来源：环球网 近日，以"IP滚烫"为主题的第十八届时代营销盛典在成都圆满举办。盛典由时代传媒集团主办，汇聚全 国行业精英、品牌代表及营销专家。本次发布的优秀实践案例中，十月稻田2025年新米季"柯"粒"淳"香 整合营销获评"年度高质量营销案例"。作为覆盖1.4亿中国家庭用户、连续六年东北大米中国销量领先 的家庭食品创新品牌，十月稻田此次营销实践，精准诠释了"产业硬实力+营销软实力"的协同破局逻 辑，为IP营销落地提供了鲜活范本。 当前，中国食品行业正迎来"理性回归"与"需求升级"的双重变革。消费者以严苛标准审视食品全链路品 质的同时，也渴望在消费中获得情感共鸣与文化认同。这种需求变化，与盛典上各界嘉宾热议的"情感 连接与商业转化平衡"核心议题高度契合，推动品牌在品质把控与情感沟通上双线发力，突破同质化竞 争，实现"流量吸引"到"信任沉淀"的跨越。十月稻田今年新米季"柯"粒"淳"香整合营销正是抓住这一核 心逻辑，精准触达消费需求的同时传递了品牌价值，践行行业传播新趋势，给市场留下了深刻印象。 破局流量困局：情绪共鸣与权威背书的双重赋能 与此同时，品牌借助CCTV-3《味你而来》的国民影响力进一步扩大市场覆盖。该 ...

生产资料市场：基础化学原料价格以涨为主，其中硫酸、纯碱分别上涨4.1%和0.3%，聚丙烯、甲醇分 别下降2.1%和1.3%。橡胶价格继续上涨，其中天然橡胶、合成橡胶分别上涨0.9%和0.8%。煤炭价格略 有波动，其中动力煤、无烟块煤每吨793元和1167元，分别上涨0.6%和0.2%，炼焦煤每吨1073元，下降 0.3%。钢材价格略有上涨，其中螺纹钢、热轧带钢、高速线材每吨3337元、3490元和3523元，分别上 涨0.5%、0.4%和0.2%。化肥价格稳中略涨，其中尿素与前一周基本持平，三元复合肥上涨0.4%。成品 油批发价格基本平稳，其中92号汽油、95号汽油均与前一周基本持平，0号柴油上涨0.1%。有色金属价 格小幅回落，其中铝、锌、铜分别下降0.9%、0.9%和0.3%。 商务大数据显示，11月17日至23日，全国食用农产品市场价格比前一周（环比，下同）下降0.1%，生 产资料市场价格比前一周上涨0.2%。 食用农产品市场：30种蔬菜平均批发价格每公斤5.62元，下降0.9%，其中莴笋、西兰花、菠菜分别下降 8.0%、7.7%和3.8%。禽产品批发价格小幅下降，其中鸡蛋、白条鸡分别下降1.1%和0. ...

| 品种 | 零售价格 | 环比 | 同比 | | | --- | --- | --- | --- | --- | | | （元/公斤、升） | （%） | （%） | | | 粮食 | | | | | | 大米 | 6.56 | 0.0 | 0.3 | | | 面粉 | 6.13 | -0.2 | -2.1 | | | 食用油 | | | | | | 豆油 | 12.85 | -0.1 | -1.8 | | | 花生油 | 28.65 | 0.0 | -0.8 | | | 菜籽油 | 16.73 | 0.1 | -2.2 | | | 调和油 | 15.54 | -0.1 | -1.6 | | | 猪肉 | | | | | | 后腿肉 | 26.54 | -0.5 | -14.2 | | | 鸡肉 | | | | | | 白条鸡 | 24.81 | -0.2 | -2.5 | | | 鸡蛋 | | | | | | 鲜鸡蛋 | 10.09 | -0.5 | -14.5 | | | 水产品 | | | | | | 其中：鲤鱼 | 21.60 | 0.8 | -2.3 | | | 鲢鱼 | 22.03 | -0.2 ...

