Core Viewpoint - The company 360 is heavily investing in AI to address its commercial challenges, as traditional PC traffic sources are declining, leading to continuous revenue drops and significant losses despite substantial R&D investments exceeding 20 billion yuan [1][2][5]. Financial Performance - In the first half of 2024, the company's revenue was 3.827 billion yuan, a year-on-year increase of 3.67%, while the net profit attributable to the parent company was -282 million yuan, a year-on-year increase of 17.43% [2][4]. - The company's sales expenses grew nearly 35% in the first half of the year, significantly outpacing revenue growth of less than 4%, indicating challenges in market expansion [3][5]. Business Model and Revenue Sources - The company's internet advertising and service business relies on products like "Nano AI Search," "360 Search," and "360 Browser" to monetize traffic [5][6]. - The PC segment remains the core of the company's traffic acquisition strategy, with a high market penetration rate; however, the shift to mobile has led to a decline in advertising revenue [6][8]. AI Strategy and Product Development - The company has adopted an "AI + Security" dual strategy since 2023, focusing on developing AI-native products and enhancing existing offerings [1][10]. - The "Nano AI Search" has been upgraded to "Nano AI Super Search," and the company has launched a new general-purpose model, "360 Zhinao," which has shown strong performance in third-party evaluations [10][11]. User Engagement and Market Trends - Despite the introduction of new AI products, the monthly active users (MAU) for "Nano AI Search" have declined from 24 million in February to 12 million in August, indicating a downward trend in user engagement [11][12]. - The company faces increasing competition in the AI space, with a need to optimize advertising efficiency and user experience to maintain its market position [9][10].

Core Viewpoint - Company 360 (601360.SH) has established a dual strategy of "AI + Security" since 2023, focusing on the development of AI-native products and enhancing existing products with AI capabilities [1] Group 1: AI Product Development - The company's self-developed product system includes general large models, AI applications, AI security products, and various intelligent agents, such as 360 Smart Brain Model, 360 Security Model, Nano AI Search, Nano AI Super Search Agent, Nano Agent Swarm, and 360 Security Agent [1] - The "Nano AI Search" has achieved over 330 million monthly web visits, ranking second domestically in the "AI Product List · Website List" published in July [1] Group 2: User Engagement and Market Position - In July, the monthly active users of Nano AI exceeded 12 million, placing it in the top 10 of the "AI Product List · Application List" [1] - The growth of Nano AI is a significant strategic product for the company as it transitions to mobile platforms and expands its new user base [1]

Core Viewpoint - The company has established a dual strategy of "AI + Security" since 2023, focusing on the development of AI-native products and enhancing the AI capabilities of existing products [1] Product Development - The company's self-developed product system includes general large models, AI applications, AI security products, and various intelligent agents, such as 360 Smart Brain Model, 360 Security Model, Nano AI Search, Nano AI Super Search Agent, Nano Intelligent Agent Swarm, and 360 Security Agent [1] Market Performance - In the C-end market, the "Nano AI Search" has achieved a monthly web visit volume exceeding 330 million, ranking second in the domestic market according to the "AI Product List" published in July [1] - The monthly active users of Nano AI exceeded 12 million in July, placing it in the top 10 of the domestic application rankings, which is a significant strategic product for the company's migration to mobile and expansion of new user increments [1]

Group 1 - The core viewpoint is that Changsha is positioned to become a global hub for technological innovation, supported by a favorable business environment and a concentration of innovation resources [2] - 360 Group has made significant advancements in digital security technology, helping the nation fend off over 4,000 attacks from 51 foreign hacker organizations, accounting for 98% of the domestic industry [2] - 360 Group aims to contribute to Changsha's development by establishing a digital security system and public service platform, which includes a security cloud, a city digital security brain, and various service centers [3] Group 2 - 360 Group plans to build a large model training center in Changsha, enhancing its capabilities in deep learning and AI, with its "360 Smart Brain" model already ranking among the top in the country [3][4] - The company intends to localize data, talent, research, taxation, operations, and services in Changsha, investing in a professional team of over a thousand people to foster an industrial ecosystem [4] - 360 Group will integrate its general-purpose model with local scenarios to create customized vertical models that empower various sectors such as office writing, decision analysis, and citizen services [4]