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休闲食品企业加速线下“抢滩” 全渠道融合或重塑行业格局
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2026-01-07 01:10
Core Insights - The leisure food industry is witnessing a significant shift towards offline channel expansion, with companies like Three Squirrels and Qiaqia Foods enhancing their physical presence to meet evolving consumer demands for health, cost-effectiveness, and convenience [1][2][4] Group 1: Offline Channel Expansion - Three Squirrels is opening its first batch of seven standard stores across various cities, aiming to cover a wide range of consumer needs with a new product mix that includes fresh and prepared items, with a self-branding ratio of 90% [2] - Salted Fish's strategy focuses on returning to supermarkets to become a deeper partner in retail channels, enhancing consumer trust through flexible channel strategies [2] - Qiaqia Foods is actively expanding its snack wholesale channels by increasing SKU variety and store coverage to improve channel performance [2] Group 2: Hard Discount Retail Growth - Hard discount retailers, represented by internet and retail giants, are aggressively expanding their offline presence, with Meituan's "Happy Monkey" and Hema's "Super Box" planning to open numerous new stores in the coming years [3] - The trend of channel transformation is reshaping the industry landscape, with a notable rise in various offline formats such as convenience stores, membership warehouses, and discount stores, alongside innovations in online retail models [3] Group 3: Product Diversification and Health Trends - The leisure food sector is diversifying its product offerings, with companies like Three Squirrels introducing a range of new items to meet personalized consumer demands [4] - Good Products is also expanding its product categories to cover a wide array of consumer needs, including healthy and convenient food options [4] - Health attributes are becoming a core selling point, with consumers increasingly favoring products that are natural, simple in ingredients, and free from excessive additives, raising the bar for innovation and supply chain efficiency [4] Group 4: Market Trends and Challenges - The Chinese snack industry is maturing, with consumer demands shifting towards health, functionality, and cost-effectiveness [5] - The expansion of volume discount stores and instant retail is expected to reshape the market landscape, driven by penetration into niche scenarios and regional market expansion [5] - Key challenges facing the industry include raw material cost fluctuations, homogenization of products, and food safety risks [6]
中疾控:冬季减肥,这些变化要知道
Ren Min Wang· 2025-12-25 01:46
人民网北京12月25日电 (记者乔业琼)据中疾控微信公众号消息,每年冬天,当气温骤降、大衣 裹身,很多想要减重的朋友都发现:体重下降变慢了,甚至不降反增……您或许没有多吃,运动也没偷 懒,但体重秤上的数字就是纹丝不动。这不是错觉,也不是意志力不足——冬季减重确实面临特有的生 理挑战。下面就从科学角度来解开冬季减重困局。 为什么冬季减重更难? 代谢的季节微变化。从生物进化角度看,冬季意味着食物可能短缺和生活环境寒冷。我们的身体会 启动"节能模式":基础代谢率可能轻微下降,以保存能量,抵御严寒。同时,维持体温需要消耗更多能 量,可能会增加一部分能量消耗,但对于久坐少动的现代人来说,整体能量平衡往往倾向于"储 备">"消耗"。 身体活动的季节性改变。户外活动减少:寒冷天气让很多人不愿外出跑步、散步等活动,日常活动 消耗显著减少;运动强度下降:厚重的衣物、僵硬的身体会不自觉地让很多减重人士降低运动强度,减 重动力不足。 膳食的季节性变化。高能量食物诱惑增多:节日聚餐、火锅、烤肉、热饮、甜点等高能量密度食物 更受欢迎;生理性食欲增加:身体本能地渴望摄入更多能量来御寒,尤其是对碳水化合物和脂肪的渴求 增加;饮水减少:因气 ...