东京11月核心通胀数据超出市场预期，叠加工厂产出意外增长和劳动力市场持续紧张，推动近期日本央 行向第二次加息迈进。 周五，据日本公布数据，11月东京核心CPI同比上涨2.8%，与10月持平，略高于市场预期的2.7%。主 要由于日本电力价格上涨速度加快，抵消了加工食品价格涨幅放缓的影响。 剔除生鲜食品和燃料的指数同样维持在2.8%的涨幅。此外，10月工业产出环比增长1.4%，超出市场预 期，汽车生产强劲增长为主要贡献因素。数据发布后，美元兑日元汇率变动不大。 这些数据将成为日本央行在12月19日议息会议上权衡决策的关键依据。在持续的通胀压力和近期日元走 弱的背景下，日本央行正面临越来越大的压力，需要在维持经济增长与抑制通胀之间做出艰难抉择。 通胀数据坚挺，食品价格仍是主因 然而，制造业前景并非一片光明。 尽管部分价格涨幅有所放缓，但东京的整体通胀粘性依然显著。 据报道，此次价格上涨主要由食品成本推动，其中大米价格同比飙升38.5%，咖啡豆和巧克力价格也分 别上涨了63.4%和32.5%。 另据报告显示，今年日本主要食品企业的涨价品类数量预计将达到20,609种，较上年增长64.6%。分析 认为这一趋势表明，企业 ...

私域电商四大优势凸显，未来聚焦四大核心方向 近日，由梦饷科技主办的2025美食鲜品商家行业大会在上海隆重举行，作为私域电商领域的领航者，梦饷科技汇聚众多行业精英、 品牌商家代表，共同解析美食鲜品行业发展痛点与趋势机遇，发布 2026 年品类创新方向以及未来增长策略。 梦饷科技COO郭馨宇出席大会并发表主旨演讲，深度剖析了私域电商的核心优势与未来展望。"每一个电商品类都可以在私域重新火 一次 "，她指出，在公域流量竞争白热化的当下，私域电商正在重塑行业格局，从 "流量洼地" 走向 "用户价值高地"，成为品牌商家 不可错过的增长机遇。 郭馨宇表示，在拓展获客渠道、沉淀用户资产、内容价值变现以及长期用户陪伴方面，私域电商拥有核心优势，成为商家业绩增长 的确定性保证。过去八年梦饷科技服务了超4万家国内外品牌，累计销售超10亿件商品，帮助百草味、时光稻留、千年珍等众多美食 类型垂直品牌实现品销一体、极致爆发。 以"时光稻留"为例，其专注粮油行业30余年，服务超百万家庭，在与梦饷合作之后，取得单档期销售300吨大米的亮眼战绩，人参品 类领导品牌"千年珍"与梦饷联合溯源游学，推动人参礼盒订单突破10000盒，通过私域渠道开 ...

这一次的日元贬值，不再是缓慢的螺旋式下行，而是跳崖式暴跌。 2025年11月21日，日元兑美元汇率直逼157.3：1，单日贬值1.8%，这是市场经济里赤裸裸的惊涛骇浪。 日本官方坐不住了，财务大臣片山皋月罕见地发出"最强烈警告"，一副准备出手干预市场的架势。 但说句大实话，日本这点儿"底子"，还有能出几招？恐怕他们自己心里也没谱。 关键在于，这场汇率崩盘背后，不止是经济数据失控，更是一出政治与现实脱节的"自导自演"：高市早苗上台后的一系列激进操作，正迅速地将日本推向一 个观光冷清、财政爆雷、资本逃逸的怪圈。 这次的日元危机，不是市场的恶意惩罚，而是日本自酿的报应。 先把"致命三连"理一理：贬值、通胀、萎缩。 结果很快显现，日债遭遇市场大抛售，40年期国债收益率飙到3.695%，创下历史峰值，20年期国债收益率升到2.815%，是1999年以来新高。 日元汇率从2021年的102跌到如今的157+，已经是超过50%的贬值幅度，而这还不是谷底。更严重的是，日元贬值没有带动出口繁荣，反而引发了进口成本 飙升，直接把通胀推爆。 2025年10月的通胀数据显示，日本核心CPI同比上涨3.0%，这已经是连续50个月上涨， ...

