Core Viewpoint - The article highlights the significance of the Zhaoqing exhibition at the Greater Bay Area Agricultural Products Trade Fair, showcasing the region's unique agricultural products, particularly citrus fruits and traditional Chinese medicine, emphasizing Zhaoqing's ambition to become a leading hub for the southern medicine and health industry in China [2][57]. Group 1: Agricultural Products - The Zhaoqing exhibition features notable products such as the Deqing Gonggan, known as the "King of Citrus" for its superior quality, and the Sihui Shatangju, celebrated for its sweetness and juiciness, representing the pinnacle of Zhaoqing's citrus industry [13][15][21]. - The exhibition aims to promote Zhaoqing's ecological environment and agricultural traditions, inviting visitors to explore the region's rich cultural heritage and agricultural offerings [21][22]. Group 2: Traditional Chinese Medicine - Zhaoqing is recognized as a significant production area for southern medicine, with a total planting area of 1.5662 million acres and a total output of 659,900 tons, generating a total output value exceeding 10.605 billion yuan in 2024 [32][34]. - The region's medicinal products include well-known herbs such as cinnamon, radix polygoni multiflori, and ganoderma, with six varieties included in the Guangdong Province's protection regulations for traditional Chinese medicine [34][35]. Group 3: Industry Development - Zhaoqing is developing a comprehensive industry chain that integrates cultivation, processing, and tourism, with modern industrial parks established to enhance the southern medicine sector [40][41]. - The establishment of a national-level southern medicine market in Zhaoqing is expected to facilitate regional distribution, with a monthly transaction volume exceeding 2 million yuan [46][48]. Group 4: Future Goals - The city aims to leverage its strong industrial foundation and policy support to achieve the goal of becoming the "Southern Medicine and Health Industry Capital of China," promoting the slogan "Eat in Guangdong, Nourish in Zhaoqing" [57][58].

Core Viewpoint - Zhaoqing aims to become the "Capital of Southern Medicine and Food Therapy" in China, leveraging its rich resources and cultural heritage to develop the Southern medicine industry and promote health-oriented products [4][6][37]. Group 1: Industry Development - A national-level Southern medicine and food therapy industry conference was recently held in Zhaoqing, highlighting the city's growing importance in this sector [2][3]. - Zhaoqing has a strong foundation for Southern medicine, with a planting area of 1.566 million acres, a total output of 660,000 tons, and a total output value exceeding 10 billion yuan [20][21]. - The city is strategically located as a hub in the Guangdong-Hong Kong-Macao Greater Bay Area, facilitating access to technological innovation and talent resources [23][25]. Group 2: Cultural Significance - Zhaoqing has a deep-rooted culture of Southern medicine and food therapy, with local culinary practices integrating medicinal ingredients into daily diets [26][29]. - The city is recognized as one of the birthplaces of Cantonese culture, which contributes to its unique advantage in developing the Southern medicine and food therapy industry [26][29]. Group 3: Future Plans and Goals - Zhaoqing's government plans to promote the integration of Southern medicine with health food and biomedicine, aiming to create a comprehensive industrial chain and high-quality regional brand [31][34]. - The city is set to host the 2025 China Southern Medicine and Food Therapy Industry Conference, signaling its ambition to capture a leading position in the industry [36][37]. - The local government is focused on transforming resource advantages into industrial advantages, enhancing product value and brand influence, and fostering deep integration of industry, academia, and research [41][42].

Core Insights - Zhaoqing is a major cultivation area for southern medicinal herbs, with a total planting area of 1.5662 million acres and a total output of 659,900 tons in 2024, generating a total output value of 10.605 billion yuan [9][12][102] Summary by Categories Overview of Southern Medicinal Herbs - Zhaoqing is recognized as one of the primary cultivation areas for southern medicinal herbs, featuring a rich variety of species [2][8] - The southern medicinal herbs are integral to rural revitalization and contribute to farmers' income [3][4] Key Varieties and Economic Impact - The four main traditional varieties are cinnamon, Ba Jitian, He Shou Wu, and Guang Fo Shou, with significant planting areas and economic contributions [10][12] - Cinnamon has the largest planting area of 1.2709 million acres and generates an output value of 5.724 billion yuan [10][15] - Ba Jitian covers 62,800 acres with an output value of 1.085 billion yuan, while He Shou Wu and Guang Fo Shou have planting areas of 28,500 acres and 41,600 acres, respectively, with output values of 546 million yuan and 544 million yuan [11][12] Development and Sustainability - The Zhaoqing southern medicinal herb industry is experiencing significant economic benefits due to collaborative efforts [12] - The establishment of a genetic resource nursery and standardized planting demonstration areas is underway to support sustainable development in the Guangdong-Hong Kong-Macao Greater Bay Area [87][90][99] - The industry aims to achieve a target of a 10 billion yuan industrial cluster as part of the broader rural revitalization strategy [102]