冬天一躺下就“烧心”?快自查你的睡姿和枕头
Bei Jing Qing Nian Bao· 2025-12-22 01:02
最近天气一冷,消化科门诊的"熟面孔"就变多了。很多朋友都有类似的苦恼:白天还好好的,一到 晚上躺下,胸口就火辣辣的疼;半夜睡得正香,突然被一口酸水呛醒;早上起来嘴里发苦,嗓子还哑 了。这些看似不起眼的小毛病,背后往往是反流性食管炎(GERD)在作祟。 为什么一到冬天,这个病就容易"抬头"?到底该怎么吃、怎么睡?传说中的"垫高枕头"真的有用 吗?今天,消化内科的医生就来聊聊这其中的门道,帮大家舒舒服服过个冬。 为啥天一冷胃就"闹情绪" 很多患者纳闷:这胃病怎么还分季节?其实,冬季确实是反流性食管炎的"高发期",主要有三个原 因。 身体"零件"受冻收缩寒冷的空气是一种刺激,会让身体的交感神经兴奋起来。这时候,外周血管收 缩,血液会更多地流向胃部等内脏器官。这种变化不仅可能让胃酸分泌增加,还会让食管下括约肌(也 就是防止胃酸倒流的那个"阀门")变得松弛。阀门关不紧,胃酸自然容易往上跑。 掐好"躺平"时间点记住一个原则:吃完饭至少过3小时再躺下。如果你习惯晚上10:30睡觉,那最晚 19:30就得放下筷子。给胃留出足够的消化时间,别带着一肚子食物上床。 饭量要把控晚餐别吃太撑,七分饱最合适。胃里东西太多,压力大,更容 ...
白羽鸡价格逼近年内最高,还能愉快吃鸡吗?
Xin Lang Cai Jing· 2025-12-19 10:50
来源:@消费者报道微博 #鸡胸肉每吨价格累计涨超500元#【#白羽鸡价格逼近年内最高#,还能愉快吃鸡吗?】12月19日消息, 山东地区白羽肉鸡毛鸡报价再涨5分钱,冲到3.65元/斤,创四季度新高,实际成交价更是达到3.70元/ 斤,距离3.72元/斤的年内最高价仅一步之遥。作为快餐界的"隐形主角"——肯德基、麦当劳的炸鸡汉 堡,还有烧烤店的爆款鸡翅、网红鸡米花,原料基本都是白羽鸡。健身党爱的低脂鸡胸肉、超市里的冷 冻鸡翅根、家庭聚餐的预制菜,也大多离不开它,每秒就有200多只白羽鸡被端上国人餐桌。有业内人 士表示,现在不光鸡源变少,不少鸡还减重20%,大规格毛鸡一鸡难求,部分屠宰场都要透支未来4~5 天的货源。连锁反应之下,近几天鸡胸肉价格已累计涨超500元/吨,后续烧烤、快餐、预制菜等相关产 品可能都要跟着调价。@时代财经 ...
辽宁省铁岭市市场监督管理局关于食品安全抽检信息的通告2025年第40期
Zhong Guo Zhi Liang Xin Wen Wang· 2025-12-18 03:15
Summary of Key Points Core Viewpoint The Iron Ridge Market Supervision Administration conducted a food safety inspection, testing 189 batches of edible agricultural products, with 188 passing and 1 failing the national food safety standards. The administration has initiated verification and disposal procedures for the non-compliant sample [1][2]. Group 1: Inspection Results - A total of 189 batches of edible agricultural products were tested, with 188 deemed compliant and 1 non-compliant [1][2]. - The non-compliant sample was determined based on individual project failures according to national food safety standards [1][2]. Group 2: Follow-up Actions - The Iron Ridge Market Supervision Administration has commenced verification and disposal procedures for the reported non-compliant sample [1][2]. Group 3: Attachments and Details - Detailed information regarding the inspection projects, compliant products, and non-compliant products is available in the attached documents [2].
【独家专访】7年圈粉百万,HIITSUP全能博仕如何在健康烘焙赛道破局内卷?
