several high-end projects are set to launch, including the Green City Lixiangting, which will offer 48 units at an average price of 53,002 yuan per square meter [8] - The Qianxin Phase II project will introduce the only new luxury offering in the core area, with units priced between 70,000 and 80,000 yuan per square meter [7] - The Xiaoshan area remains a focal point for luxury developments, with multiple high-value projects entering the market [8]

Market Overview - In July, Hangzhou's new housing market experienced a significant decline in both supply and demand, with total transactions dropping to 2,845 units, a 59% decrease from June's 6,960 units and a 27% decrease year-on-year from July 2022's 3,901 units [1] - The total new supply in July was only 2,310 units, a 62% decrease from June's 6,053 units, marking the lowest monthly supply of the year [1] Key Projects and Performance - The top-selling projects in July were primarily from the "Bingjiang" area, with the "Binghang Binfen City" project leading sales with 206 units sold at an average price of 17,600 yuan per square meter [1] - The "Mulan Tai" project in the Qiantang District sold 153 units at a price of 31,309 yuan per square meter, while "Shizhouli" in Yuhang District sold 149 units at an average price of 34,015 yuan per square meter [1] Upcoming Market Activity - August is expected to see a more active new housing market in Hangzhou, with 36 projects scheduled to launch, including 20 new developments [3] - The luxury market is set to introduce several high-end projects, including "Aoying Mingcui Fu," which launched 74 units at an average price of 87,000 yuan per square meter, attracting significant buyer interest with a low lottery rate of 12.23% [4] New Developments - Several new projects are preparing for launch in August, including "Lichangting" and "Jianfa Yingguan Chenyun," which will offer high-rise and townhouse options with prices expected to exceed 55,000 yuan per square meter [5][6] - The "Yuehaitang" project in the Xihu District is set to launch with an expected price in the "30000s" range, targeting first-time buyers and those looking for improved living conditions [7][8]