蔬菜沙拉
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海归学霸卖爆沙拉轻食,借力拼多多“千亿扶持”打造带动就业新样本
Quan Jing Wang· 2025-12-09 07:38
南京大学学霸、德国海归硕士,卖沙拉轻食卖成了拼多多的头部商家,还为多家大型会员超市供货。80 后的姜方俊是江苏镇江人,也是沙拉轻食品牌"一号农场"的创始人。每当有人惊叹于他跨界如此之大还 能如此优秀时,他总是很认真地说:"我从未远离我的专业。" 跨界:AI严选蔬菜,他从未远离专业 出生在江苏镇江的姜方俊,是南京大学信息管理学院以及德国维尔茨堡大学计算机硕士专业的高材生, 今年是他回国创业的第15个年头。 硕士毕业后,姜方俊并没有在"码农"的赛道上停留太久,而是归国返乡,回到江苏,尝试"像制造精密 仪器一样生产沙拉轻食"。如今,他在上海青浦和江苏常州落成了两家智能沙拉轻食工厂,还根据不同 区域气候条件在全国布局十大联盟基地,工厂年产沙拉轻食达到15000吨,不仅仅是多家知名会员商超 的供货商,还在拼多多等电商平台销量做到了沙拉轻食头部。 从IT海归硕士到扎根沙拉轻食赛道,无数人惊叹于姜方俊的成功跨界,姜方俊却表示,其从未远离自己 的专业,反而因此受益良多。 姜方俊说,计算机是一个工具型专业,既可以开发游戏软件,也可以从事各类交叉领域,属于"万金 油"。自己当年回国时的想法很简单,就是要找一件可以干一辈子的事情, ...
便利店,健身人的「深夜食堂」
创业邦· 2025-09-18 10:10
Core Viewpoint - The article emphasizes the growing trend of convenience stores becoming essential for fitness enthusiasts, providing quick and nutritious meal options post-workout, thus integrating into the fitness lifestyle in China [5][10][41]. Group 1: Convenience Store Trends - The number of convenience stores in China has surpassed 321,000, indicating widespread availability near gyms and urban areas [9]. - Convenience stores are evolving from traditional small shops to modern outlets characterized by health, trendiness, nutrition, and convenience [9][10]. - The rise of 24-hour convenience stores aligns with the increasing demand for late-night fitness options, with a significant percentage of gyms also operating around the clock [14][15]. Group 2: Nutritional Insights - Research indicates that the optimal time for nutritional replenishment post-exercise is within 30 to 45 minutes, with a recommendation for a 68 kg individual to consume 68 to 102 grams of carbohydrates [7]. - Convenience stores offer a variety of healthy food options that cater to the dietary needs of fitness enthusiasts, including low-sugar, high-protein products [19][20]. - The article highlights the importance of food safety and ingredient transparency, with a survey showing that 42.6% of consumers prioritize these factors when choosing health foods [33]. Group 3: Consumer Behavior - The convenience of accessing nutritious meals at convenience stores is preferred over cooking at home or waiting for takeout, making it a suitable choice for fitness individuals [7][10]. - Social media trends, such as convenience store meal reviews, have gained popularity, with videos on "convenience store fat-loss meals" attracting over 300,000 views [7]. - The integration of convenience stores with gyms is becoming a popular trend, as many consumers prefer gyms located near these stores for easy access to healthy food options [15][18]. Group 4: Meal Options and Recommendations - Convenience stores provide a wide range of meal options, including hot foods, ready-to-eat meals, and healthy snacks, catering to various dietary preferences [19][21]. - The article suggests specific meal choices for fitness enthusiasts, such as low-fat, high-carb options, and emphasizes the importance of checking nutritional information on packaging [47][49][53]. - The convenience store model allows for a diverse selection of meals that can satisfy the nutritional needs of both professional athletes and casual gym-goers [23][41].
拼多多高管解读Q2财报:会持续加大对商家生态投入
Xin Lang Ke Ji· 2025-08-25 13:47
Core Viewpoint - Pinduoduo reported a total revenue of 103.9848 billion yuan for Q2 2025, reflecting a year-on-year growth of 7%, while net profit attributable to ordinary shareholders decreased by 4% to 30.7535 billion yuan [1] Financial Performance - Total revenue for Q2 2025 was 103.9848 billion yuan, a 7% increase year-on-year [1] - Net profit attributable to ordinary shareholders was 30.7535 billion yuan, down 4% year-on-year [1] - Non-GAAP net profit attributable to ordinary shareholders was 32.7084 billion yuan, a decline of 5% year-on-year [1] Competitive Landscape - The e-commerce industry is experiencing intensified competition, leading to a slowdown in revenue growth for Pinduoduo compared to other platforms [2] - The company acknowledges that the current quarter's profit levels may not be sustainable, indicating potential future volatility [3] Strategic Response - Pinduoduo plans to increase investments to support small and medium-sized businesses, viewing this as a long-term investment in ecosystem development [3] - The company is focusing on specific merchants and cases to enhance support, including initiatives like the "Billion Support Plan" to subsidize and boost online sales for new quality products [3][4] Globalization Efforts - Pinduoduo is adapting to changes in global trade structures and consumer demands, with a focus on enhancing supply chain capabilities and localizing operations [5] - The company aims to improve service quality and logistics collaboration to better meet consumer expectations globally [5]