东京烘焙职业人· 2025-12-12 08:31
东京烘焙职业人原创《中国烘焙匠人店》系列已开启。来 # 听创始人说,说他们精彩的创业故事。 我们希望能够从创始人、主理人的经历中,去记录、去观察、去思考开店这件不容易的事情,我们 相信,这是一种值得探索的事。 【独家采访 · 第 194 家】 " 全麦面包真的能吃吗?" "健康烘焙只能是干噎难咽的代名词?" 在烘焙行业 "伪健康" 概念泛滥、内卷加剧的当下,无数消费者被配料表套路、为口感妥协。 而 HIITSUP全能博仕 (HIITSUP日加能升级品牌) ,却用7年时间逆势突围 ——创始人针对18- 35岁人群健康需求出发,以"真原料+硬技术" ,让产品成为消费者的"放心之选",特别受热衷中高 端消费的女士喜爱,复购率达70%以上。 近日,东京烘焙职业人专访了HIITSUP全能博仕联合创始人李团结,听一听他在健康烘焙赛道的破 局之道,以及一个食品品牌如何用真诚与技术硬刚行业内卷。 东京烘焙职业人: HIITSUP 全能博仕已成立七年,能否分享品牌创立初衷,以及从初期产品到烘 焙赛道的转型逻辑? 李团结: 创立前我长期从事金融、环保等多领域咨询工作,节奏快、强度大,因此养成了长期健身 的习惯。作为资深健身爱好者 ...
辽宁省抚顺市市场监督管理局关于中央转移支付食品抽检信息公告(2025年第8期)
Zhong Guo Zhi Liang Xin Wen Wang· 2025-12-10 08:59
抚顺市市场监督管理局关于中央转移支付食品抽检信息公告(2025年第8期) 根据《中华人民共和国食品安全法》及《2025年抚顺市食品安全监督抽检实施方案》有关规定和工作部署,现将近期抚顺市市场监督管理局中央转移支付监 督抽检信息予以公布。 本次公示共53批次,抽检区域为饭店、生鲜超市、便利店、批发商行,涉及餐饮食品、调味品、食用农产品、豆制品、糕点、水果制品、饮料等7类食品, 其中8批次抽检不合格,45批次抽检合格。 抚顺市市场监督管理局 2025年12月9日 不合格信息公告(2025年第8期) | | | | | | | 规 | | 生产 | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 序 | 标称生产 | 标称生产企 | 被抽样单位名称 | 被抽样单位地址 | 食品名称 | 格 | 商标 | 日期/ | 不合格项目║检验结果║标准值 | | | 备 | | 号 | 企业名称 | 业地址 | | | | 型 | | | | | | 注 | | | | | | | | 号 | ...
怎样才能最大限度地减少纯脂肪,同时提升肌肉含量?
GLP1减重宝典· 2025-11-11 10:37
Core Viewpoint - The article emphasizes the importance of a balanced approach to fat loss and muscle gain, highlighting the significance of caloric deficit, protein intake, exercise types, and sleep quality in achieving sustainable results [6][7][18]. Summary by Sections Caloric Deficit - A daily caloric deficit of 300-500 kcal is deemed optimal for effective fat burning while preserving muscle mass, reducing the risk of rebound weight gain [7][9]. - It is recommended to calculate the basal metabolic rate and total daily energy expenditure to establish a suitable caloric deficit [8]. Protein Intake - The article suggests a protein intake of 1 gram per kilogram of body weight, with examples provided for a woman weighing 60 kg needing approximately 60 grams of high-quality protein daily [11]. - Each meal should contain 20-30 grams of protein to meet synthesis needs, as excessive protein may increase diabetes risk [11]. Exercise Recommendations - Strength training is crucial for muscle growth, with a recommendation of 2-3 sessions per week, lasting 30-60 minutes each [13]. - Aerobic exercise should be limited to 3-5 times a week for 20-30 minutes to prevent muscle loss [14]. Sleep Importance - Sleep plays a vital role in muscle synthesis and fat breakdown, with optimal sleep times suggested to be around 10:30 PM to 7 AM [16][17]. - The article posits that effective weight management is a combination of exercise, diet, and sleep, with sleep acting as a bridge to maximize the effects of the other two [18]. Muscle Preservation - It is noted that even with proper diet, exercise, and sleep, muscle gain during a month is limited to just over a pound, emphasizing the need to protect muscle during fat loss [19].
