Core Insights - A number of new shopping malls and flagship stores are set to open before the National Day and Mid-Autumn Festival holidays, aiming to attract consumer traffic during the holiday season [1][2][4] Group 1: New Projects and Locations - New projects such as Wei Gong · Fanghua Li, Dongcheng District Longfu Temple Phase II, and Shangde Yintai City are launching during the holiday period [1][2] - Wei Gong · Fanghua Li is strategically located near Metro Line 4 and features a 24-hour convenience corridor to enhance foot traffic [2] - The project emphasizes "original art + scene innovation + technology experience," showcasing three major original art installations [2] Group 2: Brand Introductions - The new projects include several first stores in Beijing, such as the National Library Cultural and Creative Museum, Star Classic Cinema, and various quality dining brands [5] - The Daitunli commercial street project in Chaoyang District spans approximately 30,000 square meters and aims to meet the consumption needs of local residents and visitors [5] Group 3: Events and Activities - Chaoyang Dayuecheng will host multiple first exhibitions and events during the holiday, including the only national exhibition of SpongeBob SquarePants 2025 and various cultural activities [6][8] - The shopping center anticipates a significant increase in foot traffic, with nearly 300,000 visitors expected during the holiday period, marking a 17% year-on-year increase [8] Group 4: Additional Highlights - Sanlitun Taikoo Li will introduce several flagship stores and limited-time experiences, enhancing the shopping experience for consumers [9] - Pinggu Wanda Plaza will launch a series of family-oriented activities, including the first Pet Science Exhibition and various cultural events, to engage visitors during the holiday [10]

Core Insights - The new commercial project "Wei Gong · Fang Hua Li" officially opened in Haidian District, Beijing, featuring a Republic of China style design and a commercial area of 40,000 square meters aimed at providing a multi-dimensional lifestyle experience for consumers [3][7] Group 1: Project Overview - The project is the first commercial initiative by Jinli Group, located near the Weigong Village subway station on Line 4, enhancing accessibility through a 24-hour convenience corridor that connects foot traffic with urban transport [3] - The surrounding area includes high-tech enterprises, universities, and quality residential communities, highlighting its significant locational advantages [3] Group 2: Brand and Offerings - "Wei Gong · Fang Hua Li" features multiple first stores and key brands across various sectors including culture, entertainment, sports, and dining [7] - Notable attractions include the National Library Cultural Creation Pavilion, which serves as a first store in Beijing, and the Star Classic Cinema, which offers unique screening experiences and event hosting capabilities [7] - The project aims to enrich the commercial ecosystem of the Haidian · Zhongguancun area, positioning itself as a new urban hub that integrates art, food, lifestyle, and social functions [7]