Core Points - The article highlights the celebration of the 2025 Chinese Farmers' Harvest Festival in Zhaoqing City, emphasizing the theme "Celebrating Agricultural Harvest, Enjoying a Better Life" [1] - The agricultural sector in Dinghu District has shown significant growth, with a total output value of 1.151 billion yuan and a growth rate of 5.1% in the first half of 2025 [4] - Yong'an Town has been recognized as one of the top 1,000 towns in the country, marking a historic breakthrough in its development [5] Agricultural Development - Dinghu District has implemented the "Hundred-Thousand-Million Project" to promote coordinated urban-rural development, focusing on modern agriculture and enhancing collective economies [4] - The district's agricultural achievements include the establishment of five provincial leading enterprises and 13 municipal leading enterprises, contributing to the overall growth of the agricultural sector [10] Cultural and Tourism Integration - The Wufu Village project aims to create a cultural tourism complex, integrating traditional and modern elements while preserving historical architecture and natural resources [7][9] - The project covers over 620 acres and includes various new business models such as shared cultural spaces and unique dining experiences [7] Community Engagement - Representatives from exemplary villages shared their success stories during the event, showcasing the impact of the "Hundred-Thousand-Million Project" on local economies [11] - The event featured performances by local students, highlighting the role of youth in promoting rural revitalization [16] E-commerce and Digital Promotion - The first batch of rural revitalization e-commerce live-streaming influencers was appointed, aiming to promote local agricultural products and enhance farmers' income [17][18] - These influencers will leverage their platforms to share stories and products from their hometowns, reaching a wider audience [18]

Core Insights - The main event celebrating the 2025 Chinese Farmers' Harvest Festival in Guangdong Province showcased the achievements in agricultural development and rural transformation under the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" [1][2] Group 1: Agricultural Development - The event highlighted the new achievements in agricultural development, rural landscape changes, and improved farmer livelihoods in Guangdong Province [1] - Zhaoqing City, as a key area in the Pearl River Delta, reported a total agricultural output value of 80.145 billion yuan in 2024, ranking third in the province [1] - Zhaoqing has developed six industrial clusters with an annual output value exceeding 10 billion yuan each, including grains, vegetables, fruits, livestock, aquaculture, and traditional Chinese medicine [1] Group 2: Rural Revitalization - The Iron Ridge Community in Zhaoqing, recognized as a model village, has innovated rural construction and operation models, creating new business formats like rooftop cafes to enhance collective income [1] - The "Celebrating Harvest and Promoting Consumption" campaign was launched, providing financial incentives to stimulate the holiday economy and boost consumer spending [1] Group 3: Digital Transformation - The "Zhaoqing Land - New Quality Agricultural Productivity Development Platform" was launched to integrate agricultural resources digitally, showcasing the achievements of the agricultural industry since the implementation of the "Hundred Counties, Thousand Towns" project [2] - The platform aims to inject new momentum into the agricultural transformation and upgrading in Zhaoqing City [2]

Core Viewpoint - The revival of the local specialty "Zhaoshi" in Zhaoqing, Guangdong, is attributed to innovative practices by new farmers and financial support from Guangfa Bank, transforming the industry from traditional methods to automated production. Group 1: Industry Transformation - The local specialty "Zhaoshi," a water-cultivated plant similar to lotus, faced significant competition from out-of-province products, leading to a decline in the industry [1][2]. - The transformation began with a new farmer, Mr. Chen, who modernized the production process by implementing automation, increasing monthly output from 50-60 tons to over 500 tons [2]. - New product lines such as Zhaoshi rice noodles and tea were introduced, enhancing the market presence of Zhaoshi [2]. Group 2: Financial Support and Collaboration - Guangfa Bank's Zhaoqing branch, in collaboration with local cooperatives and insurance companies, developed a comprehensive financial service model to support the agricultural sector [2][3]. - A low-cost loan of 5 million yuan was provided, along with agricultural insurance and loan guarantee insurance, addressing the financial challenges faced by farmers [2]. - The partnership aims to promote the model further, enabling more new farmers to benefit from financial assistance and fostering rural revitalization [3]. Group 3: Cultural and Economic Impact - The Zhaoshi industry is evolving beyond food products to include cultural experiences, such as creating cultural parks and educational programs, linking agriculture to tourism [3]. - The initiative is positioned to make Zhaoshi a new symbol of rural revitalization, showcasing the potential of local specialties in contributing to economic growth [3].