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扎堆北京商圈,新能源汽车“同台竞技”
Xin Jing Bao· 2025-10-05 09:17
北京东四环,合生汇商场5层,多个新能源汽车品牌汇集于此。 家长们推着婴儿车,在各展车间穿梭,孩子们在后排座椅上嬉笑,老人们体验着零重力座椅的舒适。销 售人员为顾客讲解辅助驾驶功能。 这个黄金周,北京商圈的车市氛围火热,俨然成了新能源汽车的一个微缩"竞技场"。 看车买车成黄金周休闲方式 国庆期间的北京合生汇商场里,"新能源汽车"的标识提示着人们,在这座充满餐饮店与购物店的商场 里,看车买车已成为一种休闲方式。 极氪9X汽车里,一位爸爸带着孩子进车体验,孩子坐进去后迟迟不肯下来。 极氪9X这款车的中间二排座椅可旋转180度与三排形成对坐模式,变成一个面对面的私人空间。不仅如 此,中间二排座椅还拥有智能腰托和22点位按摩理疗功能,还可以切换躺椅模式。一位男士发现这一功 能后,立刻兴奋地叫来在别处看车的女士:"你快过来看看这个,座椅能转。" 极氪汽车销售人员说,今年黄金周,有不少带着老人、孩子前来逛街的家庭。如果把门店开在专门买车 的地方,可能只有夫妻两人来看。而在商场里,"老人和孩子接触实车的概率就大大增加。品牌的触手 可以接触到更多人群。"孩子的好奇、老人的舒适体验,都可能成为影响家庭购车决策的砝码。 新京报贝壳 ...
“首发经济”假期点燃长沙!五一商圈客流破百万,商场卖出3.5万个汉堡
Chang Sha Wan Bao· 2025-10-02 07:37
Core Insights - The "Hamburger Festival" in Changsha attracted significant consumer interest, selling over 35,000 hamburgers on the first day of the National Day holiday [3] - The "first launch economy" is driving consumer enthusiasm in Changsha, with new stores and products generating high foot traffic and sales [5][8] Group 1: Event Highlights - The Hamburger Festival at Changsha's Vientiane City saw long queues with over 30 popular hamburger brands participating [1] - The opening of Uniqlo's flagship store in Hunan also drew large crowds, with over 2,000 square meters of space showcasing the latest collections and local exclusive items [3] - The new Shanshan Outlets attracted over 200,000 visitors on its opening day, generating sales exceeding 15 million yuan [5] Group 2: Economic Impact - The "first launch economy" is providing diverse and personalized choices for consumers, promoting innovation and upgrades in commerce [8] - Changsha's retail sales reached 367.946 billion yuan from January to August, with a year-on-year growth of 5.7%, outpacing the national average by 1.1 percentage points [9] - On October 1, the core area of the Wuyi business district recorded a total foot traffic of 1.006 million, with peak traffic reaching 190,400, a 10.27% increase compared to the same period last year [8]
首发“趣”长沙!长沙市2025年中秋国庆假期重点促消费活动启动
Sou Hu Cai Jing· 2025-09-26 13:01
相距20公里的五一广场王府井百货同样人气爆棚,位于8楼的市内免税店客流如织。这个全国新设的8家 市内免税店之一,设置国际免税区、国潮主题馆、外贸优品专区等特色板块,为长沙市民及国内外游客 带来全新的购物体验。 "'首发经济'是消费升级的重要引擎,也是长沙打造国际消费中心城市的关键抓手。"市商务局党组书 记、局长吴照舒介绍,本次"首发长沙"消费季,长沙将通过"首店、首展、首秀"集体上新,为星城消费 打造靓丽名片,提升消费活力和热度。 长沙晚报掌上长沙9月26日讯(全媒体记者 刘捷萍)国庆黄金周,首发"趣"长沙!今日,长沙市2025年 中秋国庆假期重点促消费活动暨"首发长沙"消费季正式启动。首店集体上新,买车中49999元大奖,看 湘超享专属福利……六大主题活动上线,长沙许你一个精彩假期。 首店首发引领消费新风尚 全国首个"会展+奥莱"综合体杉杉奥特莱斯、长沙首家市内免税店同步开门迎客——9月26日,长沙"首 发经济"迎来集中爆发,"首发长沙"消费季随之启动。 26日,与长沙国际会议中心仅一步之遥的杉杉奥莱吸引了数万市民体验。超230个国际国内品牌云集于 此,其中40余家为湖南奥莱首店,成为长沙东城商业新地标。 ...
研报掘金|华泰证券:维持理想汽车“买入”评级 对i8和i6销量表现展望乐观
Ge Long Hui· 2025-08-04 06:08
Core Viewpoint - Huatai Securities published a research report indicating that Li Auto's i8 has officially launched with three configurations priced at 321,800, 349,800, and 369,800 yuan, respectively. The report expresses optimism regarding the sales performance of the i8 and the upcoming i6, supported by the VLA model and advanced driving assistance capabilities [1] Group 1 - The i8's Pro and Max versions are priced the same as the L8 versions, while the Ultra version is 10,000 yuan cheaper than the L8 Ultra version [1] - Huatai Securities maintains its previous profit forecasts for Li Auto, expecting GAAP net profits of 10.3 billion, 15.8 billion, and 17.8 billion yuan for 2025 to 2027, respectively [1] - Non-GAAP net profits are projected to be 13 billion, 18.6 billion, and 20.8 billion yuan for the same period [1] Group 2 - The target price for Li Auto has been slightly adjusted to 139.49 HKD, while maintaining a "Buy" rating [1] - The report highlights the i8's features, including the VLA model, standard 5C supercharging, and a spacious and comfortable cabin experience [1] - The company's driving assistance capabilities are expected to remain at the top tier domestically following the introduction of the VLA model [1]