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农业农村部:大湾区农交会勾勒出一幅现代农业全景图
Nan Fang Nong Cun Bao· 2025-12-25 08:36
Core Viewpoint - The Greater Bay Area Agricultural Products Exchange Conference aims to promote agricultural product integration and rural revitalization, showcasing a modern agricultural panorama from local to global [6][9][57]. Group 1: Event Overview - The conference, themed "Promoting Agricultural Products Integration and Supporting Rural Revitalization," attracted over 600 exhibitors, more than 1,000 key buyers, and over 10,000 professional visitors [7][8]. - The total exhibition area exceeded 20,000 square meters, featuring four main exhibition zones: consumption assistance, rural revitalization, green organic landmarks, and origin agricultural product brands [12][13]. - The event served as a significant initiative under the "Enjoy Winter in Guangdong" consumption season, injecting vitality into the winter consumer market [8][9]. Group 2: Product Highlights - Over 2,000 high-quality agricultural products with regional characteristics were showcased, including fresh fruits and processed products from the host region, such as lychees and tilapia [14][15][18]. - Various regions presented their unique products, including cinnamon coffee from Zhaoqing and geographical indication products like Chenpi tea from Jiangmen, transforming local specialties into high-value products [22][23][24]. - The event also featured international products, with a special section for Malaysian agricultural products attracting a young audience [31][32]. Group 3: Market Integration and Collaboration - The Greater Bay Area's vast consumer market and global trade hub status provide a platform for agricultural products to achieve branding and internationalization [34][35]. - The conference facilitated the signing of procurement agreements between major wholesale markets and exhibitors, enhancing the connection between production and sales [38]. - A "Rural Characteristic Industry Development Service Action" agreement was signed to deepen cooperation in standardization, branding, and technological services, supporting rural industry development [39][41]. Group 4: Media Empowerment - The "Media+" model was highlighted as a key driver for enhancing brand value and industry dynamics, integrating resources and promoting agricultural products effectively [44][50]. - The event achieved significant media exposure, organizing over 10 promotional events for county-level agricultural products, thus elevating local specialties to a broader stage [52][54]. - The conference's unique platform advantages are expected to facilitate the integration of high-quality agricultural products into the Greater Bay Area and promote international exchanges [56][57].
全国标杆范本!龙岩2个案例入选!
Sou Hu Cai Jing· 2025-12-07 13:51
此次入选,既是对两位带头人个人奋斗成果的肯定,更是龙岩市农村电商产业高质量发展的生动缩影。近年来,我市坚持"政府引导、市场运作、企业主 体"原则,建成13个综合性电商园区,实现国家级电子商务进农村示范县(不含区)全覆盖,从"村村都有女主播"培训到校企联合育才,从供应链体系完 善到公益助农机制构建,一系列政策举措为电商人才成长提供了肥沃土壤,也催生了一批扎根乡土、服务乡邻的电商先锋。 下一步,龙岩市商务局将持续深化农村电商发展布局,以典型案例为引领,进一步完善人才培育、平台搭建,优化供应链保障,鼓励更多创业者投身农村 电商领域,让电商红利持续赋能农业增效、农民增收、农村增美,为闽西乡村振兴注入更强劲的数字动能! 来源:龙岩商务 近日,商务部国际电子商务中心发布, 龙岩市连城县伍紫芳、长汀县赖启春两位农村电商带头人的案例成功入选"2025年农村电商带头人典型案例库", 成为全国农村电商高质量发展的标杆范本,为闽西农村电商产业发展再添闪亮名片! 连城"客家媳妇小伍"伍紫芳凭借真实暖心的内容创作积累400万抖音粉丝,从分享家庭日常转型电商带货,不仅带火连城地瓜干、龙岩花生、永定泡鸭爪 等本地特产,更在村民香菇滞销时紧 ...