便利店,健身人的「深夜食堂」
创业邦· 2025-09-18 10:10
Core Viewpoint - The article emphasizes the growing trend of convenience stores becoming essential for fitness enthusiasts, providing quick and nutritious meal options post-workout, thus integrating into the fitness lifestyle in China [5][10][41]. Group 1: Convenience Store Trends - The number of convenience stores in China has surpassed 321,000, indicating widespread availability near gyms and urban areas [9]. - Convenience stores are evolving from traditional small shops to modern outlets characterized by health, trendiness, nutrition, and convenience [9][10]. - The rise of 24-hour convenience stores aligns with the increasing demand for late-night fitness options, with a significant percentage of gyms also operating around the clock [14][15]. Group 2: Nutritional Insights - Research indicates that the optimal time for nutritional replenishment post-exercise is within 30 to 45 minutes, with a recommendation for a 68 kg individual to consume 68 to 102 grams of carbohydrates [7]. - Convenience stores offer a variety of healthy food options that cater to the dietary needs of fitness enthusiasts, including low-sugar, high-protein products [19][20]. - The article highlights the importance of food safety and ingredient transparency, with a survey showing that 42.6% of consumers prioritize these factors when choosing health foods [33]. Group 3: Consumer Behavior - The convenience of accessing nutritious meals at convenience stores is preferred over cooking at home or waiting for takeout, making it a suitable choice for fitness individuals [7][10]. - Social media trends, such as convenience store meal reviews, have gained popularity, with videos on "convenience store fat-loss meals" attracting over 300,000 views [7]. - The integration of convenience stores with gyms is becoming a popular trend, as many consumers prefer gyms located near these stores for easy access to healthy food options [15][18]. Group 4: Meal Options and Recommendations - Convenience stores provide a wide range of meal options, including hot foods, ready-to-eat meals, and healthy snacks, catering to various dietary preferences [19][21]. - The article suggests specific meal choices for fitness enthusiasts, such as low-fat, high-carb options, and emphasizes the importance of checking nutritional information on packaging [47][49][53]. - The convenience store model allows for a diverse selection of meals that can satisfy the nutritional needs of both professional athletes and casual gym-goers [23][41].
净利腰斩、现金流崩跌1075%!三只松鼠陷“增收不增利”困局
Shen Zhen Shang Bao· 2025-08-27 23:07
Core Viewpoint - The snack giant Three Squirrels (300783.SZ) reported a revenue increase in the first half of 2025 but faced a significant decline in net profit, indicating challenges in maintaining profitability despite revenue growth [1][6]. Financial Performance - The company achieved a revenue of 5.478 billion yuan in the first half of 2025, a year-on-year increase of 7.94% [2]. - Net profit attributable to shareholders was 138.4 million yuan, down 52.22% from the previous year [2]. - The net profit after deducting non-recurring gains and losses plummeted by 77.75% to 50.8 million yuan [2]. - The net cash flow from operating activities turned negative at -376.8 million yuan, a drastic decline of 1075.08% [2][4]. - Basic and diluted earnings per share both decreased by 52.05% to 0.35 yuan [2]. Revenue Growth Drivers - Revenue growth was attributed to three main factors: the early timing of the 2025 New Year goods festival, the implementation of a "D+N" omnichannel system leading to over 20% growth in Q2, and the exploration of new retail opportunities [1][2]. - The company expanded its offline distribution and saw a doubling of channel sales in Q2 [1][3]. Profit Decline Factors - Key reasons for the profit decline included rising raw material costs for nuts, changes in online platform traffic structures, increased market expenses for offline distribution, and higher depreciation and amortization costs [3][4]. - Marketing expenses surged to 1.119 billion yuan, a 25.11% increase, while management expenses rose by 57.89% to 156 million yuan, outpacing revenue growth [4]. Market Position and Challenges - The company has faced a decline in net profit despite a recovery in revenue, indicating ongoing profitability challenges [6]. - There have been frequent complaints regarding food safety issues, including product shrinkage and quality concerns [6]. Future Plans - Three Squirrels is advancing its plan for a Hong Kong IPO to enhance its global brand presence and improve its supply chain capabilities [8].