Economic Stimulus Plan - The Japanese government approved a total economic stimulus plan of 21.3 trillion yen, with 17.7 trillion yen from supplementary budget arrangements and 2.7 trillion yen from tax cuts [1] - The spending is divided into three categories: 11.7 trillion yen for "living security and price measures," 7.2 trillion yen for "crisis management and growth investment," and 1.7 trillion yen for "strengthening defense and diplomacy" [1] Economic Performance - Japan's GDP decreased by 1.8% year-on-year in the third quarter, marking the second negative growth since Q1 2024 [2] - The decline is attributed to the negative impact of U.S. tariffs on the automotive industry, which has been severely affected [2] - The Japanese government has revised its economic growth forecast for FY2025 from 1.2% to 0.7% due to ongoing challenges [2] Inflation and Consumer Prices - The consumer price index (excluding fresh food) rose by 3.0% year-on-year in October, marking the 50th consecutive month of increase [2] - Significant price increases were noted in rice (up 40.2%), chocolate (up 36.9%), and coffee beans (up 53.4%) [2] - The depreciation of the yen is contributing to rising consumer prices, with imported price increases being passed on to domestic retail [2] Market Reactions - Concerns over Japan's fiscal deterioration have intensified, leading to a depreciation of the yen, which fell to its lowest level in 10 months [3] - The yield on newly issued 20-year government bonds reached 2.810%, the highest in 26 years, while the 10-year yield hit approximately 1.8%, the highest since 2008 [3] - The Tokyo stock market has experienced declines, with the Nikkei 225 index dropping below 49,000 points [3] Fiscal Policy Changes - The government has abandoned its goal of achieving an annual fiscal surplus, which is seen as a significant policy shift [4] - The scale of supplementary budgets has increased dramatically post-pandemic, with the current budget reaching 17.7 trillion yen [4] - Concerns are raised about the sustainability of expansionary fiscal policies without reliable funding sources, drawing parallels to the UK's "Truss shock" [4] Economic Cycle Concerns - The large-scale economic stimulus measures may not effectively address high inflation and could potentially exacerbate the situation [5] - Analysts suggest that the government's approach may lead to a "vicious cycle" where stimulus measures fail to alleviate economic pressures [5] - Critics argue that the government's fiscal policies are neither "active" nor "responsible," with calls for a reassessment of the current strategy [6]

（来源：每日粮油） 来源：每日粮油 在亚洲大米市场，因印度重新恢复大米出口业务，使得东南亚大米价格出现大幅走低。截至目前，目前 越南和泰国5%碎米率大米售价为每吨350美元，巴基斯坦和印度的价格约为370美元。 由于亚洲大米价格走低，为保障国内大米种植者利益，亚洲大米主要进口国印尼，即日起禁止大米进 口。 不过，同处于该地区的孟加拉目前正面临国内米价飞涨的局面。为抑制价格的进一步走高，孟加拉已经 通过新加坡贸易商订购了一批印度大米。此外，巴基斯坦国有贸易公司也表示，拟收购10万吨大米供应 孟加拉国。 另外，同处该地区的韩国和日本目前也面临着高米价影响，特别是日本，目前大米价格已经创下新的历 史纪录。 日前有网友在日本部分商店看到国产大米的销售，这些5公斤装的中国大米定价大约在2980日元至3300 日元，约合人民币135-150元。相比在中国市场的售价，这些大米在日本的价格上涨了数倍。 ...

