Core Viewpoint - Gree Electric's "Dong Mingzhu Health Home" has opened over 600 stores nationwide, emphasizing health and consumer responsibility through innovative products and direct engagement with customers [2][12]. Group 1: Store Openings and Sales Performance - As of May, the number of "Dong Mingzhu Health Home" stores has exceeded 600, with sales performance surpassing expectations [12]. - The first day of the Beijing store's opening saw online and offline sales exceed 85.6 million yuan [12]. - The initiative aims to change consumer perceptions of Gree as solely an air conditioning brand, with positive feedback on sales of other products like audio systems and washing machines [12]. Group 2: Product Innovation and Health Focus - The "wind does not blow people" technology in Gree's air conditioners aims to reduce health issues associated with prolonged air conditioning use [3][6]. - Gree's fresh flower refrigerator utilizes anti-oxidation technology to preserve fruits and vegetables for up to 25 days, enhancing nutritional storage [6]. - The company emphasizes the importance of health in product design, stating that consumers should prioritize health over price when purchasing appliances [8]. Group 3: Corporate Philosophy and Quality Control - Gree Electric insists on self-manufacturing to maintain quality control, rejecting the practice of outsourcing production [9]. - The company aims to ensure that every production process meets high standards, which is reflected in their long warranty policies, such as a "10-year free repair" for air conditioners [9]. - The commitment to honesty and transparency in marketing is highlighted, with a focus on building trust in the internet age [10].

2025.05. 24 本文字数：3336，阅读时长大约6分钟 作者 | 第一财经 王珍 郑栩彤 5月23日晚，格力电器（000651.SZ）董事长董明珠与前秘书孟羽童时隔两年重新合作直播，从19点 到22点，格力明珠精选抖音直播间此场直播的点赞量快速攀升至63.8万，观看总人次达298.7万。 在格力任职约20个月，随后离开格力近2年，孟羽童又"回归"格力。外界将这场直播解读为"董明珠 与孟羽童'冰释前嫌'"。 董明珠在直播中表示："（她）离开的时候确实是犯了很大的错，工作中要讲原则，情感是另一回 事。网上说和孟羽童怎么样都是无稽之谈，人与人之间相处是真诚，羽童对我来说是孩子。" 对于孟羽童能否重回格力，董明珠回应道，按照格力规定，离开的员工重新回来不可能，而孟羽童并 非恶意离开，她明年要出国留学读书一年，能否重回格力"回来再说"。 时隔两年后"合体直播" 今年4月，71岁的董明珠获选连任格力电器董事长，开启她在格力掌舵的第五个三年任期。今年以 来，展示格力全屋智能家电的"董明珠健康家"体验店在全国各地陆续开张。格力品牌形象与董明珠的 IP进一步加深捆绑。 董明珠在直播中表示，格力专卖店更多是卖空调，开设董 ...

4月27日，全国工业和信息化系统先进集体、劳动模范和先进工作者表彰大会在北京举行。珠海格力电器股份有限公司（以下简称"格力电器"）凭借在技术 创新、绿色制造及产业升级等方面的卓越表现荣获全国工业和信息化系统"先进集体"称号，受到全国表彰。 全国工业和信息化系统先进集体、劳动模范和先进工作者评选工作由人力资源和社会保障部及工业和信息化部联合启动。先进集体要求参评单位在推进工业 和信息化领域改革创新、促进工业稳增长、提升产业链供应链韧性和安全水平、推进产业科技创新和产业结构优化升级、推动人工智能赋能新型工业化、推 动工业绿色发展、提升企业综合实力和竞争力等方面贡献突出或成效显著。经过层层推选，全国工业和信息化系统共有292个先进集体获得本次表彰。 格力电器始终以"让世界爱上中国造"为使命，坚持走自主创新、自力更生的发展道路，塑造了"中国制造"的全球形象。目前，格力电器拥有48项研发成果达 到"国际领先"水平，累计获得申请专利超过13万项。是唯一一家连续九年进入中国发明专利授权量前十的家电企业。2024年，格力电器分体式空调零售量位 居全球第一，中央空调连续13年领跑国内市场。 掌握核心科技是格力电器稳健发展的关键 ...