近期，巴中市市场监督管理局持续组织实施市级"你点我检"食品抽检，抽取了餐饮食品；食用油、油脂及其制品；酒类；食用农产品；乳制品；饮料；冷冻 饮品；调味品；薯类和膨化食品；肉制品；糕点；豆制品；蔬菜制品；蜂产品；炒货食品及坚果制品；淀粉及淀粉制品；速冻食品；粮食加工品等18类食品 本次食品安全监督抽检情况详见附件。消费者如有异议或建议，请拨打投诉举报电话12315反映。 特此通告。 2.合格项目信息表 巴中市市场监督管理局 2025年11月22日 附件1 本次检验项目 一、粮食加工品 （一）抽检依据 GB 2760 食品安全国家标准 食品添加剂使用标准 GB 2761 食品安全国家标准 食品中真菌毒素限量 GB 2762 食品安全国家标准 食品中污染物限量 GB 5009.15 食品安全国家标准 食品中镉的测定 GB 5009.22 食品安全国家标准 食品中黄曲霉毒素B族和G族的测定 GB 5009.27 食品安全国家标准 食品中苯并（a）芘的测定 GB 5009.96 食品安全国家标准 食品中赭曲霉毒素 A的测定 GB 5009.111 食品安全国家标准 食品中脱氧雪腐镰刀菌烯醇及其乙酰化衍生物的测定 GB ...

Price Trends Overview - Oil prices in Qingdao experienced slight fluctuations, while egg prices remained stable, and wholesale prices for live pigs and vegetables saw a minor decline [1] Grain Prices - The average price of first-grade long-grain rice is 3.30 yuan per 500 grams, unchanged from last week, up 0.92% from last month, and up 0.30% year-on-year [2] - The average price of special-grade flour is 2.34 yuan, stable compared to last week, down 0.43% from last month, and down 3.31% year-on-year [2] - The average price of medium wheat is 1.21 yuan, unchanged from last week, up 0.83% from last month, and down 0.82% year-on-year [2] - The average price of medium corn is 1.10 yuan, stable compared to last week, down 1.79% from last month, and up 1.85% year-on-year [2] Oil Prices - The average price of 5-liter bottled peanut oil is 133.10 yuan, stable compared to last week and last month, down 1.55% year-on-year [3] - The average price of 5-liter bottled soybean oil is 59.80 yuan, up 0.50% from last week, up 0.17% from last month, and up 0.34% year-on-year [3] - The average price of soybeans is 4.26 yuan, up 0.47% from last week, stable compared to last month, and down 3.18% year-on-year [3] - The average price of peanuts is 7.40 yuan, up 0.27% from both last week and last month, and up 0.20% year-on-year [3] Live Pig Prices - The average price of live pigs is 6.01 yuan, down 2.44% from last week, up 1.35% from last month, and down 27.50% year-on-year [4] - The average price of pork belly is 14.30 yuan, down 0.21% from last week, down 2.72% from last month, and down 18.75% year-on-year [4] - The average price of lean pork is 14.50 yuan, down 0.21% from last week, down 1.98% from last month, and down 18.99% year-on-year [4] - The average price of beef is 37.40 yuan, down 0.27% from last week, down 1.95% from last month, and up 2.89% year-on-year [4] - The average price of lamb is 41.41 yuan, down 0.70% from last week, down 2.33% from last month, and down 0.93% year-on-year [4] Egg Prices - The average price of eggs is 3.47 yuan, stable compared to last week, down 2.02% from last month, and down 30.46% year-on-year [5] - The highest price for eggs this week is 3.70 yuan, while the lowest is 3.30 yuan [5] Vegetable Prices - The average wholesale price of vegetables in major markets is 2.17 yuan, down 13.59% from last week, down 22.33% from last month, and up 1.65% year-on-year [6] - The average daily market supply of vegetables is 2,008,300 kilograms, up 1.43% from last week, up 0.42% from last month, and up 0.82% year-on-year [6] - The average retail price of 19 vegetable varieties is 4.75 yuan, stable compared to last week, up 6.03% from last month, and up 13.37% year-on-year [6] - Among the 19 vegetable varieties, prices for 6 increased, 7 decreased, and 6 remained stable [6]